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Broadcast area | Rio Grande Valley |
Frequency | 98.5 MHz (HD Radio) |
Branding | KGBT La Jefa 98.5 |
Programming | |
Format | Regional Mexican |
Subchannels | HD2: KBTQ simulcast [lower-alpha 1] |
Ownership | |
Owner |
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KBTQ, KGBT | |
History | |
First air date | October 4, 1966 |
Former call signs | KQXX (1966–1997) |
Technical information [2] | |
Licensing authority | FCC |
Facility ID | 6662 |
Class | C |
ERP | 100,000 watts |
HAAT | 304 meters (997 ft) |
Links | |
Public license information | |
Webcast | Listen live (via iHeartRadio) |
KGBT-FM (98.5 MHz) is an American radio station in McAllen, Texas, owned by Latino Media Network; under a local marketing agreement, it was programmed by former owner TelevisaUnivision's Uforia Audio Network until giving full operations to the station and its sister stations KGBT and KBTQ to the owner in the spring of 2023, which offers a Regional Mexican music format. Current On Air Talents are: “El Lobo” “Angel Broski” and “El Tambochi” [3] The station has had a Regional Mexican format since 1997. It is a sister to KGBT and a former sister of KGBT-TV. Its studios are located in McAllen, Texas, while its transmitter is located in La Feria, Texas.
The 98.5 frequency went on the air October 4, 1966, as the Rio Broadcasting Company's KQXX (though the permit was known as KABG-FM before going on the air). [4] KQXX maintained studios in the Casa de Palmas Hotel in McAllen. One of the founders was Ed Gomez, a local radio and TV personality who went on to be elected a Hidalgo County judge. The station changed formats from country to Spanish.
In 1980, Bravo Broadcasting bought KQXX and increased its power to the present 100,000 watts. A new Rio Broadcasting Company acquired the station in 1990. Tichenor acquired the station in 1996 and rechristened it as KGBT-FM on January 20, 1997.
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KBTQ is a radio station broadcasting a Latin ballad format. Licensed to Harlingen, Texas, United States, the station serves the McAllen area. The station is currently owned by Latino Media Network; under a local marketing agreement, it was programmed by former owner TelevisaUnivision's Uforia Audio Network until giving full operations to the station and its sister stations KGBT and KGBT-FM to the owner in the spring of 2023. Current On Air Talents are: “El Lobo” “Angel Broski” and “El Tambochi”
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26°08′57″N97°49′19″W / 26.1492°N 97.8219°W