LXTV

Last updated
LXTV
TypeCompany
IndustryTelevision
Founded2006
Headquarters 30 Rockefeller Plaza,
New York City, New York
,
United States
ProductsTV shows
Parent NBC Owned Television Stations
Website www.lxtv.com

LXTV is a production unit of NBCUniversal that creates lifestyle and entertainment content. [1] Started in 2006 [2] by former MTV executives Morgan Hertzan and Joseph Varet as a privately owned broadband TV network and website, LXTV was acquired in January 2008 by NBC Owned Television Stations. [3] LXTV was an early pioneer of original digital web video, which they transitioned into nationally syndicated television shows after the NBC acquisition.

Some of LXTV's programs include 1st Look, Open House, [4] Open House NYC and George to the Rescue, which presents lifestyle programming to a young affluent audience.

LXTV also created and launched New York Live (formerly LX New York), the live, daily lifestyle show on WNBC, broadcast from Studio 3K in 30 Rockefeller Plaza and live from the streets in and around New York. [5]

History

Originally branded as Code.TV, and focused on web distribution, the production company's founders rebranded themselves as "LXTV" Before rebranding, Code.TV launched a one-time Web video following around a 23-year-old analyst named A.J. who worked at an investment bank as he went out on an extravagant night on the town, in which he described as "models and bottles." A.J.'s lavish lifestyle, colorful personality and catchphrase went viral and became instant Web fodder, getting picked up by sites like "Gawker," "New York Times" and the "New York Sun". [6] [7]

LXTV was acquired in January 2008 by Local Media [8] After NBC Weather Plus was shut down in late 2008, WNBC launched a replacement programming of local information, news and livestyle as NBC New York Nonstop in March 2009 using LXTV programs. [9] In late 2010 and early 2011, eight more NBC O&O stations adopted the Nonstop digital subchannel format including the three California as one network. Each stations' Nonstop subchannel has eight hours of local programming along with core programming from affiliated production company's, LXTV: Talk Stoop, First Look and Open House. [10] On September 23, 2019, NBCU Owned Television Stations launched its LX digital news brand for original content for which LXTV would provide programming. [11]

Related Research Articles

<span class="mw-page-title-main">NBC</span> American broadcast television network

The National Broadcasting Company (NBC) is an American English-language commercial broadcast television and radio network. The flagship property of the NBC Entertainment division of NBCUniversal, a subsidiary of Comcast, its headquarters are located at Comcast Building in New York City. The company also has offices in Los Angeles at 10 Universal City Plaza and Chicago at the NBC Tower. NBC is the oldest of the traditional "Big Three" American television networks, having been formed in 1926 by the Radio Corporation of America. NBC is sometimes referred to as the "Peacock Network", in reference to its stylized peacock logo, introduced in 1956 to promote the company's innovations in early color broadcasting.

<span class="mw-page-title-main">WABC-TV</span> ABC flagship station in New York City

WABC-TV is a television station in New York City, serving as the flagship of the ABC network. Owned and operated by the network's ABC Owned Television Stations division, the station maintains studios in the Lincoln Square neighborhood of Manhattan, adjacent to ABC's corporate headquarters; its transmitter is located at the Empire State Building.

NBCUniversal Media Group is the television and streaming arm of NBCUniversal, and the direct descendant and successor of the former division NBCUniversal Television Group, which existed from 2004 to 2019.

<span class="mw-page-title-main">WNBC</span> NBC flagship station in New York City

WNBC is a television station in New York City that serves as the flagship of the NBC network. It is owned and operated by the network's NBC Owned Television Stations division alongside Linden, New Jersey–licensed Telemundo station WNJU. WNBC's studios and offices are co-located with NBC's corporate headquarters at 30 Rockefeller Plaza in Midtown Manhattan; WNJU's facilities in Fort Lee, New Jersey, also serve as WNBC's New Jersey news bureau. Through a channel sharing agreement with WNJU, the two stations transmit using WNJU's spectrum from an antenna atop One World Trade Center.

<span class="mw-page-title-main">KNBC</span> NBC West Coast flagship station in Los Angeles

KNBC is a television station in Los Angeles, California, United States, serving as the West Coast flagship of the NBC network. It is owned and operated by the network's NBC Owned Television Stations division alongside Corona-licensed Telemundo outlet KVEA. Both stations share studios at the Brokaw News Center in the northwest corner of the Universal Studios Hollywood lot off of Lankershim Boulevard in Universal City, while KNBC's transmitter is located on Mount Wilson.

<span class="mw-page-title-main">WMAQ-TV</span> NBC TV station in Chicago

WMAQ-TV is a television station in Chicago, Illinois, United States, serving as the market's NBC outlet. It is owned and operated by the network's NBC Owned Television Stations division alongside Telemundo station WSNS-TV ; it is also sister to regional sports network NBC Sports Chicago. WMAQ-TV and WSNS-TV share studios at the NBC Tower on North Columbus Drive in the city's Streeterville neighborhood and share transmitter facilities atop the Willis Tower in the Chicago Loop.

<span class="mw-page-title-main">WCAU</span> NBC TV station in Philadelphia

WCAU is a television station in Philadelphia, Pennsylvania, United States, serving as the market's NBC outlet. It is owned and operated by the network's NBC Owned Television Stations division alongside Mount Laurel, New Jersey–licensed Telemundo outlet WWSI ; it is also sister to regional sports network NBC Sports Philadelphia.

<span class="mw-page-title-main">KNSD</span> NBC TV station in San Diego

KNSD is a television station in San Diego, California, United States, serving as the market's NBC outlet. It is owned and operated by the network's NBC Owned Television Stations alongside Poway-licensed Telemundo station KUAN-LD. KNSD and KUAN-LD share studios on Granite Ridge Drive in the Serra Mesa section of San Diego; through a channel sharing agreement, the two stations transmit using KNSD's spectrum from an antenna southeast of Spring Valley.

<span class="mw-page-title-main">WWLP</span> NBC/CW affiliate in Springfield, Massachusetts

WWLP is a television station in Springfield, Massachusetts, United States, affiliated with NBC and The CW Plus. Owned by Nexstar Media Group, the station has studios at Broadcast Center in the Sandy Hill section of Chicopee at the northwest corner of the I-391/MA 116/Chicopee Street interchange, and its transmitter is located on Provin Mountain in the Feeding Hills section of Agawam.

WBAL-TV is a television station in Baltimore, Maryland, United States, affiliated with NBC. It is the flagship property of Hearst Television, which has owned the station since its inception, and is sister to the company's sole radio properties, WBAL and WIYY. The three outlets share studios and offices on Television Hill in the Woodberry section of Baltimore, near the transmission tower that WBAL-TV also shares with WIYY and several other Baltimore television and radio stations.

<span class="mw-page-title-main">WVIT</span> NBC TV station in New Britain, Connecticut

WVIT is a television station licensed to New Britain, Connecticut, United States, serving as the NBC outlet for the Hartford–New Haven market. It is owned and operated by the network's NBC Owned Television Stations division alongside Class A Telemundo outlet WRDM-CD. Both stations share studios on New Britain Avenue in West Hartford and transmitter facilities on Rattlesnake Mountain in Farmington, Connecticut.

WHO-DT is a television station in Des Moines, Iowa, United States, affiliated with NBC and owned by Nexstar Media Group. The station's studios are located on Grand Avenue in downtown Des Moines, and its transmitter is located in Alleman, Iowa.

<span class="mw-page-title-main">NBC Weather Plus</span> American broadcast network

NBC Weather Plus was an American weather-oriented digital multicast television network owned as a joint venture between NBC Universal and the local affiliates of the NBC television network. The service, which was broadcast in standard definition, was carried on the digital subchannels of many NBC affiliates and on the digital tiers of cable providers.

<span class="mw-page-title-main">WTVJ</span> NBC TV station in Miami

WTVJ is a television station in Miami, Florida, United States, serving as the market's NBC outlet. It is owned and operated by the network's NBC Owned Television Stations division alongside Fort Lauderdale–licensed WSCV, a flagship station of Telemundo. Both stations share studios on Southwest 27th Street in Miramar, while WTVJ's transmitter is located in Andover, Florida.

<span class="mw-page-title-main">TheGrio</span> Digital television for African Americans

TheGrio, styled as thegrio, is an American television network and website with news, opinion, entertainment and video content geared toward Black Americans.

<span class="mw-page-title-main">Cozi TV</span> American digital multicast television network

Cozi TV is an American free-to-air television network owned by the NBC Owned Television Stations division of NBCUniversal. The network airs classic television series from the 1960s to the 2000s.

NBC Owned Television Stations is the division of NBCUniversal Owned TV Stations (NBCUniversal), a subsidiary of Comcast that oversees the NBC owned-and-operated television stations, Cozi TV network, LXTV and Skycastle Entertainment, its in-house marketing and promotion company. NBCUniversal's Telemundo owned-and-operated stations are held in the separate Telemundo Station Group.

Telemundo Station Group is the division of NBCUniversal Owned TV Stations (NBCUniversal), a subsidiary of Comcast that oversees their Telemundo owned-and-operated television stations and the TeleXitos network. The NBC owned-and-operated stations are held in the separate NBC Owned Television Stations division.

LX is a news brand for original content for the NBCUniversal-owned television stations. LX is short for Local X, with the "X" standing for "exponential". LX is a part of the station group's multicast division LXTV, led by senior vice president Meredith McGinn, content strategy vice president Matt Goldberg and managing editor Meagan Harris.

References

  1. ↑ "LX TV Life/Style Television". LX TV Life/Style Television. Retrieved 2019-05-06.
  2. ↑ Holmes, Elizabeth. "Site Bets Slick, Made-for-Web Shows Are the Next Big Thing". WSJ. Retrieved 2019-05-06.
  3. ↑ McCarthy, Caroline. "NBC division acquires Web video site LX.tv". CNET. Archived from the original on 10 August 2012. Retrieved 12 August 2011.
  4. ↑ Sheftell, Jason. "On air: "Open House New York" awes with top local properties". nydailynews.com. Retrieved 2019-05-06.
  5. ↑ "LXTV Names Hosts for New Show" . Retrieved 12 August 2011.
  6. ↑ "A.J. the Analyst's Boogie Nights Might Be Ending" . Retrieved 18 October 2011.
  7. ↑ "Another Day, Another Video: This Time It's Wall Street Gone Wild". The New York Times. 20 October 2006. Retrieved 18 October 2011.
  8. ↑ McCarthy, Caroline. "NBC division acquires Web video site LX.tv". CNET. Archived from the original on August 10, 2012. Retrieved August 12, 2011.
  9. ↑ Whitney, Daisy (March 2009). "NBC Goes 'Nonstop' on Subchannel". tvweek.com. Archived from the original on July 13, 2012. Retrieved July 21, 2012.
  10. ↑ Malone, Michael (October 21, 2010). "Exclusive: NBC Local Media Sets 'Nonstop' Launch Dates". Broadcasting & Cable. Retrieved July 21, 2012.
  11. ↑ Spangler, Todd (September 23, 2019). "NBCU Launches Digital News Outlet LX to Reach People Who Don't Watch Local T". Variety.
This page is based on this Wikipedia article
Text is available under the CC BY-SA 4.0 license; additional terms may apply.
Images, videos and audio are available under their respective licenses.