The Toy Box

Last updated
The Toy Box
The Toy Box.png
Genre Reality
Presented by Eric Stonestreet [1]
Country of origin United States
Original languageEnglish
No. of seasons2
No. of episodes16
Production
Executive producers
  • Michael Rourke
  • Chris Grant
  • Drew Buckley
  • Richard Dickson
  • Catherine Balsam-Schwaber
  • Julia Pistor
  • Susan House
  • Hamilton South [2]
ProducerJohn-Liam Stapleton
Running time60 minutes
Production companies
Original release
Network ABC
ReleaseApril 7 (2017-04-07) 
November 19, 2017 (2017-11-19)

The Toy Box is an American reality television show that debuted on April 7, 2017 on ABC. The show is about contestants as aspiring entrepreneurs, who present toy inventions first to a panel of toy industry professionals, then to a panel of child-judges. Only toys approved by the mentors are presented to the judges, "In the Toy Box," who select one toy to advance to the finals of each episode. The season's winning toy is produced and distributed by Mattel and sold exclusively at Toys "R" Us stores. [3]

Contents

On June 16, 2017, ABC renewed the series for a second season, which premiered on October 1, 2017, and ended on November 19, 2017. [4] After Toys "R" Us announced that all United Kingdom and United States operations would be going out of business, the show was canceled with no official announcement.

Judges

Kids

In Season 1, a group of child-judges, up to the age of 13, play with the toys entered into the competition following the panel of toy industry experts. The children then vote on which toy was the best in each episode. Season 1 had four child-judges that consistently appeared in each episode.

In Season 2, the professional judging did not occur on camera. Season 2 had ten child-judges, five of which were selected to judge for each episode. Only one child-judge from Season 1 (Noah Ritter) returned as a judge in Season 2.

KidsAgeSeasons
12
Noah Ritter [2] 7–8 [lower-alpha 1] Main
Sophia Grace Brownlee 13 Main
Aalyrah Caldwell8 Main
Toby Grey9 Main
Adi Ash10 Main
Paxton Booth7 Main
Sydney Mae Estrella9 Main
Kyle Lee7 Main
Joachim Powell11 Main
Gideon Reynolds6 Main
Emma Sobel9 Main
Madison Stevens8 Main
Olivia Trujillo12 Main
  1. Noah was 7 years old in season 1, and 8 years old in season 2.

Professionals

In Season 1, three professional judges and mentors (who were esteemed toy reviewers and children's product creators) reviewed each product before it was sent to the child judges. This process happened off-screen. The professional judges in Season 1 were:

The identity of the professional judges was not disclosed to viewers in Season 2.

Production

The Toy Box was developed by Hudsun Media and Electus. ABC and Mattel Creation agreed that Hudsun would produce the show on their behalf. [1] In October 2016, ABC picked up the show [1] and Mattel greenlit the show for the 2016–17 Season. [5] Eric Stonestreet was indicated at that time as being the host. [1]

Episodes

Season 1 (2017)

"YES" and "NO" indicate the adult panel results; "FINALIST" designates the toy chosen by the child jury to advance to the finals.

No.
overall
No. in
season
TitleOriginal air dateProd.
code [6]
US viewers
(millions)
11"Episode 1"April 7, 2017 (2017-04-07)1014.09 [7]
"Arya Ball" nested sports balls (YES; FINALIST); "Wacky Worm Racing Game" cloth outfit (NO); "Niya Doll" talking multilanguage multicultural doll collection (YES); "Swurfer" backyard swing (NO); "Party Cannon" that launches candy when target is hit (YES)
22"Episode 2"April 14, 2017 (2017-04-14)1033.26 [8]
"Butterfly Book" double-sided dual view books with swiveling pages (NO); "My Ballerina Doll" dolls that are articulated for standard ballet positions (YES; FINALIST); "Snap N’ Roll" pocket-size cars each with a launcher on its rear (YES); "Lil’ Fruityz" fruit-themed scented plush dolls (NO); "Piñata Backpack" that disperses all of its candy when a string is pulled (YES)
33"Episode 3"April 21, 2017 (2017-04-21)1073.13 [9]
"Tubelox" lifesize construction set (YES); "Pool Cubes" submerged building blocks (NO); "Emoti Plush" plush dolls with adjustable facial expressions (YES); "The Grid" game mat with tossed tokens (NO); "Lightbox Terrier" creative art lightbox (YES; FINALIST)
44"Episode 4"April 28, 2017 (2017-04-28)1022.60 [10]
"Grandmas2Share" grandma-themed plush dolls (YES); "The Walking Dinosaur" wheeled skeleton (NO); "Parashoot" slingshot-parachute (YES); "Cardtivity" construction set of plastic cards (NO); "Chromotag" wearable tag that changes color when it gets wet (YES; FINALIST)
55"Episode 5"May 5, 2017 (2017-05-05)1042.78 [11]
"Wiggies" dolls with customizable hair (YES; FINALIST); "Jumpstix" pogo stick scooter (NO); "Maze-O" buildable color squares (YES); "Dueling Wizards" wands with throw-rings (YES); "Plaliens" plush poseable space-aliens (YES)
66"Episode 6"May 12, 2017 (2017-05-12)1052.33 [12]
"Candy Krusher" soft-food reshaper [updated "Toot Sweet" [13] 1968 toy] (YES; FINALIST); "Connectimals" reconfigurable plush toys (YES); "Bitblocks" construction blocks (NO); "Curly Girls United" dolls with curly hair (NO); "Quadball" rolling-ball tabletop game (YES)
77"Episode 7"(first hour)May 19, 2017 (2017-05-19)1062.43 [14]
"Cock it, Drop it, Rocket" spring-loaded self-launcher prototype (NO); "Noisy Person Cards" partygame about creative voices (YES); "3D Liquid Art" colored water art (YES; FINALIST); "Pre-Bot" eco-friendly wooden robot-shaped doll (YES); "Bedtime Story Bug" plush ladybug with three recordable audio messages (YES)
88"Episode 8"(second hour)May 19, 2017 (2017-05-19)1082.43 [14]

In the Finals, each of the seven chosen finalist toys return. After all playing with the finalist toys once more, each of the child judges eliminates one toy from the competition (Toby with "Chromotag", Aalyrah with "My Ballerina Doll", Sophia Grace with "Wiggies", and Noah with "Arya Ball").

Out of the Final 3 ("Lightbox Terrier", "Candy Krusher" and "3D Liquid Art"), the winning toy (to be produced and sold in stores) is "3D Liquid Art".

Season 2 (2017)

"YES" and "NO" indicate the child panel results (getting at least three "Yes" votes from the five child judges); "FINALIST" designates the toy chosen by the child jury to advance to the finals.

No.
overall
No. in
season
TitleOriginal air dateProd.
code [6]
US viewers
(millions)
91"Episode 1"October 1, 2017 (2017-10-01)2022.18 [15]

Judges: Emma, Gideon, Joachim, Paxton, Sydney

Toys: "Soldier Ball" strategic bowling game (YES); "Flip-O-Matic" gamepiece launcher and target (NO); "Water Dodger" shields and sponge balls (YES; FINALIST); "Patio Pong" ball toss (NO); "Cyborg Princess" futuristic statues (YES); "Thingamatink" blanket with zippers (NO); "Go Chopstix" toy sushi and chopsticks (YES)
102"Episode 2"October 8, 2017 (2017-10-08)2011.87 [16]

Judges: Adi, Kyle, Madison, Noah, Olivia

Toys: "Monster Dice" (NO); "CLICKEYbits" fidget toy (YES; FINALIST); "Furry Friends" moving and singing animal dolls (YES); "Mad Moves" card game with dancing (NO); "Noochie Golf" constructable miniature golf (YES); "Water Bugs" table game with splashing (NO); "The Bloom" mind-controlled flower (NO)

Visited with the Judges: Ryan Stuart (the inventor of the winning toy of season one)
113"Episode 3"October 15, 2017 (2017-10-15)2032.28 [17]

Judges: Emma, Kyle, Noah, Olivia, Paxton

Toys: "Chainy Charms" collectable jewelry (YES); "Fortune Spinner" labelled figit spinners (YES); "Hugalopes" modular plush toys (YES); "Rocket Pocket" inflatable target (NO); "Water Constructor" modular outdoor wet game (YES; FINALIST); "Botallions" tabletop strategy game (NO); "Atom Ball" that lights up when yelled at (NO)
124"Episode 4"October 22, 2017 (2017-10-22)2072.30 [18]

Judges: Adi, Emma, Joachim, Olivia, Paxton

Toys: "PlayOut" exercise cards (YES); "Pillow Fight Pals" electronic plush pillows (YES); "Hovercraft" build-it kit with remote control (YES, FINALIST); "Fidget Flow Toy" moveable framework (NO); "Flexxball" ball and paddle game (NO); "TechnoChic DIY" wearable electronic art (NO); "Mind Games" hidden buzzer game (NO)

Visited with the Judges: Chris Down (the head of Hot Wheels at Mattel)
135"Episode 5"October 29, 2017 (2017-10-29)2042.01 [19]

Judges: Adi, Gideon, Joachim, Madison, Sydney

Toys: "Camp Outrageous" camping boardgame (YES); "RoboMustache" robot-shaped articulated wooden toys (YES); "ArchipelaGolf" portable tabletop golf-like game (YES, FINALIST); "Hybrid Creatures" plush toys (YES); "My Doll Room" dollhouse (NO); "Glow Flyer" computerized frisbee (YES); "Tournament of Towers" building game (NO)
146"Episode 6"November 5, 2017 (2017-11-05)2062.38 [20]

Judges: Emma, Joachim, Madison, Noah, Paxton

Toys: "Ninja Cards" throwing cards and target-board (YES; FINALIST); "Orbitwheels" hoverskates (NO); "Look Who’s President" boardgame (NO); "Earth Wurm Works" made from recycled items (YES); "Huck Hopper" jumper frogs and targets (NO); "Eardorables" plush stoys with storage (YES); "Putty Pets" clay animals (YES); "RPS Revolution" rock-paper-scissors game (NO)

Visited with the Judges: Jim Silver (toy expert and was one of the season one adult panelists)
157"Episode 7"November 12, 2017 (2017-11-12)2052.34 [21]

Judges: Adi, Gideon, Kyle, Olivia, Sydney

Toys: "Corky’s Porkys" boardgame (YES); "Giggle Chips" cards (NO); "Knuckle-Racket" paddles and bouncing ball (YES); "Poshies" animal rings (YES; FINALIST); "Sportboard" rotating balance-board (YES); "Secret Drawing Dogs" plush toy with builtin marker and drawing book (NO); "Animation Dome" a zoetrope (NO); "STEM’s Creativity Kit" supplies (YES)

Visited with the Judges: Ariana ("President of Play" at Toys "R" Us)
168"Episode 8"November 19, 2017 (2017-11-19)2083.08 [22]

In the Finals, each of the seven chosen winning toys return. In this episode, Eric Stonestreet split the ten judges into five teams. After all the teams had played with the toys once more, each of the teams eliminated one toy from the competition (Madison and Gideon with "CLICKEYbits", Emma and Joachim with "Poshies", Olivia and Kyle with "Ninja Cards", Sydney and Adi with "Water Constructor", and Noah and Paxton with "ArchipelaGolf").

Out of the Final 2 toys ("Water Dodger" and "Hovercraft") the winning toy (to be made and sold exclusively at Toys "R" Us stores) is "Water Dodger".

Visited with the Judges: Richard Dickson (President of Mattel)

Other than the guaranteed Mattel contract for the winner, other non-winning toys are also featured at Toys "R" Us. Occasionally, the toy's branding changes before being distributed.

Season 1

Season 2

List of all toys presented

Season 1

EpisodeSeq.Toy NamePresented ByAvailability
"Episode 1" 1Arya BallBabak from Carlsbad, CaliforniaCrowd funding [23]
2Wacky Worm Racing GameCedric from Orlando, FloridaNot yet available [24]
3Niya DollDarla from Columbia, South CarolinaCrowd funding [25]
4SwurferRob from Charleston, South CarolinaAvailable [26]
5Party CannonRick from Miami Springs, FloridaNot yet available [27]
"Episode 2" 1Butterfly BookMichelle from Naples, FloridaNot yet available [28]
2My Ballerina DollTiffany and Mark from Murrieta, CaliforniaAvailable [29]
3Snap N’ RollGreg from Land O Lakes, FloridaNot yet available [30]
4Lil’ FruityzJason from Hackettstown, New JerseyAvailable [31]
5Piñata BackpackRebecca and Nicholas from Grass Valley, CaliforniaNot yet available [32]
"Episode 3" 1TubeloxRachel and Steve from Pleasant Grove, UtahAvailable [33]
2Pool CubesTroy from Fayetteville, ArkansasNot yet available [34]
3Emoti PlushPadmini from Naperville, IllinoisAvailable [35]
4The GridTom from Farmington, CT, and Mike from Sandy Hook, CTUnknown
5Lightbox TerrierMelissa from Pleasant Hill, CaliforniaNot yet available [36]
"Episode 4" 1Grandmas2ShareMarguerite from Staten Island, New YorkAvailable [37]
2The Walking DinosaurRick from Sacramento, CaliforniaUnknown
3ParashootJackson from Gainesville, GeorgiaUnknown
4CardtivitySteve from Randolph, New JerseyCrowd funding [38]
5ChromotagLarry and Steven from Chicago, IllinoisNot yet available [39]
"Episode 5" 1WiggiesKim from Los Angeles, CaliforniaNot yet available [40]
2JumpstixPeter from Camarillo, CaliforniaUnknown
3Maze-OJessica and Daniel from Lino Lakes, MinnesotaAvailable [41]
4Dueling WizardsJoe from Dearborn, MichiganNot yet available [42]
5PlaliensMelanie and Beth from Bakersfield, CaliforniaNot yet available [43]
"Episode 6" 1Candy KrusherBarry from Dallas, TexasAvailable [44]
2ConnectimalsKurt and Hannah from Westfield, WisconsinNot yet available [45]
3BitblocksWill from Portland, OregonNot yet available [46]
4Curly Girls UnitedMargaret from Tinley Park, IllinoisAvailable [47]
5QuadballChris from Huntington Beach, CaliforniaNot yet available [48]
"Episode 7" 1Cock it, Drop it, RocketPerry from Fort Lauderdale, FloridaUnknown
2Noisy Person CardsKat and James from Chicago, IllinoisAvailable [49]
33D Liquid ArtRyan from Phoenix, ArizonaAvailable [50]
4Pre-BotRoderick from Groton, MassachusettsNot yet available [51]
5Bedtime Story BugLori from Overland Park, KansasAvailable [52]

Season 2

EpisodeSeq.Toy NamePresented ByAvailability
"Episode 1" 1Soldier BallNate and Isaac from Albany, GeorgiaAvailable [53]
2Flip-O-MaticBrad from New York, New YorkUnknown
3Water DodgerNate from South Euclid, OhioAvailable [54]
4Patio PongMelissa from Woodstock, GeorgiaAvailable [55]
5Cyborg PrincessJames from Beaverton, OregonUnknown
6ThingamatinkErin and Kayla from Oakland, CaliforniaAvailable [56]
7Go ChopstixChuck from San Diego, CaliforniaNot yet available [57]
"Episode 2" 1Monster DiceBrian from Erie, PennsylvaniaCrowd funding [58]
2CLICKEYbitsShep from Jenkintown, PennsylvaniaAvailable [59]
3Furry FriendsLisa from New York, New YorkUnknown
4Mad MovesAshley from Delray Beach, FloridaCrowd funding [60]
5Noochie GolfJoAnn, Sal, Dominic and Tre from Phoenix, ArizonaAvailable [61]
6Water BugsRoger from Hampton, ConnecticutUnknown
7The BloomSteve from San Francisco, CaliforniaAvailable [62]
"Episode 3" 1Chainy CharmsLizzy from Las Vegas, NevadaNot yet available [63]
2Fortune SpinnerMark from Cincinnati, OhioAvailable [64]
3HugalopesJazz from Oakland, CaliforniaAvailable [65]
4Rocket PocketGary and Nan from Tampa, FloridaNot yet available [66]
5Water ConstructorSteven and Damaris from Logan, UtahNot yet available [67]
6BotallionsColin from Reno, NevadaCrowd funding [68]
7Atom BallRobert from Baytown, TexasNot yet available [69]
"Episode 4" 1PlayOutEddie from Atlanta, GeorgiaAvailable [70]
2Pillow Fight PalsKyla from Phoenix, ArizonaNot yet available [71]
3HovercraftBob from Cordova, IllinoisUnknown
4Fidget Flow ToyJennifer from Saranac, MichiganNot yet available [72]
5FlexxballSanel and Priyam from Chicago, IllinoisAvailable [73]
6TechnoChic DIYNatasha from Jersey City, New JerseyAvailable [74]
7Mind GamesMarvin from Los Angeles, CaliforniaUnknown
"Episode 5" 1Camp OutrageousThom from Chicago, IllinoisUnknown
2RoboMustacheCharles from Asheboro, North CarolinaAvailable [75]
3ArchipelaGolfDoyle from Clovis, CaliforniaAvailable [76]
4Hybrid CreaturesPamela from Pleasant Grove, UtahUnknown
5My Doll RoomRory and Molly from Lakeville, ConnecticutAvailable [77]
6Glow FlyerMichael and Michael from Clifton Park, New YorkCrowd funding [78]
7Tournament of TowersDonovan and Jeff from Los Angeles, CaliforniaNot yet available [79]
"Episode 6" 1Ninja CardsDustin from Irvine, CA, and Ken from Chicago, ILAvailable [80]
2OrbitwheelsYwanne from Camas, WashingtonAvailable [81]
3Look Who's PresidentEdgar from Chicago, IllinoisAvailable [82]
4Earth Wurm WorksStephanie from Simi Valley, CaliforniaUnknown
5Huck HopperJesse from Fairmount, West VirginiaCrowd funding [83]
6EardorablesKelly from San Diego, CaliforniaAvailable [84]
7Putty PetsJerrett from Aurora, ColoradoUnknown
8RPS RevolutionKathy from Wheaton, IllinoisUnknown
"Episode 7" 1Corky's PorkysColt from Spanish Fork, UtahAvailable [85]
2Giggle ChipsJennifer and Charlotte from Whittier, CaliforniaAvailable [86]
3Knuckle-RacketJose from Miami, FloridaNot yet available [87]
4PoshiesBlythe from San Juan Capistrano, CaliforniaUnknown
5SportboardRandy from Williamsburg, VirginiaUnknown
6Secret Drawing DogsHeidi from Cape Coral, FloridaNot yet available [88]
7Animation DomeLes from Lincoln, CaliforniaCrowd funding [89]
8STEM's Creativity KitKimberly and John from Orlando, FloridaCrowd funding [90]

See also

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