YouTube channel logo
|Total views||1.8 billion|
|Updated November 9, 2019|
YouTube (formerly YouTube Spotlight) is YouTube's official video channel for spotlighting videos and events on YouTube. Events shown on the channel include YouTube Comedy Week and the YouTube Music Awards. Additionally, the channel uploads annual installments of YouTube Rewind . For a brief period in late 2013, the channel was ranked as the most-subscribed on the platform. As of November 2019, the channel has earned almost 30 million subscribers and 1.8 billion video views.The channel is currently the joint 45th most-subscribed channel with Maroon 5.
The YouTube channel was registered in 2005. On November 2, 2013, the YouTube channel briefly surpassed PewDiePie's channel, to become the most-subscribed channel on the website. The channel ascended to the top position through auto-suggesting and pre-selecting itself as a subscription option upon new user registration for YouTube.Throughout December 2013, the channel and PewDiePie struggled for the top position, but soon PewDiePie secured it on December 23.
Since 2010, YouTube has released an annual YouTube Rewind video through its Spotlight channel. All YouTube Rewind videos from 2012—2018 have surpassed 100 million views, while the 2016 edition surpassed 200 million views. The 2010 and 2011 videos, however, have less than 10 million views each. The 2016 video became YouTube's fastest video to reach 100 million views, doing so in just 3.2 days. It is also the eighth most-liked non-music video of all time with over 3.40 million likes. On December 14, 2016, shortly after the 2016 Rewind video was released, the Spotlight channel surpassed 1 billion total video views.On December 12, 2018, approximately 6 days and 10 hours after upload, YouTube Rewind 2018 became YouTube's most-disliked video of all time, surpassing Justin Bieber's Baby. Shortly after, it also became the first YouTube video to reach 10 million dislikes, doing so in 6 days and 12 hours. The 2018 Rewind currently sits at 16.59 million dislikes. The 2019 installment YouTube Rewind 2019: For the Record quickly garnered a notably negative like/dislike ratio as well, amassing 3.9 million dislikes in under 24 hours since its release on December 5th, 2019. It is currently the 3rd most disliked YouTube video. It had 17 million dislikes.
In January 2014, YouTube Nation was launched on its own channel, as a collaborative project between YouTube and DreamWorks Animation.DWA oversaw the production while YouTube managed the sales and marketing of the series. The series is a news series that rounds up information from the Spotlight channel. YouTube promotes the series through its Spotlight channel, as well. Early in its history, the series used guest hosts Grace Helbig, Hannah Hart, and Mamrie Hart (no relation) to help propel the series and its audience.
Due to regularly being promoted on the Spotlight channel, YouTube Nation was able to reach the 1 million subscriber milestone within three months of its launch.The series was nominated for the 4th annual Streamy Award under Best News and Current Events but lost to SourceFed . After 350 episodes, the series aired its last episode on December 5, 2014.
In May 2013, the Spotlight channel was being used to stream its Comedy Week event, produced by ChannelFlip. During the event, YouTube used its homepage to spotlight comedy videos made specifically for that the event.The video of the 2-hour kickoff event has earned 1.06 million views as of September 2014. The event was met with mixed critical reception, with the particular mixture of new and traditional media personalities, as well as technical difficulties being specifically scrutinized. The event was the first of its kind in relation to being streamed by YouTube. Although it was marketed as the first annual Comedy Week event, there have been no announcements in regards to a follow-up Comedy Week event.
On August 4, 2013, YouTube launched "Geek Week", which was kicked off by Freddie Wong in the United States, and TomSka in the United Kingdom.The week was composed of themed days, which included Blockbuster Sunday, Global Geekery Monday, Brainiac Tuesday, Super Wednesday, Gaming Thursday, and Fan Friday. The event was launched in conjunction with Nerdist in the US, and ChannelFlip in the UK.
During the 2013 LGBT Pride Month, the channel was used to bring light to LGBT and LGBT pride-related information and videos.Google, which owns YouTube, has been documented to be "a huge proponent of gay rights". An article on the Official YouTube Blog was attached to the event.
In November 2013, YouTube launched its first Music Awards presentation. Announcing its nominations in the previous month, the award show aimed to create traffic through its social media voting format.The event was streamed onto the Spotlight channel, and has earned over 4.5 million views as of September 2014. The event's technical difficulties and its plethora of nominations for mainstream artists, rather than YouTube artists, were at the center of overall mixed critical reception.
Rhett & Link are an American comedy duo consisting of Rhett McLaughlin and Link Neal. Self-styled as "Internetainers", they are known for creating and hosting Good Mythical Morning. Their other notable projects include comedic songs and sketches, Independent Film Channel series Rhett & Link: Commercial Kings, and their YouTube Premium series Rhett and Link's Buddy System.
Smosh is an American sketch comedy YouTube channel created by Anthony Padilla and Ian Hecox.
Ray William Johnson is an American actor, comedian, film producer, film director, screenwriter, and rapper, who is known for his eponymous YouTube channel and his web series on that channel, Equals Three. As of March 2019, the channel had earned more than three billion views and 9.8 million subscribers, making it one of the most viewed channels on YouTube at the time. Johnson left the series in March 2014 but continued to produce it and other web series like Booze Lightyear, Comedians On, and Top 6, the first two of which were later cancelled.
DeStorm Power is an American actor, comedian, and Internet personality.
Grace Anne Helbig is an American comedian, actress, and YouTube personality. She is the creator and host of her own YouTube channel, as well as the podcasts Not Too Deep with Grace Helbig and This Might Get Weird.
Lloyd Leonard Ahlquist, better known by his online alias EpicLLOYD, is an American internet personality best known for the YouTube video series Epic Rap Battles of History, along with Peter Shukoff. Ahlquist has performed as an MC, actor, improviser and writer. In addition to the rap battles, Ahlquist, along with Shukoff, appeared in a cameo in The SpongeBob Movie: Sponge Out of Water.
SourceFed was a YouTube channel and news website created by Philip DeFranco in January 2012 as part of YouTube's $100 million original channel initiative, and was originally produced by James Haffner. SourceFed mainly focused on popular culture, news and technology.
Fine Brothers Entertainment (FBE) is an American media company, founded by brothers Benny Fine and Rafi Fine, creators and media entrepreneurs. FBE produce the React video series, their several timed-spoiler series, narrative web series, and created a "transmedia" sitcom on YouTube, MyMusic. FBE has been creating content since 2004, and has many large digital channels on YouTube, Facebook, Snapchat and Instagram's IGTV, has sold multiple television shows, and released their first feature film in 2017.
MyMusic was an American web transmedia mockumentary sitcom created by the Fine Brothers that premiered on April 15, 2012 on the MyMusicShow YouTube channel. The series follows a group of co-workers that are employed under a music production company. MyMusic was the first transmedia sitcom on YouTube. The series was part of YouTube's Original Channel Initiative.
The YouTube Original Channel Initiative was a failed $100 million program funded by Google to bring original content onto Google. The original channel initiative was also meant to kick start Google TV. The channels are collectively known as "original", "premium" or "YouTube funded" channels.
Philip JamesDeFranco, sometimes known online as PhillyD or sXePhil, is a news commentator and an American YouTube personality. He is best known for The Philip DeFranco Show, a news commentary show centered on current events in politics and pop culture that has a playlist of over 1,000 videos since 2014 as well as his growing news network, Rogue Rocket.
Elliott Christopher Morgan is an American stand up comedian, actor, writer, host, producer and YouTube personality. Morgan is best known for being a co-host of the YouTube channel SourceFed. Morgan attended the University of Florida.
YouTube Comedy Week was an event on YouTube, and produced by Jash in the US and ChannelFlip in the UK. Comedy week was an event that ran from May 19–25, 2013, and brought "the best of UK and US talent together on YouTube." This was the first of a planned annual YouTube Comedy Week.
Portal A is a digital content studio that creates branded and original entertainment. Portal A was founded by three childhood friends, Nate Houghteling, Kai Hasson, and Zach Blume. Portal A is independently owned and has offices in SoMa and Downtown Los Angeles.
The Slow Mo Guys is a science and technology entertainment web series from Thame, England, United Kingdom that is created by Gavin Free, starring himself and Daniel Gruchy. It has been described as the biggest channel for slow motion videos on YouTube.
Hannah Stocking-Siagkris is an American internet personality and model. She has over 6.8 million subscribers on YouTube and 17.6 million followers on Instagram. Hannah Stocking is also the host of Mindie, a YouTube Music talk show produced by Shots Studios. Stocking is managed by John Shahidi of Shots Studios.
BlackBoxTV Presents is an American horror anthology web series created by Tony E. Valenzuela and Philip DeFranco. The first season, which featured a cast of YouTube creators including DeFranco, iJustine and Shane Dawson, was self-funded by Valenzuela and debuted on the BlackBoxTV YouTube channel on August 17, 2010.
Robert James Rallison, known online as TheOdd1sOut, is an American YouTuber. As of January 2020, his primary YouTube channel had 13.4 million subscribers. His secondary YouTube channel (TheOdd2sOut) had over 2.3 million subscribers.
Swedish YouTuber Felix Kjellberg, known online as PewDiePie, has uploaded over 4,000 videos on the platform. Having accumulated over 23 billion video views, PewDiePie's channel ranked as the 11th-most viewed on YouTube. Due to PewDiePie's YouTube channel being the second most-subscribed on the platform, his channel's videos attracted substantial media coverage. According to Social Blade–a website which tracks YouTube channel statistics–on 29 December 2014, the PewDiePie channel surpassed emimusic's video view count, at over 7.2 billion views, to become the most-viewed channel on the website. PewDiePie's channel held the distinction of being the most-viewed on the platform until 14 February 2017, when it was surpassed by T-Series, according to Social Blade.
Emma Frances Chamberlain is an American YouTuber. She won the 2018 Streamy Award for Breakout Creator. In April 2019, she launched a weekly podcast, Stupid Genius. In July 2019, Time Magazine included her on its fifth annual list of The 25 Most Influential People On The Internet, writing that "Chamberlain pioneered an approach to vlogging that shook up YouTube’s unofficial style guide." She lives in Los Angeles.