Never Say Never (Justin Bieber song)

Last updated

"Never Say Never" is a teen pop track which includes hip hop elements. [7] According to the sheet music published at Musicnotes.com by Sony/ATV Music Publishing, "Never Say Never" is set in common time with a metronome of 96 beats per minute, which is described as "steady, not too fast." [8] It is composed in the key of A minor with vocals spanning from the low-note of G3 to the high-note of C6. The song follows in the chord progression of AmCGD [8] Bieber provides lead vocals in the song while Smith provides the backing with rap interludes. [9] The song is a "motivational track," containing inspirational lyrics, such as Bieber singing about a life filled with adversity, through lines like, "I never thought that I could walk through fire / I never thought that I could take the burn/ never had the strength to take it higher". [10] Idolator thought the song as a tween-friendly version of Eminem's "Lose Yourself." [11] Smith's lines reference his father, and puns in the phrase, "raised by the power of Will". [7] He also makes reference to his lineage by saying "Born from two stars so the moon's where I land.", as he is the son of Will Smith and Jada Pinkett Smith, who are both Hollywood stars. [7] Smith also makes references to Luke Skywalker and Kobe Bryant in his lines. [12]

Critical reception

Shima Maya of AOL Radio Blog gave the song a positive review, calling it "a burst of sexual energy", and stating, "Even on a soundtrack featuring the likes of Lady Gaga, John Mayer and the Red Hot Chili Peppers, this single...is sure to stand out as the film's flagship anthem." [10] Toor also complimented Bieber's "now-trademark silky-smooth voice." [10] Monica Herrera of Billboard said that Smith's rapping skills could rival those of his former-rapper father. [13] E! Online said "And while some might insist that "Parents Just Don't Understand," we think Big Willy would totally be down with Jaden's rap." Maria-Mercedes Lara of Celebuzz said, "don't make assumptions with the suspiciously nepotistic circumstances surrounding Jaden's appearance on Bieber's song: the kid is actually really good." [14] Lara also commented that Bieber "should be watching his back for Jaden's rising star." [14] Tiger Beat said that they loved the song, and said it had a "great beat." [15]

Chart performance

On the week ending June 17, 2011, the song debuted at number thirty-three on the Billboard Hot 100, propelled by its debut at number seventeen on the Hot Digital Songs chart selling 76,000 copies. [16] The song became Bieber's ninth consecutive top 40 release for a regular or digital single as a lead artist. [17] In Canada on the Canadian Hot 100, the song debuted at eleven. [18] The single debuted at forty-five on the Australian Singles Chart, and peaked at thirty-eight in its second week, [19] while on the New Zealand Singles Chart, the song debuted and peaked at twenty. [20] The Recording Industry Association of New Zealand (RIANZ) certified "Never Say Never" gold on June 5, 2011, denoting the sale of 7,500 copies. [21] On the Norwegian Singles Chart, the song debuted at eighteen, and spent one week on the chart. [22] Debuting at seventy-five on the Austrian Singles Chart, the following week it peaked at forty-six on the chart. [23] On the Dutch Single Top 100, after spending four weeks on the chart, the song peaked at seventy. [24] On the Tip charts in both Belgian regions, the song peaked at two and five. [24]

Promotion

The accompanying clip for the single was directed by Honey. [13] [25] The music video takes place in a studio, and contains a heroic concept, featuring Bieber and Smith singing the song and playing around, intercut with scenes from the film. [26] Bieber appears in a motorcycle jacket and high tops. [27] Studio scenes include Bieber flexing karate moves, he and Smith dancing, jerkin', and eating Twizzlers. [27] The scenes also show the two shadowboxing, as footage from the film shows Smith performing an "array of fight moves." [28] Near the end of the clip features Bieber giving a roundhouse kick. [29]

The music video was posted at 22:11 UTC on May 27, 2010, [30] and released to the public four days later. [31]

The actual 'film' within the music video is directly taken from the footage of Karate Kid, which was shot entirely in Beijing and features Jackie Chan as "Mr. Han," a mentor figure who trains Smith throughout the film. [32] The scenes include Smith looking at the CCTV Headquarters building, a shot of the Beijing street scene, an Air China Boeing 747-400 taking off and landing, and a training scene at the Great Wall of China. The basic storyline involves Smith's character vying for the affection of a Chinese girl and being rebuffed by a rival suitor. Smith eventually wins a fight against his rival and wins the affection of the girl. Both Wall Street Journal Online and E! Online noted the low-production value of the clip. [12] [26] Kyle Anderson of MTV News commended Bieber's latest "attention-grabbing video," and jokingly stated, "As a video that features fighting, it's a pretty strong entry, and it joins the list of great fight-centric videos below." [28] An Idolator writer said that they were impressed with Smith's moves, and Bieber's "spinning roundhouse." [11] A writer for Tiger Beat said, "The video is SO cute–we love when Justin and Jaden get silly at the end!" [15]

Bieber performed the song on June 4, 2011, on the Today Show as part of a medley with "Baby", "Somebody to Love", and "One Time". [33] The song is a part of his setlist during the My World Tour. Smith joined Bieber for the song on the August 31, 2010 date, along with Usher, Miley Cyrus, Ludacris, and Boyz II Men, to film scenes for his upcoming 3D concert film. [34]

To promote his remix album, My Worlds Acoustic as well as draw interest for the upcoming film, Bieber shot a music video for the song. [35] The video premiered during Game 3 of the 2010 World Series. In the video, Bieber stands on a baseball diamond and dons apparel from both teams in the Series, wearing a San Francisco Giants hat and Texas Rangers jacket [35] Scenes in which Bieber sings on the diamond is intercut with players hitting the ball and hanging in the dugout, as well as Bieber playing a guitar. [35] In an interview, Bieber said that the video was inspired by his love for sports. [36]

Charts

"Never Say Never"
Never Say Never Single.jpg
Single by Justin Bieber featuring Jaden Smith
from the album Never Say Never: The Remixes and The Karate Kid
ReleasedJune 8, 2010 (2010-06-08)
Recorded2010
Genre
Length3:47
Label Island, RBMG
Songwriter(s)
Producer(s) The Messengers
Justin Bieber singles chronology
"Somebody to Love"
(2010)
"Never Say Never"
(2010)
"U Smile"
(2010)
Alternative cover
Neversayneverbieber.jpg
Promotional single cover art

Certifications

RegionCertification Certified units/sales
Australia (ARIA) [48] 3× Platinum210,000
Brazil (Pro-Música Brasil) [49] Diamond250,000
Canada (Music Canada) [50] Platinum80,000*
Denmark (IFPI Danmark) [51] Gold45,000
New Zealand (RMNZ) [52] Gold7,500*
Norway (IFPI Norway) [53] Platinum10,000*
United Kingdom (BPI) [54] Silver200,000
United States (RIAA) [55] 5× Platinum5,000,000

* Sales figures based on certification alone.
Sales+streaming figures based on certification alone.

Radio and release history

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