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PT Global Informasi Bermutu, operating as GTV, which is an initialism derived from its previous name, Global TV, is an Indonesian free-to-airtelevision network. It was launched on 8 October 2002. Originally a music television channel as MTV broadcaster in Indonesia and Asia, it was one of the first television network in the world to broadcast MTV for 24 hours a day free-to-air over UHF.[1] GTV shifted its focus to general entertainment programming targeting young adults. Currently, the broadcaster airs news, soap opera, reality and game shows, along with Nickelodeonanimation series and anime, making up its programming schedule. It is owned by Media Nusantara Citra (MNC), which also owns RCTI, MNCTV and iNews.
Global TV was originally established on 22 March 1999 by joint-venture of formerly government-backed Islamic association ICMI and The International Islamic Forum for Science, Technology and Human Resource (IIFTIHAR) under the name Global IIFTIHAR Broadcasting and company name PT Global Investasi Bermutu.[2] The network was intended for Islamic dawah, as well as education, technology, news, sports and human development programming - it would become the first Islamic-oriented of its kind in Indonesia (the first Islamic-oriented television station later hold by Bandung-based local station MQTV in 2006[citation needed]). Global TV obtained a broadcast license on 25 October 1999 on Habibie administration.
Bimantara Citra acquired Global TV ownership with its subsidiary PT Panca Andika Mandiri (then renamed to MNC Media) as new owner in 2001 and changed the company's name to PT Global Informasi Bermutu and thus, replacing SCTV as RCTI's new sister network. Global TV began its trial broadcast on 8 October 2001 in Jakarta.
On 7 March 2002, Global TV and MTV Asia began partnership to broadcasting MTV Indonesia which was previously aired on ANteve and was stopped due to financial crisis.
MTV officially started on Global TV from 1 April 2002 with programs such as MTV Land, MTV Most Wanted, MTV Alternative Nation, MTV WOW, MTV Classic, MTV Asia Hitlist and MTV Ampuh, during that, Global TV use TVG name on their logo with grey color (later blue and green color added on 1 June 2002).
On 1 May 2002, MTV officially launched on Global TV while still trial broadcast.
Global TV expanded broadcasts into 5 cities (Bandung, Yogyakarta, Surabaya, Medan and Palembang) in August 2002 with 15 hours transmission programs from 09:00 to 24:00 WIB, on 1 October 2002, the block was expanded into 17 hours transmission programs from 07:00 to 24:00 WIB.[3]
On 8 October 2002, Global TV officially launched as music television channel in Indonesia and Asia as a MTV broadcaster with commenced 24-hours around the clock transmission broadcasts with music and programs from Indonesia, Asia and its sister network in United States, it also become the world first free-to-air television channel to aired MTV for 24-hours non stop.[4] Global TV became first and only music television channel in Indonesia.
Global TV main target audience are for teenagers, hence the slogan "Indonesian Youth TV Oriented Channel".
The Global TV on-air logo always change the color during 24-hour with MTV, for example, the logo changed to green/yellow on Ramadan, and red/white (second after TPI) on Independence Day, following MTV color logo. Making the first and only Indonesian television channel to change color during Ramadan and Independence Day.
After three years as a music television channel, on 15 January 2005, Global TV shifted to general entertainment programming and began producing its own television programs for its 12-hour broadcast, This because Global TV and MTV reach agreement on 15 October 2004 to reduced MTV program to 12-hours with MNC Media owner Hary Tanoesoedibjo.
On the same day, it expanded its coverage area to 18 cities in Indonesia and introduce new slogan "Seru!", the slogan itself also appear on the Global TV logo during on-air.
On the same year, Global TV became broadcaster of Formula 1 and A1.
On the same year, Global TV became broadcaster of Serie A.
On 1 January 2007, Global TV and MNC Media acquired MTV Indonesia after previous contract agreement with MTV Asia, Global TV officially started produced and create MTV programs, previously tapped in Malaysia and now broadcast live on Global TV studio such as MTV Global Room, MTV Ampuh, MTV Total Request and MTV Insomnia. MTV logo which previously appear during on-air and commercial break, now disappear during commercial break like Nickelodeon logo on Global TV.
In 2010, Global TV became broadcaster of Premier League from 2010–11 to 2012–13 with MNCTV.
In 2011, MTV program on Global TV only aired in the midnight, started from 01:00 to 04:00 WIB.
On 1 January 2012, Global TV stopped aired MTV program after 10 years. but still aired MTV EXIT on 1 September 2012.
On 11 October 2017, Global TV was rename as GTV and introduce new logo for its 15th anniversary (Amazing 15), the name GTV already use as Global TV initial.
Since November 2017 after the re-branding, GTV not aired any sporting events until 2019.
GTV began broadcasting the E-Sport tournaments/contests (including talent searching show)/events in 2019.[6]
Since 30 December 2020, GTV has return into the New DVB-T2 transmitter operated by RCTI for Jakarta and surrounding with Digital Television until migrated from Analogue signal (PAL-B/G) since 3 November 2022 after moved to 28 UHF Digital channel.
Not only RCTI, GTV Jakarta also did not sign off the analogue service on November 3, 2022, and later was permanently shut down on November 4, 2022, at 12:00am following MNCTV, iNews and RCTI to sign off the analogue service and switch over to DVB-T2 serving Greater Jakarta.[7][8]
Branding
Logos
First Global TV logo, known as TVG, used during trial broadcast from 8 October 2001 to 1 June 2002, later used for commercial break from 15 January 2005 until 13 October 2006First Global TV logo with color added, used from 1 June 2002 to 13 October 2006Second Global TV logo, used from 13 October 2006 to 1 July 2008Third Global TV logo, used from 1 July 2008 until 28 March 2012Fourth and last Global TV logo, used from 28 March 2012 to 11 October 2017
Slogans
As Global TV
2002-2005:
Nongkrong Terus di MTV (Keep Hanging Out on MTV)
MTV Gue Banget (MTV Very Mine) (along with MTV Indonesia)
↑ The slogan remain used on social media, for example @Globaltvseru on Twitter since 1 July 2008 until 11 October 2017, the slogan return on 2013.
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