Mattel, Inc. is an American multinational toy manufacturing and entertainment company founded in Los Angeles by Harold Matson and the husband-and-wife duo of Ruth and Elliot Handler in January 1945 and headquartered in El Segundo, California. Mattel has a presence in 35 countries and territories; its products are sold in more than 150 countries.
Barbie is a fashion doll created by American businesswoman Ruth Handler, manufactured by American toy and entertainment company Mattel and introduced on March 9, 1959. The toy was based on the German Bild Lilli doll which Handler had purchased while in Europe. The figurehead of an eponymous brand that includes a range of fashion dolls and accessories, Barbie has been an important part of the toy fashion doll market for over six decades. Mattel has sold over a billion Barbie dolls, making it the company's largest and most profitable line. The brand has expanded into a multimedia franchise since 1984, including video games, animated films, television/web series, and a live-action film.
Bratz is an American fashion doll and media franchise created by former Mattel employee Carter Bryant for MGA Entertainment, which debuted in 2001.
Claster Television, Inc. was a Baltimore, Maryland–based television distributor founded in 1953 by Bertram H. (Bert) Claster and Nancy Claster (Goldman) as Romper Room Inc. It was originally a producer of the children's show Romper Room, one of the first preschool children's programs.
Beverly Hills Teens is an American animated children's television program produced by DIC Animation City. Distributed by Access Syndication and originally airing in first-run syndication in the United States from September 21, 1987 through December 18, 1987 and airing in The Children's Channel in the United Kingdom from March 1, 1994 through February 28, 1998, the series consists of one extended season, comprising a total of 65 episodes, each 30 minutes long. After its original run, the series continued to be broadcast as part of a syndication package featuring rebroadcasts of Maxie's World and It's Punky Brewster, and has subsequently acquired the retronym Beverly Hills Teen Club.
Jem and The Holograms, also known as simply Jem, is an American animated musical television series that ran from 1985 to 1988. The series is about record company owner Jerrica Benton, her singer alter-ego Jem, and the adventures of her band Jem and The Holograms. The series was a joint collaboration by Hasbro, Sunbow Productions and Marvel Productions, the same team responsible for G.I. Joe and Transformers. The creator of the series, Christy Marx, had also been a staff writer for the aforementioned programs. The animation for most of the episodes was provided by Japanese animation studio Toei Animation. Eleven episodes and the opening sequence were instead provided by the South Korean studio AKOM.
Since Barbie's introduction as a teenage fashion model in 1959, the doll has been portrayed with many careers. Dolls are sold with sets of clothes and accessories that fit the career being portrayed. For example, the Lifeguard Barbie playset includes a Barbie, an outfit with shoes, a lifeguard chair, a dolphin, and a life preserver, while the Spanish Teacher Barbie includes a Barbie, an outfit with shoes, flashcards, a Spanish quiz, an easel, a notebook, a key chain, and a hairbrush.
A celebrity doll is a doll modeled after a celebrity.
My Scene is an American series of fashion dolls that Mattel released in 2002. They were discontinued in the US in 2008, and worldwide in 2011, however, currently, Mattel has released collector versions of the three main characters, meaning a possible return of the franchise. Mattel's Barbie character was one of the dolls in the toy line. The My Scene dolls' bodies were slim, similar to earlier Barbie dolls, but their heads were larger. The New York Times described their features as "exaggerated lips and bulging, makeup-caked eyes." My Scene were designed to appeal to the tween market and compete with the Bratz dolls from MGA Entertainment.
Sindy is a British fashion doll created by Pedigree Dolls & Toys in 1963. A rival to Barbie, Sindy's look and range of fashions and accessories made her the best-selling toy in the United Kingdom in 1968 and 1970. After Marx Toys' unsuccessful attempt to introduce Sindy in the United States in the late 1970s, Hasbro bought the rights to Sindy and remodelled the doll to look more American. As a result, the doll's popularity declined; in addition, Barbie manufacturer Mattel filed a lawsuit for copyright infringement, which was settled when Hasbro agreed to remodel Sindy's face. During the 1990s, Barbie's share of the doll market continued to grow while Sindy's diminished, which led to Sindy being delisted from major retailers in 1997. Hasbro returned the doll's licence to Pedigree, and the doll was relaunched in 1999, manufactured by Vivid Imaginations. Sindy's 40th anniversary in 2003 saw a new manufacturer, New Moons, and another relaunch and redesign. There were further relaunches in 2016 by Tesco and in 2021 by Kid Kreations. There is a 60th anniversary Sindy doll which was launched at the end of 2023 to celebrate 60 years of Sindy.
Teen Talk Barbie is an edition of Mattel's Barbie doll, introduced in 1992, that incorporates a voice box programmed to speak one of four randomly selected phrases when a button is pushed. It became controversial because one of the spoken phrases was "Math class is tough", and was also later used for a protest wherein some dolls had the voice boxes exchanged with those for Talking Duke G.I. Joe action figures produced by Hasbro.
Barbie and the Rockers is a doll line created in the mid-1980s by Mattel to compete with Hasbro's popular Jem doll line. They were on the market for roughly 3 years; a direct-to-video special, titled Barbie and the Rockers: Out of This World, was released in 1987. The characters include Diva, Dana, Dee-Dee, and Derek; Ken joined the band in later waves.
Barbie and the Rockers: Out of This World is a 1987 American animated television special created by DIC Animation City with Saban Productions featuring popular Mattel character Barbie. The story was based on the Barbie and the Rockers line of dolls, which featured Barbie as the leader of a rock band. The special originally aired in syndication. It was later released as a single tape by Hi-Tops Video. Foreign rights were assumed by Channel 5 Video, a joint-venture of Heron Communications and PolyGram.
Beginning with the release of an eponymous video game in 1984, Barbie, a fashion doll manufactured by American toy and entertainment company Mattel and debuted on March 9, 1959, has been featured in a media franchise predominantly consisting of a film series and media formats across technologies like television and the Internet. Since then, it has become one of the highest-grossing media franchises of all time and has been referred to among fans as the "Barbie Cinematic Universe".
Monster High is an American multimedia-supported fashion doll franchise created by toy designer Garrett Sander and launched by Mattel in 2010. Aimed at children ages 7–14, the franchise features characters inspired by monster movies, sci-fi horror, thriller fiction, folklore, myths and popular culture, centering around the adventures of the teenage children of monsters and other mythical creatures attending a high school of the same name.
My Little Pony: Equestria Girls, simply known as Equestria Girls, is a product line of fashion dolls and a media franchise launched in 2013 by the American toy company Hasbro as a spin-off of the 2010 relaunch of the My Little Pony line of pony toys and its Friendship Is Magic television series. Equestria Girls features anthropomorphized versions of My Little Pony characters from that period; as with My Little Pony, which features a colorful body and mane, non-human skin and hair colors, while incorporating their pony counterpart's cutie marks in their clothing. The franchise includes various doll lines, media tie-ins, and licensed merchandise.
Barbie: Life in the Dreamhouse is a web series of CGI-animated shorts produced by Arc Productions and Mattel. The series was released on YouTube and the official Barbie website from January 20, 2012, to November 27, 2015.
Barbie Dreamhouse Adventures, Barbie: Dreamhouse Adventures or just Dreamhouse Adventures, is a CGI-animated adventure comedy children's television series released between 3 May 2018 and 12 April 2020 on Netflix in the United States, while it debuted on YTV in Canada on 22 June 2018.
