High Capacity Color Barcode

Last updated
An example of a High Capacity Color Barcode: a Microsoft Tag referring to the HCCB article on the English Wikipedia High Capacity Color Barcode Tag.svg
An example of a High Capacity Color Barcode: a Microsoft Tag referring to the HCCB article on the English Wikipedia

High Capacity Color Barcode (HCCB) is a technology developed by Microsoft for encoding data in a 2D "barcode" using clusters of colored triangles instead of the square pixels conventionally associated with 2D barcodes or QR codes. [1] Data density is increased by using a palette of 4 or 8 colors for the triangles, although HCCB also permits the use of black and white when necessary. It has been licensed by the ISAN International Agency for use in its International Standard Audiovisual Number standard, [2] and serves as the basis for the Microsoft Tag mobile tagging application.

Contents

The technology was created by Gavin Jancke, an engineering director at Microsoft Research. Quoted by BBC News in 2007, he said that HCCB was not intended to replace conventional barcodes. "'It's more of a 'partner' barcode', he said. 'The UPC barcodes will always be there. Ours is more of a niche barcode where you want to put a lot of information in a small space.'" [3]

Technology

HCCB uses a grid of colored triangles to encode data. Depending on the target use, the grid size (total number of symbols), symbol density (the printed size of the triangles), and symbol count (number of colors used) can be varied. HCCB can use an eight-, four-, or two-color (black-and-white) palette. Microsoft claims that laboratory tests using standard off-the-shelf printers and scanners have yielded readable eight-color HCCBs equivalent to approximately 3,500 characters per square inch. [1] [3]

Microsoft Tag

Microsoft Tag logo indicating compatibility Microsoft Tag logo.svg
Microsoft Tag logo indicating compatibility

Microsoft Tag is a discontinued but still available implementation of High Capacity Color Barcode (HCCB) using 4 colors in a 5 x 10 grid. Additionally, the code works in monochrome. [4] The print size can be varied to allow reasonable reading by a mobile camera phone; for example, a Tag on a real estate sign might be printed large enough to be read from a car driving by, whereas a Tag in a magazine could be smaller because the reader would likely be nearer.

A Microsoft Tag is essentially a machine readable web link, analogous to a URL shortening link: when read, the Tag application sends the HCCB data to a Microsoft server, which then returns the publisher's intended URL. The Tag reader then directs the user's mobile browser to the appropriate website. Because of this redirection, Microsoft is also able to track users and provide Tag analytics to publishers.

When the platform was released, creation of tags for both commercial and noncommercial use was free as were the associated analytics. [5] In 2013, the process for creating new accounts was transferred to Scanbuy, which said that "A free plan will also be offered from ScanLife with the same basic features", although additional features may be available at extra cost. [6]

Consumer

Users can download the free Microsoft Tag reader application to their Internet-capable mobile device with camera, launch the reader and read a tag using their phone’s camera. Depending on the scenario, this triggers the intended content to be displayed. Some GPS-equipped phones can, at the user's option, send coordinate data along with the HCCB data, allowing location-specific information to be returned (e.g. for a restaurant advertisement, a navigational map to the nearest location could be shown). [7]

Application

The Microsoft Tag application gives people the ability to use a mobile phone's on-board camera to take a picture of a tag, and be directed to information in any form, such as text, vCard, URL, Online Photos, Online Video or contact details for the publisher.

Two-dimensional tags can be used to transform traditional marketing media (for example, print advertising, billboards, packaging and merchandising in stores or on LCDs) into gateways for accessing information online. Tags can be applied as gateways from any type of media to an internet site or online media.

The Microsoft Tag reader application is a free download for an Internet-capable mobile device with a camera. The Microsoft Tag reader is compatible with Internet-capable mobile devices, including many based on the Windows Phone 7, Windows Mobile, BlackBerry, Java, Android, Symbian S60, iPhone and Java ME platforms. [8]

Discontinuation

On August 19, 2013 Microsoft sent out an email notice that the Microsoft Tag service will be terminated in two years on August 19, 2015. Scanbuy, company founded in 2000 by Olivier Attia, has been selected to support Microsoft Tag technology on the ScanLife platform beginning September 18, 2013.

See also


Related Research Articles

<span class="mw-page-title-main">Barcode</span> Optical machine-readable representation of data

A barcode or bar code is a method of representing data in a visual, machine-readable form. Initially, barcodes represented data by varying the widths, spacings and sizes of parallel lines. These barcodes, now commonly referred to as linear or one-dimensional (1D), can be scanned by special optical scanners, called barcode readers, of which there are several types. Later, two-dimensional (2D) variants were developed, using rectangles, dots, hexagons and other patterns, called matrix codes or 2D barcodes, although they do not use bars as such. 2D barcodes can be read using purpose-built 2D optical scanners, which exist in a few different forms. 2D barcodes can also be read by a digital camera connected to a microcomputer running software that takes a photographic image of the barcode and analyzes the image to deconstruct and decode the 2D barcode. A mobile device with a built-in camera, such as smartphone, can function as the latter type of 2D barcode reader using specialized application software.

Tag Image File Format, abbreviated TIFF or TIF, is an image file format for storing raster graphics images, popular among graphic artists, the publishing industry, and photographers. TIFF is widely supported by scanning, faxing, word processing, optical character recognition, image manipulation, desktop publishing, and page-layout applications. The format was created by the Aldus Corporation for use in desktop publishing. It published the latest version 6.0 in 1992, subsequently updated with an Adobe Systems copyright after the latter acquired Aldus in 1994. Several Aldus or Adobe technical notes have been published with minor extensions to the format, and several specifications have been based on TIFF 6.0, including TIFF/EP, TIFF/IT, TIFF-F and TIFF-FX.

<span class="mw-page-title-main">Barcode reader</span> Electronic device

A barcode reader or barcode scanner is an optical scanner that can read printed barcodes, decode the data contained in the barcode to a computer. Like a flatbed scanner, it consists of a light source, a lens and a light sensor for translating optical impulses into electrical signals. Additionally, nearly all barcode readers contain decoder circuitry that can analyse the barcode's image data provided by the sensor and send the barcode's content to the scanner's output port.

<span class="mw-page-title-main">PDF417</span> Type of barcode

PDF417 is a stacked linear barcode format used in a variety of applications such as transport, identification cards, and inventory management. "PDF" stands for Portable Data File. The "417" signifies that each pattern in the code consists of 4 bars and spaces in a pattern that is 17 units (modules) long. The PDF417 symbology was invented by Dr. Ynjiun P. Wang at Symbol Technologies in 1991. It is defined in ISO 15438.

<span class="mw-page-title-main">Semacode</span>

Semacode is a software company based in Waterloo, Ontario, Canada. It is also this company's trade name for their machine-readable ISO/IEC 16022 Data Matrix barcodes, which are used to encode Internet URLs.

<span class="mw-page-title-main">QR code</span> Type of matrix barcode

A QR code is a type of two-dimensional matrix barcode, invented in 1994, by Japanese company Denso Wave for labelling automobile parts. A barcode is a machine-readable optical image that contains information specific to the labelled item. In practice, QR codes contain data for a locator, an identifier, and web tracking. To efficiently store data, QR codes use four standardized modes of encoding (i) numeric, (ii) alphanumeric, (iii) byte or binary, and (iv) kanji.

<span class="mw-page-title-main">Data Matrix</span> Two-dimensional matrix barcode

A Data Matrix is a two-dimensional code consisting of black and white "cells" or dots arranged in either a square or rectangular pattern, also known as a matrix. The information to be encoded can be text or numeric data. Usual data size is from a few bytes up to 1556 bytes. The length of the encoded data depends on the number of cells in the matrix. Error correction codes are often used to increase reliability: even if one or more cells are damaged so it is unreadable, the message can still be read. A Data Matrix symbol can store up to 2,335 alphanumeric characters.

Object hyperlinking is a term that refers to extending the Internet to objects and locations in the real world. Object hyperlinking aims to extend the Internet to the physical world by attaching tags with URLs to tangible objects or locations. These object tags can then be read by a wireless mobile device and information about objects and locations retrieved and displayed.

<span class="mw-page-title-main">Tracking system</span>

A tracking system, also known as a locating system, is used for the observing of persons or objects on the move and supplying a timely ordered sequence of location data for further processing.

<span class="mw-page-title-main">ShotCode</span>

ShotCode is a circular barcode created by High Energy Magic of Cambridge University. It uses a dartboard-like circle, with a bullseye in the centre and datacircles surrounding it. The technology reads databits from these datacircles by measuring the angle and distance from the bullseye for each.

<span class="mw-page-title-main">Windows Live Barcode</span>

Windows Live Barcode was a part of Microsoft's Windows Live services. It allowed users to transfer information between various media and handsets via Quick Response Code, a two-dimensional matrix barcode. It provided a method for people to exchange information and use various online services on handsets.

A guard tour patrol system is a system for logging the rounds of employees in a variety of situations such as security guards patrolling property, technicians monitoring climate-controlled environments, and correctional officers checking prisoner living areas. It helps ensure that the employee makes their appointed rounds at the correct intervals and can offer a record for legal or insurance reasons. Such systems have existed for many years using mechanical watchclock-based systems. Computerized systems were first introduced in Europe in the early 1980s, and in North America in 1986. Modern systems are based on handheld data loggers and RFID sensors. The system provides a means to record the time when the employee reaches certain points on their tour. Checkpoints or watchstations are commonly placed at the extreme ends of the tour route and at critical points such as vaults, specimen refrigerators, vital equipment, and access points. Some systems are set so that the interval between stations is timed so if the employee fails to reach each point within a set time, other staff are dispatched to ensure the employee's well-being. An example of a modern set-up might work as follows: the employee carries a portable electronic sensor (PES) or electronic data collector which is activated at each checkpoint. Checkpoints can consist of iButton semiconductors, magnetic strips, proximity microchips such as RFIDs or NFC- or optical barcodes. The data collector stores the serial number of the checkpoint with the date and time. Later, the information is downloaded from the collector into a computer where the checkpoint's serial number will have an assigned location. Data collectors can also be programmed to ignore duplicate checkpoint activations that occur sequentially or within a certain time period. Computer software used to compile the data from the collector can print out summaries that pinpoint missed checkpoints or patrols without the operator having to review all the data collected. Because devices can be subject to misuse, some have built-in microwave, g-force, and voltage detection.

Mobile tagging is the process of providing data read from tags for display on mobile devices, commonly encoded in a two-dimensional barcode, using the camera of a camera phone as the reader device. The contents of the tag code is usually a URL for information addressed and accessible through Internet.

CyberCode is a visual tagging system based on a 2D barcode technology. Designed to be read by low-cost CMOS or CCD cameras common in mobile devices, it can also be used to determine the 3D position of the tagged object as well as its ID number.

Asset tracking refers to the method of tracking physical assets, either by scanning barcode labels attached to the assets or by using tags using GPS, BLE, LoRa, or RFID which broadcast their location. These technologies can also be used for indoor tracking of persons wearing a tag.

<span class="mw-page-title-main">Barcode Scanner (application)</span>

The application Barcode Scanner is an Android app, from the open-source project ZXing, that allows an Android device with imaging hardware to scan barcodes or 2D barcodes and retrieve the data encoded. Information encoded often includes web addresses, geographical coordinates, and small pieces of text, in addition to commercial product codes. This Android-based system has similar functionality to a hardware barcode reader.

SnapTag, invented by SpyderLynk, is a 2D mobile barcode alternative similar to a QR code, but that uses an icon or company logo and code ring rather than a square pattern of black dots.

<span class="mw-page-title-main">Screen–smart device interaction</span>

Screen-Smart Device Interaction (SSI) is fairly new technology developed as a sub-branch of Digital Signage.

<span class="mw-page-title-main">Bing Vision</span>

Bing Vision is an image recognition application created by Microsoft which is installed on Windows Phones running version 7.5 and above, including Windows Phone 8. It is a part of the Bing Mobile suite of services, and on most devices can be accessed using the search button. On Windows Phone 8.1 devices where Microsoft Cortana is available, it is only available through the lenses of the Camera app. Bing Vision can scan barcodes, QR codes, Microsoft Tags, books, CDs, and DVDs. Books, CDs, and DVDs are offered through Bing Shopping.

Barcode library or Barcode SDK is a software library that can be used to add barcode features to desktop, web, mobile or embedded applications. Barcode library presents sets of subroutines or objects which allow to create barcode images and put them on surfaces or recognize machine-encoded text / data from scanned or captured by camera images with embedded barcodes. The library can support two modes: generation and recognition mode, some libraries support barcode reading and writing in the same way, but some libraries support only one mode.

References

  1. 1 2 Microsoft Research. "High Capacity Color Barcode Technology". Archived from the original on 2016-05-01. Retrieved 2023-04-29.
  2. "International Organization Licenses Microsoft's New Multicolor Bar Code Technology for Identifying Audiovisual Works". 2007-04-16. Archived from the original on 2007-09-28. Retrieved 2007-04-20.
  3. 1 2 "Colour barcode system to hit DVDs". BBC News. 2007-04-19. Retrieved 2009-12-12.
  4. Hacking Microsoft Tag’s HCCB: works in monochrome too! Long Zheng. istartedsomething blog. 9 January 2009. Retrieved 2010-28-10
  5. Nicole Hall (2011-08-10). "Microsoft Tag vs. QR Codes: The Debate Continues". The 60 Second Marketer. Retrieved 2014-12-02.
  6. "Frequently Asked Questions". ScanLife. Archived from the original on 2015-02-22. Retrieved 2014-12-02.
  7. "Microsoft Tag FAQ" . Retrieved 2009-01-27.
  8. A detailed list of all supported phones is available at http://www.microsoft.com/tag or the mobile phone site http://gettag.mobi Archived 2010-01-14 at the Wayback Machine .