"You" is a song by Kosovo-Albanian disc jockey Regard,Australian singer Troye Sivan and Canadian singer Tate McRae. It was written by the performers along with Frederik Castenschiold Eichen,Koda,Sakima and Tom Mann,and produced by Regard. Marking the first collaboration between the artists,the song was released as a single for digital download and streaming by Ministry of Sound on 16 April 2021. It is an '80s-inspired English-language dance-pop and electropop song,blending deep house,retro-pop and synth-pop influences. Focused on heartbreak,the song is about the difficulties over a failed relationship and how hard it is to move on from someone you love. The song received positive reviews from music critics,who highlighted its music and lyrics as well as Regard's production and Sivan and McRae's vocal delivery.
Ministry of Sound released "You" as a single for digital download and streaming in various countries on 16 April 2021.[1] Leading up to its release,Troye Sivan and Tate McRae teased "You" on their respective TikTok accounts by posting snippets and singing along to it,with Regard also uploading a 30-second teaser on his YouTube channel on 31 March 2021.[2][3][4] Marking the first collaboration between the artists,McRae elaborated,"Collaborating with Troye and Regard was an amazing experience. It's a totally different vibe than any of my usual songs,but still has the emotional and lyrical depth that I always try to write".[5] The song was written by Regard,Sivan and McRae along with Frederik Castenschiold Eichen,Koda,Sakima and Tom Mann,and produced by Regard.[6] "You" is an English-language '80s-inspired[7][8]dance-pop and electro-pop song,[9] with a synth-pop sound and a deep house hook,while fusing electronic and retro-pop elements in its chorus.[10][11][12] Touching on the theme of heartbreak,Sivan and McRae sing about the difficulties over a failed relationship and how hard it is to move on from someone you love and get off your mind.[3][12] On the chorus,they sing,"When I try to fall back,I fall back to you / When I talk to my friends,I talk about you / When the Hennessy's strong,all I see is you".[3]
Reception
Viewing it as an "anthem",a writer for Radio Luz highlighted the song's "sophisticated,euphoric and effortless" sound as well as Sivan and McRae's vocal interaction that,according to him,creates an "aesthetic" atmosphere.[7] For L'Officiel,Mina Dragani dubbed it as "catchy",employing "breathy" vocals from the singers and an "expert" mixing from Regard.[11] On a similar note,Philip Logan for CelebMix declared the song "sexy",appreciating the "sultry and flirtatious" lyrics as well as their "glorious and silky smooth" voices.[13] Writing for his website,Thomas Bleach called the song an "infatuation" and summer anthem that "you're going to want to hear over and over again".[12] He further opined that "['You'] is [a] great definition of what a collaboration should be [with] each artist fusing their artistries together and finding a new medium to co-exist within".[12]
Preceded by the release of a lyric video on 16 April 2021,the music video for "You" was uploaded to Regard's official YouTube channel on 27 May.[34][35] An acoustic video of the song was published on the aforementioned platform on 11 June.[36] Behind-the-scenes footage from the music video followed three days later.[37] In the video,a young woman deepfakes her face onto McRae and transforms into a computer hacker,successfully hijacking the system and taking control.[35][38][39] In another scene,she appears in an apartment,which is surrounded by computer monitors,while watching the unreleased footage.[38] Following this,she pieces together clips of Sivan,whose face is covered with gemstones,with her dancing around with a teddy bear in her arms and cutting her own face out of a polaroid picture and then set it on fire.[38] Regarding the process of filming the video,Sivan stated,"We've shot everything from TV performances to this video in three different continents. Tate was in LA,I was in Melbourne [and] Regard was in Kosovo. We made it work,and this idea takes the limitations and stretches them into inspiration for a really cool idea".[39]
For further promotion,Regard,Sivan and McRae provided several live performances of "You" throughout 2021. The trio performed "You" for the first time on the seventh season of the American talk show The Tonight Show Starring Jimmy Fallon on 20 May 2021.[40] The show featured them performing the song in a setting with dark lights and neon accents,with the song's title projected behind them.[40] They also performed the song virtually for the 2021 edition of iHeartRadio's concert series Can't Cancel Pride on 4 June.[41] McRae and Sivan provided another performance of it ahead of the 2021 edition of MTV Video Music Awards at the PUSH to the VMAs concert on 9 September.[42] Regard further played a remix version of the song at the 2021 SAGA Festival in the same month.[43]
1 2 "ČNS IFPI" (in Czech). Hitparáda – Radio Top 100 Oficiální. IFPI Czech Republic. Note: Select 24. týden 2021 in the date selector. Retrieved 12 September 2022.
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