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Made in France is a merchandise mark indicating that a product is planned, manufactured and packed in France.
Arnaud Montebourg is the industry minister and architect of a "Made in France" campaign. [1]
In the European Union, a state which would make « made in France » or « made in Germany » labelling mandatory would infringe EU law which aim free competition, according to the Court of Justice of the European Union,. [2]
Although labelling is not mandatory, there are many certifications which attest to the fabrication of a product on French soil: Made in France; Origine France Garantie; The Living Heritage Company Label; Terre Textile label; Designations of Origins and the Protected Geographical Indication (PGI) label. The traditional ‘Made in France’ label is an incontestable draw for customers – the Pro France Ifop survey [3] (September 2018) reported that two thirds of French people ‘often’ or ‘systematically’ take the product’s origin into account when they buy a product or service, and that three quarters of French people would be prepared to pay more for a product labelled as ‘Made in France’.
The Customs Code of the DGDDI [4] (the General Directorate of Customs and Indirect Taxation) are responsible for protecting the French origin marking on products at import, and thus obtaining the ‘Made in France’ label.
According to Article 39 of the Customs Code, [5] a product is “Made in France" if it has ‘undergone its last economically justified substantial transformation, carried out in a company equipped for this purpose, resulting in the manufacture of a new product or one that corresponds to an important stage of manufacture’ in France. The certification is also attributed to products where at least 45% of the unit cost price has been acquired in France. [6]
A product is certified as "Origine France Garantie" [7] if at least 50% of the unit cost price has been acquired in France, and if product took on its essential or definitive characteristics in France. Independent audits verify that these specifications have been met and consumers can check obtention of the certification thanks to a certification number.
The EPV certification [8] recognises companies that manufacture high quality products reflecting French excellence on French soil. It was set up in 2005 and managed by the Ministry of Economy and Finance. The entry decision is made by a committee composed of technical experts from the given craft or industrial sector and renewed every five years. It is split into sixteen sections.
Controlled and Protected Designations of Origin [9] (AOC and PDO) are certifications for products which have had all their stages of production, elaboration and processing performed in the same geographical area, according to a recognised standard of practice. The AOC and PDO have the same criteria. The AOC is the first step towards obtaining the PDO, which is recognised at the European Union level.
The PGI [10] isn’t as strict as the AOC and PDO as the production, processing and preparation of the product do not have to be carried out in the same geographical area. There is an exception for wine production for which all the operations carried out, must be carried out in the same geographical area.
The Terre Textile label [11] was created in 2008 by the France Terre Textile Federation. It aims to reflect the textile know-how of each region. It is divided into 5 sub-labels: Vosges, Alsace, Nord, Troyes -Champagne and Auvergne-Rhône-Alpes. It is audited by two independent organisations: the Institut Français du Textile et de l'Habillement and CETELOR - Centre d'Essais Textile Lorrain.
The regional labels were created by associations of professionals, with the objective of promoting their regional products. They are self-managed, and are not verified by a third party.
Some examples of regional labels are:- - Produit en Bretagne [12] - Marque Savoie - Saveurs en Or [13] (Hauts de France)
Marques-de-france [14] have an online directory of products ‘Made in France’ and natif-creatif [15] have an online directory of local artisans. L'Embrasse Coeur [16] has also an online directory of local creators specialised in motherhood and baby products.
• The big ‘CE’ [17] on product packaging in the European Economic Area indicates that the product complies with the European Union’s technical standards. It does not indicate the origins of the ingredients or where it was made. • The brands ‘Reflets de France’, ‘Saveurs de Nos Régions’, ‘Nos Régions Ont du Talent’ are not regional labels. They were created and are managed by large distribution chains like Carrefour, Leclerc and Auchan.
Since 2012, an exhibition dedicated to goods producted in France takes place at the Paris Expo Porte de Versailles in Paris .
Gruyère is a hard Swiss cheese that originated in the cantons of Fribourg, Vaud, Neuchâtel, Jura, and Berne in Switzerland. It is named after the town of Gruyères in Fribourg. In 2001, Gruyère gained the appellation d'origine contrôlée (AOC), which became the appellation d'origine protégée (AOP) as of 2013.
Three European Union schemes of geographical indications and traditional specialties, known as protected designation of origin (PDO), protected geographical indication (PGI), and traditional speciality guaranteed (TSG), promote and protect names of agricultural products and foodstuffs, wines and spirits. Products registered under one of the three schemes may be marked with the logo for that scheme to help identify those products. The schemes are based on the legal framework provided by the EU Regulation No 1151/2012 of the European Parliament and of the Council of 21 November 2012 on quality schemes for agricultural products and foodstuffs. This regulation applies within the EU as well as in Northern Ireland. Protection of the registered products is gradually expanded internationally via bilateral agreements between the EU and non-EU countries. It ensures that only products genuinely originating in that region are allowed to be identified as such in commerce. The legislation first came into force in 1992. The purpose of the law is to protect the reputation of the regional foods, promote rural and agricultural activity, help producers obtain a premium price for their authentic products, and eliminate the unfair competition and misleading of consumers by non-genuine products, which may be of inferior quality or of different flavour. Critics argue that many of the names, sought for protection by the EU, have become commonplace in trade and should not be protected.
The following four classifications of wine constitute the Italian system of labelling and legally protecting Italian wine:
Balsamic vinegar is a dark, concentrated, intensely flavoured vinegar originating in Modena, Italy, made wholly or partially from grape must: freshly crushed grape juice with all the skins, seeds and stems.
Emmental, Emmentaler, or Emmenthal is a yellow, medium-hard cheese that originated in the Emme valley, Switzerland. It is classified as a Swiss-type cheese.
In France, the appellation d'origine contrôlée is a label that identifies an agricultural product whose stages of production and processing are carried out in a defined geographical area – the terroir – and using recognized and traditional know-how. The specificity of an AOC product is determined by the combination of a physical and biological environment with established production techniques transmitted within a human community. Together, these give the product its distinctive qualities.
The Institut national de l'origine et de la qualité (INAO) is the French organization charged with regulating French agricultural products with protected designation of origin (PDOs). Controlled by the French government, it forms part of the Ministry of Agriculture. The organization was co-founded by Châteauneuf-du-Pape producer Baron Pierre Le Roy.
Telemea is the name of a Romanian cheese traditionally made of sheep's milk. Nowadays the term encompasses cheese made out of cow's milk, and in some cases of goat's, or buffalo's milk.
Aoste is a commune in the Isère department in the Auvergne-Rhône-Alpes region of southeastern France.
Damassine is a clear, fruit spirit, distilled from the red damson plum, produced exclusively in the Swiss Republic and Canton of Jura following appellation d'origine protégée (AOP) guidelines that require specific sourcing and production practices. Damassine is also considered an eau de vie, more specifically an eau de vie de prunes, and is commonly referred to as a fruit brandy contrary to the regulation defining it as a fruit spirit.
Rhum agricole is the French term for sugarcane juice rum, a style of rum originally distilled in the French Caribbean islands from freshly squeezed sugarcane juice rather than molasses. Rhum is the term that typically distinguishes it in French-speaking locales from the rum made with molasses in other parts of the West Indies.
Beurre Rose is a cultured milk butter produced in Luxembourg under the Marque Nationale of the Grand Duchy of Luxembourg. It is sometimes consumed as a spread, but most commonly used as an ingredient in a variety of sweet and savory dishes.
Maped is an independent, French, and family-owned brand in school supplies and accessories. Founded in 1947 in Annecy, Haute-Savoie, France, Maped is now present in 125 countries with 20 affiliates in the scissors, pencil and eraser markets. Its capital is €5,155,000 and 50% of the company's turnover is generated outside Europe. Maped creates and manufactures school, writing and office supplies as well as fun and playful activity kits and nomad food containers. Present in various sectors Maped owns 8 different brands: Maped, Maped Office, Maped Picnik, Maped Creativ, Maped Color’Peps, Joustra, Helit and Helix.
In Switzerland, the appellation d'origine protégée is a geographical indication protecting the origin and the quality of traditional food products other than wines.
Miel de Provence is protected by a Label Rouge associated to a protected geographical indication both for the all flowers honey and for the lavender and lavandin honey
The protected designation of origin (PDO) is a type of geographical indication of the European Union aimed at preserving the designations of origin of food-related products. The designation was created in 1992 and its main purpose is to designate products that have been produced, processed and developed in a specific geographical area, using the recognized know-how of local producers and ingredients from the region concerned.
The Nord-Pas-de-Calais cuisine is a French regional cuisine, whose specialties are largely inherited from the county of Flanders. The region has always been at an intersection of Europe, and traces of its history can be found in its specialties, such as the English influence on the Côte d'Opale, or dishes of Polish origin in the mining basin.