SAS (TV station)

Last updated

Adelaide, South Australia
Channels Digital: 6 (VHF)
Virtual: 7
Slogan Only on 7
Affiliations Seven (1987-present, O&O)
Owner Seven West Media
(Channel Seven Adelaide Pty Ltd)
First air date
26 July 1965;55 years ago (1965-07-26)
Former channel number(s)
Analog: 10 (1965–1987)
Analog: 7 (1987–2013)
Ten (1965–1987)
Call sign meaning
Australian Telecasters
South Australia
Technical information
ERP 200 kW (analogue)
50 kW (digital)
HAAT 487 m (analogue)
485 m (digital) [1]
Transmitter coordinates 34°58′52″S138°42′29″E / 34.98111°S 138.70806°E / -34.98111; 138.70806 (SAS)

SAS is a television station in Adelaide, South Australia. It is part of the Seven Network.


SAS-7 was originally known as SAS-10, an affiliate of what became Network Ten. It commenced broadcasting on 26 July 1965, as South Australian Telecasters. In the early 1970s the station was bought out by Perth station TVW-7. On 27 December 1987, SAS-10 and ADS-7 switched broadcast channels, ADS moving to channel 10, SAS moving to channel 7. As the television industry was consolidating in Australia, these channels had each become associated by ownership with interstate stations bearing the opposite channel numbers, so to simplify network interaction, they agreed to swap channel assignments and network affiliations in Adelaide. ADS was owned by Kerry Stokes who also owned NEW-10 and Capital Television. [2] [3] SAS was owned by TVW-7 starting from 1974[ citation needed ] and thus, on two occasions, shared the same image campaigns as TVW's.

In 1988, SAS was sold by the Bell Group to Qintex. [4]

The station celebrated 40 years in 2005 with a special television program "Made in Adelaide 40 Years of Television".

Television shows made during the SAS-10 era include children's shows Fat Cat and Friends , The Early Bird Show , Crackerjack and Romper Room . Music shows included in Time, Trax and Simulrock. Variety talent shows included Adelaide's New Faces and Pot Luck. There was also the long running daytime show Touch of Elegance. SAS 10 employed actor Hedley Cullen as horror host Deadly Earnest, who was also seen in WA. From 1973 to 1989 the Christmas Appeal telethon was held each year.

The game show Wheel of Fortune originally commenced recordings in ADS-7 studios in July 1981 on the Seven Network. It moved to SAS with the 1987 switch, and continued there until July 1996 when the show moved to ATN-7 Sydney where it lasted to its cancellation in 2006.

Other shows after the change over included Fat Cat and Friends until 1992 and Trax until 1990.

Currently the station produces Discover and Seven News , while between 1995 and 2019, it produced a local edition of Today Tonight , which outrated the national A Current Affair .

The last edition of Seven News and Today Tonight was broadcast from the Gilberton studios in North Adelaide on 14 December 2007. The station then moved to new premises at Hindmarsh on the corner of Port Road and Adam Street, from where Adelaide versions of Seven News and Today Tonight are produced.


Current in-house productions

Previous in-house productions

1987 affiliation swap quote

On 27 December 1987, Seven National News reporter Alan Murrell reported the following on ADS-7, hours before the switch to channel 10:[ citation needed ]

"Tonight will mark the end of the callsigns ADS-7 and SAS-10. Tomorrow, it'll be ADS-10 and SAS-7. It's the first time such a change has been made. The switch follows a media shake-up earlier this year, which left ADS in the hands of the owners of the Ten network. Already, the cosmetic changes are being made at Strangways Terrace and Gilberton. But viewers will notice little difference. They'll still turn the knob to 10 for Channel Ten programs, and to 7 for Seven programs.
"The only difference will be that the local personalities will be seen on different channels. So if you want to watch Steve Whitham and Caroline Ainslie reading the news tomorrow night, you simply turn the dial three positions, from 7 to ADS-10. And it’s as easy as that."

As a result, from the last days of 1987 up to 1988 the new SAS-7 adopted the On the Move slogan previously used by WLS-TV in Chicago, Illinois in 1984 to mark the change, with a music video made for this purpose.

AFL season

During the Australian Football League season, Seven News does not air at its regular time on Saturdays or Sundays if there is a twilight match involving Adelaide and/or Port Adelaide, in which case, the bulletin is aired at half-time of the telecast, replacing match analysis. SAS also airs South Australian National Football League Matches during the Season.

News and current affairs

Seven News is directed by Chris Salter and presented by Jane Doyle on weeknights and Rosanna Mangiarelli and Mike Smithson on weekends from Seven studios located at Hindmarsh. Sport is presented by Mark Soderstrom on weeknights and Bruce Abernethy on weekends. Weather is presented by Amelia Mulcahy on weeknights and Gertie Spurling or Alana Smith-Fagan on weekends.

Previously, Graeme Goodings had been weeknight presenter and John Riddell the weekend reader, until it was found that Goodings had bowel cancer. Goodings and Riddell agreed to swap roles in 2004; both Goodings and Doyle had been presenting Seven News together since 1989, which had proven a success.

Prior to 27 December 1987, the presenters and crew behind Seven News broadcast as Ten News Adelaide . However, as the television industry was consolidating in Australia, these news services had each become associated by ownership with interstate news services being broadcast on opposite frequencies; therefore, to simplify network interaction, their respective networks agreed to swap channel assignments and network affiliations in Adelaide.

In June 2020, Jessica Adamson and Tim Noonan were made redundant from the network. Mangiarelli replaced Adamson as weekend presenter. In February 2021, Mike Smithson joined Mangiarelli as a co-host.

Local News updates for Adelaide are typically presented by reporters in the early afternoon, followed by news presenters Jane Doyle or Rosanna Mangiarelli in the late afternoon and evening.

7 News anchors

AnchorPositionSAS since
Jane Doyle Seven News (weeknights)1989
Rosanna MangiarelliSeven News (weekends)2004
Mike Smithson Seven News (weekends)/chief political editor1984

7 News sports

PersonalityPositionSAS since
Bruce Abernethy Seven News (Thurs-Mon) sports presenter1993

See also

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  1. HAAT estimated from using EHAAT.
  2. "NETWORK TEN TURNS 40" . Retrieved 2 December 2006.
  3. James Barrington (31 March 2006). "Switching Signals". Intertel. Transdiffusion Broadcasting System. Retrieved 2 December 2006.
  4. Audience limit to be negotiated Skase makes a national network 7 Canberra Times 7 April 1988 page 14