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| Adopted | 1934 |
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The flag of Rochester, New York was designed in 1910 and adopted as the city's official flag in 1934. The design consists of a rectangle with blue, white, and yellow vertical stripes. The middle white stripe displays the Rochester family coat of arms, featuring a crane above three crescents. [1] [2]
Interest in a flag for the city was raised by the local chamber of commerce during an industrial exhibition in 1910. A design by David E. Spear, Jr. was designated by Mayor Hiram Edgerton on September 15, 1910. [3] The city council later adopted this design as an official flag in 1934. However, the flag was seldom displayed; by the late 1950s, only four locations in the city flew it. [4] [1]
Mayor Malik Evans announced plans to change the city flag in 2026 to commemorate the 50th anniversary of the Rochester city mark. [5] The new flag will feature the city's iconic, trademarked "flower" logo, which is commonly mistaken for the official flag. [1]
The Rochester Public Library gives the following description of the flag's symbolism: [1]
In 1975, Lee Green, a graphic designer employed by the City of Rochester, created the Rochester city mark as part of the Federal Design Improvement Program, a national initiative to enhance visual identity for local governments. [6] The mark combines a stylized water wheel, representing Rochester's historic identity as the "Flour City," with a five-petaled lilac shape, representing its later identity as the "Flower City." [6] The mark was officially approved by the Rochester City Council in 1976. [6]
Beginning around 1979, a blue flag bearing the city mark came into widespread informal use, and it is this flag—rather than the official 1934 tricolor—that is most commonly displayed at city buildings and events. [1] [4]
In 2026, the city plans to celebrate the 50th anniversary of the city mark with a documentary film, public art installations, and a new "Flower Fest" artisan festival. [6]