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Captatio benevolentiae (Latin for "winning of goodwill") is a rhetorical technique aimed to capture the goodwill of the audience at the beginning of a speech or appeal. It was practiced by Roman orators, with Cicero considering it one of the pillars of oratory. [1]
For example, Roman historian Livy (Titus Livius) begins his prologue with a description of his own insignificance against the importance of the Roman people and history of Rome. By preaching his own humility, and especially by comparing himself to the much greater importance of the Roman people (his audience), he hopes to gain their favor at the start of his work. [2]
The opening words of St. Paul's speech addressed to King Herod Agrippa II and his sister Berenice, in Acts 26:2-3, have been described as "a standard captatio benevolentiae". [3]
During the Middle Ages, it was used in court cases to gain the judge's favor, with lavish praise of the judge's wisdom considered most effective by Guillaume Durand. [4] In parallel, the techniques of the captatio benevolentiae began to be used in the prologues of chivalric romance novels, addressing the readers and trying to have them view the work favourably. [5]
The Acts of the Apostles is the fifth book of the New Testament; it tells of the founding of the Christian Church and the spread of its message to the Roman Empire.
Flavius Josephus or Yosef ben Mattityahu was a Roman–Jewish historian and military leader. Best known for writing The Jewish War, he was born in Jerusalem—then part of the Roman province of Judea—to a father of priestly descent and a mother who claimed royal ancestry.
Public speaking, also called oratory, is the practice of delivering speeches to a live audience. Throughout history, public speaking has held significant cultural, religious, and political importance, emphasizing the necessity of effective rhetorical skills. It allows individuals to connect with a group of people to discuss any topic. The goal as a public speaker may be to educate, teach, or influence your audience. Individuals can utilize visual aids like a slideshow, pictures, and short videos to get their point across. Whether a student, teacher, preacher, or business owner;public speaking can be relevant for those careers. Utilizing public speaking skills is essential because it builds confidence and transforms how individuals share your ideas with others.
Philochorus of Athens, was a Greek historian and Atthidographer of the third century BC, and a member of a priestly family. He was a seer and interpreter of signs, and a man of considerable influence.
A sermon is a religious discourse or oration by a preacher, usually a member of clergy. Sermons address a scriptural, theological, or moral topic, usually expounding on a type of belief, law, or behavior within both past and present contexts. Elements of the sermon often include exposition, exhortation, and practical application. The act of delivering a sermon is called preaching. In secular usage, the word sermon may refer, often disparagingly, to a lecture on morals.
Theudas was a Jewish rebel of the 1st century AD. Scholars attribute to his name a Greek etymology possibly meant as "flowing with water", although with a Hellenist-styled ending. At some point between 44 and 46 AD, Theudas led his followers in a short-lived revolt.
A demagogue, or rabble-rouser, is a political leader in a democracy who gains popularity by arousing the common people against elites, especially through oratory that whips up the passions of crowds, appealing to emotion by scapegoating out-groups, exaggerating dangers to stoke fears, lying for emotional effect, or other rhetoric that tends to drown out reasoned deliberation and encourage fanatical popularity. Demagogues overturn established norms of political conduct, or promise or threaten to do so.
Quintus Aurelius Symmachus signo Eusebius was a Roman statesman, orator, and man of letters. He held the offices of governor of proconsular Africa in 373, urban prefect of Rome in 384 and 385, and consul in 391. Symmachus sought to preserve the traditional religions of Rome at a time when the aristocracy was converting to Christianity, and led an unsuccessful delegation of protest against Emperor Gratian's order to remove the Altar of Victory from the curia, the principal meeting place of the Roman Senate in the Forum Romanum. Two years later he made a famous appeal to Gratian's successor, Valentinian II, in a dispatch that was rebutted by Ambrose, the bishop of Milan. Symmachus's career was temporarily derailed when he supported the short-lived usurper Magnus Maximus, but he was rehabilitated and three years later appointed consul. After the death of Theodosius I, he became an ally of Stilicho, the guardian of emperor Honorius. In collaboration with Stilicho he was able to restore some of the legislative powers of the Senate. Much of his writing has survived: nine books of letters; a collection of Relationes or official dispatches; and fragments of various orations.
Ferālia was an ancient Roman public festival celebrating the Manes which fell on 21 February as recorded by Ovid in Book II of his Fasti. This day marked the end of Parentalia, a nine-day festival honoring the dead ancestors.
Americanism was, in the years around 1900, a political and religious outlook attributed to some American Catholics and denounced as heresy by the Holy See.
Ancient Greek comedy was one of the final three principal dramatic forms in the theatre of classical Greece. Athenian comedy is conventionally divided into three periods: Old Comedy, Middle Comedy, and New Comedy. Old Comedy survives today largely in the form of the eleven surviving plays of Aristophanes; Middle Comedy is largely lost, i.e. preserved only in relatively short fragments by authors such as Athenaeus of Naucratis; and New Comedy is known primarily from the substantial papyrus fragments of Menander.
Aristotle's Rhetoric is an ancient Greek treatise on the art of persuasion, dating from the 4th century BCE. The English title varies: typically it is Rhetoric, the Art of Rhetoric, On Rhetoric, or a Treatise on Rhetoric.
Theophilus is the name or honorary title of the person to whom the Gospel of Luke and the Acts of the Apostles are addressed. It is thought that both works were written by the same author, and often argued that the two books were originally a single unified work. Both were written in a refined Koine Greek, and the name Θεόφιλος (Theophilos), as it appears therein, means friend of God or (be)loved by God or loving God in the Greek language. The true identity of Theophilus is unknown, with several conjectures and traditions around an identity. In English Theophilus is also written "Theophilos", both a common name and an honorary title among the learned (academic) Romans and Jews of the era. The life of Theophilus would coincide with the writing of Luke and the author of the Acts.
Fabius Planciades Fulgentius was a Latin writer of late antiquity. Four extant works are commonly attributed to him, as well as a possible fifth which some scholars include in compilations with much reservation. His mythography was greatly admired and highly influential throughout much of the medieval period, though less influential today.
Owing to its origin in ancient Greece and Rome, English rhetorical theory frequently employs Greek and Latin words as terms of art. This page explains commonly used rhetorical terms in alphabetical order. The brief definitions here are intended to serve as a quick reference rather than an in-depth discussion. For more information, click the terms.
De Oratore is a dialogue written by Cicero in 55 BC. It is set in 91 BC, when Lucius Licinius Crassus dies, just before the Social War and the civil war between Marius and Sulla, during which Marcus Antonius, the other great orator of this dialogue, dies. During this year, the author faces a difficult political situation: after his return from exile in Dyrrachium, his house was destroyed by the gangs of Clodius in a time when violence was common. This was intertwined with the street politics of Rome.
Bibliotheca historica is a work of universal history by Diodorus Siculus. It consisted of forty books, which were divided into three sections. The first six books are geographical in theme, and describe the history and culture of Egypt, of Mesopotamia, India, Scythia, and Arabia (II), of North Africa (III), and of Greece and Europe (IV–VI). In the next section, he recounts human history starting with the Trojan War, down to the death of Alexander the Great. The last section concern the historical events from the successors of Alexander down to either 60 BC or the beginning of Caesar's Gallic War in 59 BC. He selected the name "Bibliotheca" in acknowledgement that he was assembling a composite work from many sources. Of the authors he drew from, some who have been identified include: Hecataeus of Abdera, Ctesias of Cnidus, Ephorus, Theopompus, Hieronymus of Cardia, Duris of Samos, Diyllus, Philistus, Timaeus, Polybius and Posidonius.
The historical reliability of the Acts of the Apostles, the principal historical source for the Apostolic Age, is of interest for biblical scholars and historians of Early Christianity as part of the debate over the historicity of the Bible. Historical reliability is not dependent on a source being inerrant or void of agendas since there are sources that are considered generally reliable despite having such traits.
Declamation is an artistic form of public speaking. It is a dramatic oration designed to express through articulation, emphasis and gesture the full sense of the text being conveyed.
Ancient Romans with disabilities were recorded in the personal, medical, and legal writing of the period. While some disabled people were sought as slaves, others with disabilities that are now recognized by modern medicine were not considered disabled. Some disabilities were deemed more acceptable than others; while some were viewed as honorable characteristics or traits that increased morality, others, especially congenital conditions, resulted in infanticide. Rendering someone disabled was also used as a punishment. Some mobility aids, such as early prosthetics, have been documented. Small, scattered medical references contain the only direct acknowledgments of disability.