Filipinos (snack food)

Last updated

Filipinos
Filipinos artiach logo.png
Filipinos-snack-choc-roll.jpg
Product type Biscuit doughnut
OwnerArtiach
CountrySpain
Website https://www.artiach.es/en

Filipinos is the brand name for a series of biscuit doughnut snacks made by Mondelez International. [1] In France, the Netherlands, Spain, Portugal and the Nordic countries they are produced and sold under the 'Artiach' brand name. They have drawn controversy for having the same name as the people of the Philippines.

Contents

Variations

The standard Filipinos snack is ring shaped and come in several varieties coated in either milk chocolate, dark chocolate, or white chocolate. Milk or dark chocolate versions feature a light colored biscuit. White chocolate versions feature a dark brown biscuit. These can be purchased in large rolls. The dark and white chocolate versions are also available in the "Filipinos GoPack" or "Mini Filipinos", a smaller loose packet of four biscuits.

"Filipinos Agujeros" (holes) are crisp doughnut hole sized balls coated in either dark or white chocolate. "Filipinos Bigsticks" are crispy 20 cm (8 in) stick shaped snacks covered with puffed rice. These are coated in either dark or white chocolate.

Controversy

Rosquillos from the Philippines Rosquillos.jpg
Rosquillos from the Philippines

The government of the Philippines filed a diplomatic protest with the government of Spain, the European Commission and the then manufacturer Nabisco Iberia in 1999. The protest objected to the use of the name "Filipinos", a term which can refer to the people of the Philippines, to market cookie and pretzel snacks and demanded that Nabisco stop selling the product until the brand name was changed. [2]

The resolution's author, former Philippine Congressman and Senator Heherson Alvarez, claimed that the name of the cookie was offensive due to the apparent reference to their color, "dark outside and white inside". [3] His resolution stated "These food items could be appropriately called by any other label, but the manufacturers have chosen our racial identity, and they are now making money out of these food items." [2] On August 26, 1999, the Philippine president Joseph Estrada called the brand "an insult". [2]

The protest was filed despite Foreign Secretary Domingo Siazon's initial reluctance on the matter. Siazon had reportedly said he saw nothing wrong with the use of 'Filipinos' as a brand name, noting Austrians do not complain that small sausages are called "Vienna sausages". [2]

The controversial snack has been sold on the market for over 40 years. There were statements however, that the chocolate-covered snack was named "Filipinos" due to its brown outer layer and white inside before the snack was bought by Nabisco. [4]

Related Research Articles

<span class="mw-page-title-main">Cookie</span> Small, flat and sweetened baked food (biscuit)

A cookie or biscuit is a baked snack or dessert that is typically small, flat, and sweet. It usually contains flour, sugar, egg, and some type of oil, fat, or butter. It may include other ingredients such as raisins, oats, chocolate chips, or nuts.

<span class="mw-page-title-main">Doughnut</span> Sweet food made from deep-fried dough

A doughnut or donut is a type of pastry made from leavened fried dough. It is popular in many countries and is prepared in various forms as a sweet snack that can be homemade or purchased in bakeries, supermarkets, food stalls, and franchised specialty vendors. Doughnut is the traditional spelling, while donut is the simplified version; the terms are used interchangeably.

<span class="mw-page-title-main">Chocolate-coated marshmallow treats</span> Marshmallow, usually on a wafer base, coated in chocolate

Chocolate-coated marshmallow treats, also known as chocolate teacakes, are confections consisting of a biscuit base topped with marshmallow-like filling and then coated in a hard shell of chocolate. They were invented in Denmark in the 19th century and later also produced and distributed by Viau in Montreal as early as 1901. Numerous varieties exist, with regional variations in recipes. Some variants of these confections have previously been known in many countries by names comprising equivalents of the English word negro.

<span class="mw-page-title-main">Oreo</span> Chocolate cookie with creme filling made by Nabisco

Oreo is a brand of sandwich cookie consisting of two cocoa biscuits or cookie pieces with a sweet fondant filling. It was introduced by Nabisco on March 6, 1912, and through a series of corporate acquisitions, mergers and splits both Nabisco and the Oreo brand have been owned by Mondelez International since 2012. Oreo cookies are available in over one hundred countries. Many varieties of Oreo cookies have been produced, and limited-edition runs have become popular in the 21st century.

<span class="mw-page-title-main">Nabisco</span> American snack company

Nabisco is an American manufacturer of cookies and snacks headquartered in East Hanover, New Jersey. The company is a subsidiary of Illinois-based Mondelēz International.

<span class="mw-page-title-main">Pocky</span> Japanese snack food

Pocky is a Japanese sweet snack food produced by the Ezaki Glico food company. Pocky was first sold in 1966, and was invented by Yoshiaki Koma. It consists of coated biscuit sticks. It was named after the Japanese onomatopoeic word pokkiri (ポッキリ), which is supposed to resemble the sound of the snack being cracked.

<span class="mw-page-title-main">Sunshine Biscuits</span> Defunct American snack company

Sunshine Biscuits, formerly known as The Loose-Wiles Biscuit Company, was an independent American baker of cookies, crackers, and cereals. The company, which became a brand on a few products such as Cheez-It, was purchased by Keebler Company in 1996, which was purchased by Kellogg Company in 2001. Around then, Sunshine Biscuits was headquartered in Elmhurst, Illinois, where Keebler was located until 2001.

<span class="mw-page-title-main">Animal cracker</span> Cracker baked in the shape of an animal

An animal cracker is a particular type of cracker, baked in the shape of an animal, usually an animal either at a zoo or a circus, such as a lion, a tiger, a bear, or an elephant. The most common variety is light-colored and slightly sweet, but darker chocolate-flavored and colorful frosted varieties are also sold. Although animal crackers tend to be sweet in flavor like cookies, they are made with a layered dough like crackers and are marketed as crackers and not cookies.

<span class="mw-page-title-main">Arnott's Group</span> Australian snack food manufacturer

Arnott's Group is an Australian producer of biscuits and snack food. Founded in 1865 by William Arnott, they are the largest producer of biscuits in Australia and a subsidiary of KKR.

<span class="mw-page-title-main">Griffin's Foods</span> Snack-food and confectionery manufacturer

The Griffin's Foods Company is a New Zealand food company currently headquartered in Auckland and established by John Griffin as a flour and cocoa mill in the city of Nelson in 1864. The company started biscuit manufacturing in 1890. Products commercialised by Griffin's include cookies, chocolate confection, crackers, cereal bars, and snack food.

The following outline is provided as an overview of and topical guide to chocolate:

<span class="mw-page-title-main">Barquillo</span> Spanish biscuit snack

Barquillo is a crispy rolled wafer pastry originating in Spain. It is made from the basic cookie ingredients of flour, sugar, egg whites and butter rolled out thinly and then shaped into a hollow cylinder or a cone. It was traditionally sold by roadside vendors known as barquilleros who carried a characteristic red roulette tin. It was introduced to Latin America and the Philippines during colonial times. In Spain and former Spanish colonies, barquillos are commonly regarded as a type of Christmas cookie. It is also popular during various fiestas. It spread to neighboring countries and today is extremely popular in East and Southeast Asian countries.

References

  1. "Kraft buys UB business for £575m". BBC. July 10, 2006. Retrieved April 6, 2007.
  2. 1 2 3 4 "Philippines protests 'Filipinos' as cookie brand". Kyodo News. August 27, 1999. Retrieved October 28, 2014.
  3. Jazmines, Tessa (October 25–31, 1999). "Philippine ratings board targeted". Variety . Reed Elsevier. p. 18. Alvarez ... also spoke out against the naming of a Nabisco chocolate cookie as "Filipinos"
  4. Weekender: Travel trade east: Tuch ado about nothing. (1999). BusinessWorld, 1.