|Traded as|| NASDAQ: JAKK |
Russell Microcap Index component
|Founded||January 12, 1995|
|Headquarters||Santa Monica, California, U.S.|
|Stephen Berman (co-founder, president and chief executive officer)|
Joel Bennett (chief financial officer and executive vice president)
Jakks Pacific, Inc. is an American company that designs and markets toys and consumer products, with a range of products that feature numerous children's toy licenses. The company is named after its founder, Jack Friedman, who had previously founded LJN and THQ and presided over the company until retiring as CEO and chairman after March 31, 2010, a month before his death on 3 May, 2010.
Jakks produces action figures, electronics, dolls, dress-up, role play, Halloween costumes, kids' furniture, vehicles, plush, art activity kits, seasonal products, infant/preschool, construction toys, and pet toys sold under various proprietary brands including Jakks Pacific, Creative Designs International, Road Champions, Funnoodle, Go Fly a Kite, Jakks Pets, EyeClops, Plug It In & Play TV Games (which came out in 2007), Girl Gourmet, Kids Only!, Tollytots and Disguise. Jakks is a licensee of several hundred trademarks including Disney, Star Wars and Nintendo.
Jakks Pacific, Inc. was founded in 1995. Jakks acquired several companies including Remco, Child Guidance, and Road Champions in 1997, Berk and Flying Colors in 1999, Pentech in 2000, Toymax, Go Fly A Kite and Funnoodle in 2002, Color Workshop and Trendmasters in 2003, Play Along Toys in 2004, Pet Pal Corp. in 2005, Creative Designs International in 2006, and Kids Only Toys, Tollytots, and Disguise in 2008.
In February 2005, Jakks Pacific was instructed to restate the financial statements for fiscal year 2003 to account for the acquisition of Toymax, Trendmasters and P&M Products.
In 2010, the company formed Pacific Animation Partners LLC, a joint venture between it and Dentsu Entertainment USA, Fremantle and Topps, to launch the Monsuno property in 2012.
In 2012, Jakks Pacific announced the successful negotiation of licences for The Dark Knight Rises and The Amazing Spider-Man, promoting new toy ranges at the New York and other International Toy Fairs.
In 2014, the company launched Jakks Meisheng Trading, a joint venture with Meisheng Culture and Creative Corp., to bring its toys to China.In 2016, the two created Studio JP, a joint venture to produce animation.
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The company makes a variety of toys including Plug It In and Play TV games, various electronics, and action figures. The company also licenses global brand names for manufactured toys.
Plug It In & Play TV Games interactive products are a series of plug-n-play game devices produced by Jakks Pacific. When connected to a television set, the user is able to play a pre-defined selection of video games. Some models are collections of ports of games by companies such as Atari and Namco, while others are collections of original games. Some versions facilitate the addition of games, via proprietary GameKey expansion cards, and/or include wireless features.
The company also licenses various brands for toy production, including Black & Decker, Cabbage Patch Kids, Care Bears, DC Universe, Disney and Nintendo.
A handheld TV game or plug and play game is an interactive entertainment device designed for use on a television set that integrates the video game console with the game controller.
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Play Along Toys was a Florida-based toy company, and a wholly owned division of Jakks Pacific.
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Jack Friedman was an American entrepreneur, businessman, veteran of the toy and video game industries, and a philanthropist. Regarded as an influential member in the toy and video game industries, Friedman founded the three toy companies LJN, THQ, and Jakks Pacific; LJN and THQ later switched focus to video games.
GameKeys are expansion modules made by Jakks Pacific for the purpose of adding games to GameKey-ready entries in their Plug It In & Play TV Games product line.
Monsuno, released as Jūsen Battle Monsuno in Japan, is an animated series that premiered in the United States on February 23, 2012 on Nickelodeon's sister channel, Nicktoons and began airing on TV Tokyo in Japan in October 2012, with global launches staggered by country sometime between mid-2012 and early 2013 through Nickelodeon. The series was created by Jeremy Padawer and Jared Wolfson. It is distributed by FremantleMedia and is produced by Dentsu Entertainment USA, FremantleMedia, Jakks Pacific, and The Topps Company, with animation by Larx Entertainment.
Jeremy Padawer is an American businessman, Internet entrepreneur, and animated television producer. He is the co-creator and executive producer of the Nickelodeon animated series Monsuno and is the former executive vice president, marketing at Jakks Pacific., former COO of Pacific Animation Partners, former Co-President/Partner of Wicked Cool Toys, and current Partner at Jazwares, a subsidiary of Alleghany Capital Corporation.
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Toys-to-life is a video game feature using physical figurines or action figures to interact within the game. These toys use a near field communication (NFC), radio frequency identification (RFID), or image recognition data protocol to determine the individual figurine's proximity, and save a player's progress data to a storage medium located within that piece. It is one of the most lucrative branches of the video game industry, with the Skylanders franchise alone selling more than $3 billion worth over the course of four years.
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Stephen Berman is a co-founder of JAKKS Pacific and also the company's Chairman and CEO. Since 1995, Berman has held a number of key roles at JAKKS, turning the organization into one of the largest toy marketers and manufacturers in the United States. In the main, JAKKS creates, manufactures and markets toys via licenses with well-known brands. He is responsible for designing and manufacturing toys for The Walt Disney Company, Warner Bros., Activision, NBCUniversal, Microsoft, and Nintendo.
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