J. J. Newberry (Los Angeles, California)

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J. J. Newberry
Jjnewberry los angeles bldg.jpg
The building in 2024
U.S. - Los Angeles Metropolitan Area location map.svg
Red pog.svg
Location of building in Los Angeles County
Location6600 W. Hollywood Blvd. Hollywood, California
Coordinates 34°06′04″N118°19′59″W / 34.101°N 118.333°W / 34.101; -118.333
Built1928
Architectural style Art Deco
Part of Hollywood Boulevard Commercial and Entertainment District (ID85000704)
Designated CPApril 4, 1985

J. J. Newberry is a historic two-story building at 6600 W. Hollywood Blvd. in Hollywood, California. It is known primarily for its architecture, location, and its 30+ year tenant, Hollywood Toys & Costumes.

Contents

History

Built in 1928, J. J. Newberry was designed by the namesake company's architectural staff. [1]

In 1984, the Hollywood Boulevard Commercial and Entertainment District was added to the National Register of Historic Places, with this building listed as a contributing property in the district. [2]

In the early 1990s, Hollywood Toys & Costumes relocated to this building, having been located one building east since 1950. [3] In 2021, both the business and the building were featured in the paranormal reality television show Ghost Adventures . [4]

Architecture and design

J.J. Newberry and its neighbor Jjnewberry and kress los angeles.jpg
J.J. Newberry and its neighbor

J. J. Newberry is made of reinforced concrete with industrial metal sash windows. [2] The building features an elaborate Art Deco facade, complete with turquoise glazed tile and yellow and gold zigzags, medallions and stylized chevrons. [5] The second story is divided into three bays separated by vertical piers clad in tile and projecting above the roof. [2]

The building combined with its neighbor is considered "one of the most colorful concentrations of Art Deco architecture on the Boulevard." [2]

This J. J. Newberry building served as the inspiration for the Celebrity 5 and 10 Building at Disney’s Hollywood Studios. [6]

See also

References

  1. ↑ Hoye, Daniel (1988). "Art Deco Los Angeles" (PDF). Los Angeles Conservancy . Retrieved June 24, 2024.
  2. 1 2 3 4 "Hollywood Boulevard Commercial and Entertainment District". United States Department of the Interior – National Park Service. April 4, 1985.
  3. ↑ "Our Story & Gallery". hollywoodtoysandcostumes.com/. Retrieved June 24, 2024.
  4. ↑ Courtney Mroch (June 28, 2021). "Ghost Adventures Returns July 22, 2021: Streaming Guide". www.hauntjaunts.net.
  5. ↑ Cooper, Suzanne Tarbell; Hall, Amy Ronnebeck; Cooper Jr., Frank E. (2005). Images of America – Los Angeles Art Deco. Arcadia Publishing. p. 59. ISBN   0-7385-3027-1.
  6. ↑ "Early Views of Hollywood (1920 +)". Water and Power Associates. p. 5. Retrieved June 24, 2024.
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