KBTQ

Last updated
KBTQ
  • Currently silent
  • (Station is temporarily broadcasting on KGBT-FM's HD2 subchannel)
KBTQ Recuerdo96.1 logo.png
Broadcast area Rio Grande Valley
Frequency 96.1 MHz (HD Radio)
BrandingRecuerdo 96.1
Programming
Format Latin ballad
Subchannels HD2: KXTN simulcast
Ownership
Owner
  • Latino Media Network
  • (Latino Media Network, LLC)
KGBT, KGBT-FM
History
First air date
1975
Former call signs
KMBS (1975–77)
KIWW (1977–2002)
Call sign meaning
The Beat (former branding)
Technical information
Facility ID 67072
Class C
ERP 100,000 watts
HAAT 301 m (988 ft)
Transmitter coordinates
 26°8′56″N97°49′18″W / 26.14889°N 97.82167°W / 26.14889; -97.82167
Links
Website

KBTQ (96.1 FM) is a radio station broadcasting a Latin ballad format. [1] Licensed to Harlingen, Texas, United States, the station serves the McAllen area. The station is currently owned by Latino Media Network; under a local marketing agreement, it was programmed by former owner TelevisaUnivision's Uforia Audio Network until giving full operations to the station and its sister stations KGBT and KGBT-FM to the owner in the spring of 2023. [2]

Contents

History

KMBS "Stereo 96" signed on the air in June 1975. The English-language adult contemporary station was owned by Magic Valley Broadcasting, Inc. Two years later, in July 1977, Pedro "Pete" Díaz, Jr., bought out all of Magic Valley's stockholders. In early 1977, KMBS became a Spanish contemporary radio station; [3] On July 20, the station received new KIWW call letters. [4] Tichenor acquired KIWW in 1988.

KIWW carried a Tejano format until 2002, when it flipped to Rhythmic Top 40 as KBTQ. As this flipped occurred, the call letters "KIWW" remained in radio jingles and sweepers for a brief amount of time until the switch to the call letters of KBTQ.

During the time of KBTQ 96.1 The Beat, shows that were broadcast included:

"The Slammin' 7 at 7:47 (PM)," "Heartbeats on Sundays," "Morning Show with Alex Q. and Nicki," "Back in the Day with Kitty," "Sexy 7 at 7 (PM)," "Bobby's Playhouse with Chatito."

Two years into this format, KBTQ gained formidable competition when KBFM switched from Mainstream Top 40 to Rhythmic Top 40, sparking a Rhythmic war in the Valley.

On March 8, 2024, KBTQ went off the air shortly after 10 am, as a result of the KGBT-TV tower in La Feria, Texas (which the station's tower transmits from) being brought down after two of its 24 guy wires snapped. [5] [6] The station is temporarily broadcasting on KGBT-FM's HD2 subchannel, while it's main frequency is temporarily off the air. KFRQ (owned by Entravision Communications) was also affected.

Loss of Revenue 2005

As the Rhythmic War continued with rival KBFM, 96.1 The Beat KBTQ failed to capitalize on advertisement of commercial revenue due to various businesses' preference for a cleaner-sounding KBFM rather than an intense urban leaning station from KBTQ. Former personalities of KBTQ switched over to rival KBFM by this time and it was apparent that revenue was not improving thus forcing Univision to pay out its personalities through sister station advertising commercial revenues. Although the listener ratings were strong and in favor of KBTQ against rival KBFM, the incoming revenue (or lack thereof) said otherwise. Univision came to the terms that without business advertising commercials, there is no way to maintain a station with its format.

Format Change 2005

On October 17, 2005, KBTQ bowed out and switched to its current format to appeal to a wide range of businesses for commercial advertisement.

Related Research Articles

<span class="mw-page-title-main">WXNY-FM</span> Spanish-language contemporary hit radio station in New York City

WXNY-FM is a commercial radio station that broadcasts an Hispanic rhythmic format. It is licensed to New York City, and serves the New York metropolitan area. WXNY is owned by Uforia Audio Network and its transmitter is located at the Empire State Building in Midtown Manhattan.

<span class="mw-page-title-main">KIBT</span> Radio station in Fountain, Colorado

KIBT is a rhythmic contemporary formatted radio station serving the Colorado Springs area as well as nearby Pueblo, Colorado. The iHeartMedia, Inc. station's community of license is Fountain, Colorado, United States.

KZON is a commercial radio station licensed to Gilbert, Arizona, and broadcasting to the Phoenix metropolitan area. It simulcasts a Rhythmic Hot AC radio format with co-owned KMVA 97.5 FM Dewey-Humboldt, Arizona, as "Hot 97.5/103.9." The stations are owned by the Riviera Broadcast Group with studios on 7th Street in Midtown Phoenix.

<span class="mw-page-title-main">KRCD (FM)</span> Spanish-language radio station in West Covina, California, United States

KRCD is a commercial FM radio station licensed to Inglewood, California, and broadcasting to Greater Los Angeles Area.

<span class="mw-page-title-main">KXBS</span> Radio station in St. Louis

KXBS is a non-commercial, listener-supported radio station licensed to Bethalto, Illinois, and serving Greater St. Louis. It is owned by Gateway Creative Broadcasting and broadcasts a Christian Rhythmic Contemporary radio format known as "Boost 95.5." The radio studios for KXBS and sister station KLJY are in Des Peres.

<span class="mw-page-title-main">KMVK</span> Regional Mexican radio station in Dallas–Fort Worth, Texas

KMVK, is a commercial radio station licensed to Fort Worth, Texas and serving the Dallas/Fort Worth Metroplex. The station is owned and operated by Audacy, Inc. KMVK broadcasts in Spanish and airs a radio format featuring Regional Mexican music. The station's studios are located along North Central Expressway in Uptown Dallas and the transmitter site is in Cedar Hill.

<span class="mw-page-title-main">KKOB-FM</span> News/talk radio station in Albuquerque, New Mexico

KKOB-FM is a commercial radio station in Albuquerque, New Mexico. It is owned by Cumulus Media and it simulcasts a news/talk radio format with co-owned KKOB 770 AM. The studios and offices are on 4th Street NW in downtown Albuquerque. KKOB-AM-FM use the FM station's dial position for the moniker "96.3 News Radio KKOB".

<span class="mw-page-title-main">KVBH</span> Radio station in San Antonio, Texas

KVBH is a commercial radio station in San Antonio, Texas. The station is owned by Univision and it airs a rhythmic adult contemporary radio format. Studios and offices are located on Network Boulevard in Northwest San Antonio. The transmitter site is in Elmendorf, on Elmendorf-Lavonia Road.

<span class="mw-page-title-main">WEJZ</span> Adult contemporary radio station in Jacksonville, Florida

WEJZ is a commercial radio station licensed to Jacksonville, Florida. It is owned by Renda Broadcasting and airs a mainstream adult contemporary radio format. WEJZ is the Jacksonville affiliate for the syndicated Delilah show. Between mid-November and December 25 each year, the station switches to all-Christmas music.

<span class="mw-page-title-main">KTJM</span> Radio station in Port Arthur, Texas

KTJM is a commercial FM radio station licensed to Port Arthur, Texas. It is owned by Estrella Media and airs a Regional Mexican radio format. The studios and offices are located at 3000 Bering Drive in Southwest Houston. Programming is simulcast with sister station 101.7 KNTE Bay City, Texas.

<span class="mw-page-title-main">KGBT-FM</span> Radio station in McAllen, Texas

KGBT-FM is an American radio station in McAllen, Texas, owned by Latino Media Network; under a local marketing agreement, it was programmed by former owner TelevisaUnivision's Uforia Audio Network until giving full operations to the station and its sister stations KGBT and KBTQ to the owner in the spring of 2023, which offers a Regional Mexican music format. The station has had a Regional Mexican format since 1997. It is a sister to KGBT and a former sister of KGBT-TV. Its studios are located in McAllen, Texas, while its transmitter is located in La Feria, Texas.

<span class="mw-page-title-main">KFRQ</span> Classic Rock Radio station in Harlingen, Texas

KFRQ is a radio station broadcasting a classic rock format. Licensed to Harlingen, Texas, United States, the station serves the Rio Grande Valley area. The station is currently owned by Entravision. It shares a studio with its sister stations in McAllen, Texas, while its transmitter is located in La Feria, Texas.

<span class="mw-page-title-main">KKPS</span> Bilingual Rhythmic Top 40 Radio station in Brownsville, Texas

KKPS "Fuego 99.5" is a radio station broadcasting a Bilingual Rhythmic CHR format. Licensed to Brownsville, Texas, United States, the station serves the McAllen-Brownsville-Harlingen area. The station is currently owned by Entravision Holdings, LLC. It shares a studio with its sister stations, KFRQ, KNVO-FM, and KVLY, located in McAllen, Texas, while its transmitter is located near Bluetown, Texas.

KPGF is a commercial FM radio station licensed to Sun Valley, Nevada, and broadcasting to the Reno metropolitan area. It is owned by Flinn Broadcasting and airs a Western talk and music radio format.

<span class="mw-page-title-main">KABQ-FM</span> Radio station in Corrales–Albuquerque, New Mexico

KABQ-FM is a commercial radio station located in Corrales, New Mexico, United States, broadcasting to the Albuquerque area. It broadcasts at full power from a tower atop Nine Mile Hill west of Albuquerque, with studios located in Northeast Albuquerque and is owned by iHeartMedia, Inc..

<span class="mw-page-title-main">WIWF</span> Radio station in Charleston, South Carolina

WIWF is a commercial radio station in Charleston, South Carolina, broadcasting to the Lowcountry area South Carolina. It is owned by Cumulus Media and airs a classic hits radio format branded as "96.9 The Wolf." The syndicated John Boy & Billy show, from Premiere Networks, is heard weekday mornings on WIWF, with local DJs heard the rest of the day.

<span class="mw-page-title-main">WRTO-FM</span> Radio station in Goulds, Florida

WRTO-FM is a commercial FM radio station licensed to Goulds, Florida, and serving the Miami-Fort Lauderdale-Hollywood radio market. The station airs a tropical music radio format, broadcasting in Spanish. It is owned by Univision Radio under the name Univision Radio Stations Group, Inc.

<span class="mw-page-title-main">KOND</span> Radio station in Hanford, California

KOND is a commercial radio station that is licensed to Hanford, California, United States and serves the Fresno area. The station is owned by Latino Media Network; under a local marketing agreement, it was programmed by former owner TelevisaUnivision's Uforia Audio Network until 2024. KOND broadcasts a Regional Mexican format.

<span class="mw-page-title-main">WBZW</span> Radio station in Union City–Atlanta, Georgia

WBZW is an Atlanta radio station broadcasting a Regional Mexican radio format. It is owned by iHeartMedia and is licensed to serve Union City, Georgia. It operates from studios located at the Peachtree Palisades building in the Brookwood Hills district of Atlanta, and the transmitter is located in Tyrone.

KGBT is a Spanish-language AM radio station, licensed to Harlingen, Texas, and serving the Rio Grande Valley border area. It is owned by Latino Media Network; under a local marketing agreement, it was programmed by former owner TelevisaUnivision's Uforia Audio Network until giving full operations to the station and its sister stations KGBT-FM and KBTQ to the owner in the spring of 2023, and airs a Spanish language sports radio format, supplied by the TUDN Radio Network.

References

  1. ↑ "KBTQ Facility Record". United States Federal Communications Commission, audio division.
  2. ↑ "Station Information Profile". Arbitron. Archived from the original on 2010-03-01.
  3. ↑ "Because You Deserve The Best". Valley Morning Star. March 27, 1977. Retrieved August 16, 2019.
  4. ↑ "Announcing the Formal Opening". Brownsville Herald. July 31, 1977. Retrieved August 16, 2019.
  5. ↑ von Preysing, Christian (March 8, 2024). "VIDEO: Damaged tower in La Feria demolished". KRGV. Retrieved March 8, 2024.
  6. ↑ Masso, Steven (March 8, 2024). "KGBT tower in La Feria decommissioned safely". ValleyCentral.


This page is based on this Wikipedia article
Text is available under the CC BY-SA 4.0 license; additional terms may apply.
Images, videos and audio are available under their respective licenses.