Music video
The video,directed by Jamie Hewlett,Tim McCourt,and Max Taylor,features the band members inside Kong Studios,the band's fictional headquarters. 2-D is in the game room playing the Pac-Man arcade game,Russel does some boxing with a punching bag,Murdoc is in the basement,sitting inside an orgone accumulator,and Noodle is on the recording studio couch with her mobile phone while Schoolboy Q records his verse. As 2-D continues to play the arcade game for nine hours,all of his bandmates feel the effects of the arcade game,such as Murdoc looking outside his accumulator,Russel pausing from punching as though he heard something,and Noodle changing art styles,switching to an anime-esque style and then a Peanuts -like character. At the end of the video,Noodle goes down to the game room and unplugs the Pac-Man arcade game,leaving 2-D confused.
The video incorporates many references to the arcade game,including:
- The arcade cabinet artwork is sightly redrawn with 2-D as the ghost and Murdoc as Pac-Man.
- Murdoc is wearing Pac-Man underwear.
- The arcade game portrays the band members as 8-bit characters,with 2-D as Pac-Man and Inky,Blinky,Pinky and Clyde replaced with the faces of Murdoc,Russel,and Noodle.
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