Type | Coca wine |
---|---|
Introduced | 1863 |
Related products | Coca-Cola |
Vin Mariani (French: Mariani wine ) was a coca wine and patent medicine created in the 1860s by Angelo Mariani, a French chemist from the island of Corsica. Mariani became intrigued with coca and its medical and economic potential after reading Paolo Mantegazza's paper on the effects of coca. Between 1863 and 1868 [1] [2] Mariani started marketing a coca wine called Vin Tonique Mariani (à la Coca du Pérou) [1] which was made from Bordeaux wine and coca leaves. [3]
The ethanol in the wine acted as a solvent and extracted the cocaine from the coca leaves. It originally contained 6 mg of cocaine per fluid ounce of wine (211.2 mg/L), [4] but Vin Mariani that was to be exported contained 7.2 mg per ounce (253.4 mg/L), in order to compete with the higher cocaine content of similar drinks in the United States. Advertisements for Vin Mariani claimed that it would restore health, strength, energy and vitality.
Mariani marketed Vin Mariani for a number of ailments, touting its ability to increase energy, appetite and mood. [5] It was promoted as a performance enhancer for creatives and athletes alike, and was endorsed by many notable people of its time. [5] Mariani solicited testimonials from a broad range of European celebrities, including members of various royal families, politicians, artists, writers and other household names, and reprinted them in newspapers and magazines as advertisements. He claimed to have collected over four thousand such endorsements. [6]
Pope Leo XIII and later Pope Pius X were both Vin Mariani drinkers. [7] Pope Leo appeared on a poster endorsing the wine and awarded a Vatican gold medal to Mariani for creating it. [3] Thomas Edison claimed it helped him stay awake longer. [3] Ulysses S. Grant drank Vin Mariani while writing his memoirs towards the end of his life. [8] Jules Méline, the French prime minister, drank the wine despite being otherwise anti-alcohol. [5]
Other notables who endorsed Vin Mariani include Kyrle Bellew, Émile Zola, Victorien Sardou, Henri Rochefort and Charles Gounod, all of whom wrote testimonials that appeared as Vin Mariani advertisements. [6] Actresses, dancers, and singers, including Adelina Patti, Emma Albani, Sarah Bernhardt, Emma Eames, Rosita Mauri, Lillian Russell, Emma Juch, Louise Paullin, Zélie de Lussan, Marie Tempest, Madeleine Lucette Ryley, and Augusta Holmès also endorsed Vin Mariani in print testimonials. [9]
Vin Mariani was apparently an inspiration for John S. Pemberton's 1885 coca wine drink, Pemberton's French Wine Coca. Pemberton's recipe was very similar to that of Vin Mariani, including the coca leaves. It was differentiated only by the inclusion of the African kola nut, the beverage's source of caffeine. [10] Later that year, when Atlanta and Fulton County, Georgia, passed prohibition legislation, Pemberton responded by developing a carbonated, non-alcoholic version of his French Wine Coca. He called the reformulated beverage Coca-Cola, for its stimulant ingredients coca leaves and kola nuts. [10]
Angelo Mariani failed to pass his recipe down to subsequent Mariani family generations, so Vin Mariani went out of production after his death. The product was relaunched in 2014 by Christophe Mariani (no relation). [11] Christophe Mariani subsequently met the Bolivian president, Evo Morales, in Rome to discuss the commercialisation of Mariani cocaine in Bolivia. [12]
Coca-Cola, or Coke, is a carbonated soft drink with a cola flavor manufactured by the Coca-Cola Company. In 2013, Coke products were sold in over 200 countries worldwide, with consumers drinking more than 1.8 billion company beverage servings each day. Coca-Cola ranked No. 94 in the 2024 Fortune 500 list of the largest United States corporations by total revenue. Based on Interbrand's "best global brand" study of 2023, Coca-Cola was the world's sixth most valuable brand.
Cola is a carbonated soft drink flavored with vanilla, cinnamon, citrus oils, and other flavorings. Cola became popular worldwide after the American pharmacist John Stith Pemberton invented Coca-Cola, a trademarked brand, in 1886, which was imitated by other manufacturers. Most colas originally contained caffeine from the kola nut, leading to the drink's name, though other sources of caffeine are generally used in modern formulations. The Pemberton cola drink also contained a coca plant extract. His non-alcoholic recipe was inspired by the coca wine of pharmacist Angelo Mariani, created in 1863.
Pepsi is a carbonated soft drink with a cola flavor, manufactured by PepsiCo. As of 2023, Pepsi is the second most valuable soft drink brand worldwide behind Coca-Cola; the two share a long-standing rivalry in what has been called the "cola wars".
John Stith Pemberton was an American pharmacist and Confederate States Army veteran who is best known as the inventor of Coca-Cola. On 8 May 1886, he developed an early version of a beverage that would later become Coca-Cola, but sold its rights to the drink shortly before his death in 1888.
The kola nut is the seed of certain species of plant of the genus Cola, placed formerly in the cocoa family Sterculiaceae and now usually subsumed in the mallow family Malvaceae. These cola species are trees native to the tropical rainforests of Africa. Their caffeine-containing seeds are about 5 centimetres (2.0 in) across and are used as flavoring ingredients in various carbonated soft drinks, from which the name cola originates.
Paregoric, or camphorated tincture of opium, also known as tinctura opii camphorata, is a traditional patent medicine known for its antidiarrheal, antitussive, and analgesic properties.
Pemberton's French Wine Coca was a coca wine created by the druggist John Pemberton, the inventor of Coca-Cola. It was an alcoholic beverage, mixed with coca, kola nut, and damiana. The original recipe contained the ingredient cocaethylene, which was removed, just like the alcohol had before it, in 1899 because of a social stigma surrounding the rampant use of cocaine at the time.
The Coca-Cola Company's formula for Coca-Cola syrup, which bottlers combine with carbonated water to create the company's flagship cola soft drink, is a closely guarded trade secret. Company founder Asa Candler initiated the veil of secrecy that surrounds the formula in 1891 as a publicity, marketing, and intellectual property protection strategy. While several recipes, each purporting to be the authentic formula, have been published, the company maintains that the actual formula remains a secret, known only to a very few select employees.
Coca wine is an alcoholic beverage combining wine with cocaine. One popular brand was Vin Mariani, developed in 1863 by French-Corsican chemist and entrepreneur Angelo Mariani.
Buckfast Tonic Wine is a caffeinated alcoholic drink consisting of fortified wine with added caffeine, originally made by monks at Buckfast Abbey in Devon, England. It is now made under a licence granted by the monastery, and distributed by J. Chandler & Company in Great Britain, James E McCabe Ltd in Northern Ireland, and Richmond Marketing Ltd in Ireland. It is based on a traditional recipe from France. The wine's distributor reported record sales of £43.2 million as of March 2017.
The Coca-Cola Company is an American multinational corporation founded in 1892. It manufactures, sells and markets soft drinks including Coca-Cola, other non-alcoholic beverage concentrates and syrups, and alcoholic beverages. Its stock is listed on the NYSE and is part of the DJIA and the S&P 500 and S&P 100 indexes.
Angelo Mariani or Ange-François Mariani was a French chemist and entrepreneur from the island of Corsica. He was born in Pero-Casevecchie, Haute-Corse.
Coca tea, also called mate de coca, is a herbal tea (infusion) made using the raw or dried leaves of the coca plant, which is native to South America. It is made either by submerging the coca leaf or dipping a tea bag in hot water. The tea is most commonly consumed in the Andes mountain range, particularly Argentina, Bolivia, Colombia, Ecuador and especially in Peru, where it is consumed all around the country. It is greenish yellow in color and has a mild bitter flavor similar to green tea with a more organic sweetness.
Coca may refer to any of the four cultivated plants which belong to the family Erythroxylaceae.
Frank Mason Robinson was an important early marketer and advertiser of what became known as Coca-Cola.
Red Bull Simply Cola is a beverage from Red Bull GmbH, makers of the energy drink Red Bull. The cola, which contains natural flavouring and caffeine, was introduced in 2008 in several countries.
Agwa de Bolivia, often shortened to AGWA, is a herbal liqueur made with Bolivian coca leaves and 37 other natural herbs and botanicals including green tea, ginseng, and guarana, distilled and produced in Amsterdam by BABCO Europe Limited. The coca leaf content of the drink, like that in Coca-Cola, has the cocaine alkaloids removed during production, and does not contain the drug.
Sedna was an alcoholic beverage made in Belfast, Ireland, and sold as a "tonic". In its earlier days it was made from port wine with the addition of extracts of coca leaf, kola nut and beef. From around 1923 its only advertised additive was the kola extract. The brand name was later used in Australia for a similar product, locally produced.