Kidscape

Last updated
Kidscape Campaign For Children's Safety
Founded1985
Founder Michele Elliott
Location
  • London
Revenue
£579,219
Employees
13
Website www.kidscape.org.uk
Amelle at Kidscape in 2007 Amelle Kidscape 2007.jpg
Amelle at Kidscape in 2007

Kidscape is a London-based charity [1] established in 1985, by child psychologist Michele Elliott. [2] Its focus is on children's safety, with an emphasis on the prevention of harm by equipping children with techniques and mindsets that help them stay safe.

Contents

After a 1984–1986 survey of 4000 children, their parents and teachers, it was apparent that the main threat to children came from people known to them – bullies, friends, or family members. Kidscape's Child Protection programmes are now taught UK-wide in thousands of schools and community groups.

Activities

Kidscape's work falls into four main categories:

Work with external organisations

Kidscape is a member of the Anti-bullying Alliance and the National Suicide Prevention Alliance

Awards

Patrons

Kidscape's patrons are children's author and journalist Anthony Horowitz and Dame Mary Perkins, co-founder of SpecSavers. [4]

Controversy

The effectiveness of Kidscape's methods for handling bullying behaviour were criticized in 1997 for not being benchmarked against other methods for preventing bullying. In some cases other education experts felt that Kidscape's methods might encourage further bullying. [5] However, a 2018 independent evaluation of Kidscape's approach found that 98% of children felt more able to deal with bullying and three-quarters experienced a significant and sustained drop in bullying. [6]

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References

  1. "Kidscape Campaign for Children'S Safety, registered charity no. 326864". Charity Commission for England and Wales.
  2. "CBBC Newsround - Press Pack Reports - Your Reports - Children in Need: Kidscape helped me". 2004-11-19.
  3. "Charity Times Awards 2007 winners". Archived from the original on 2008-11-18. Retrieved 2009-10-16.
  4. Kidscape Staff, Patrons, Trustees and Volunteers Archived 2011-05-24 at the Wayback Machine
  5. Crying for Help: The No Blame Approach to Bullying, George Robinson, Barbara Maines, Page 9, ISBN   1873942869
  6. Evaluation of Kidscape's ZAP Programme, M&E, June 2018