Maximum PC

Last updated
Maximum PC
Maximum PC logo.svg
Maximum PC Holiday 2018 cover.jpg
Holiday 2018 cover
Executive EditorAlan Dexter
Categories Computing
FrequencyMonthly
Total circulation
(2011 [1] )
192,611
First issueAugust 1996 (as boot)
September 1998 (as Maximum PC)
Company Future US
CountryUSA
Based inSan Francisco
Language English
Website www.maximumpc.com
ISSN 1522-4279

Maximum PC, formerly known as boot, is an American magazine and web site published by Future US. It focuses on cutting-edge PC hardware, with an emphasis on product reviews, step-by-step tutorials, and in-depth technical briefs. Component coverage areas include CPUs, motherboards, core-logic chipsets, memory, videocards, mechanical hard drives, solid-state drives, optical drives, cases, component cooling, and anything else to do with recent tech news. Additional hardware coverage is directed at smartphones, tablet computers, cameras and other consumer electronic devices that interface with consumer PCs. Software coverage focuses on games, anti-virus suites, content-editing programs, and other consumer-level applications.

United States Federal republic in North America

The United States of America (USA), commonly known as the United States or America, is a country comprising 50 states, a federal district, five major self-governing territories, and various possessions. At 3.8 million square miles, the United States is the world's third or fourth largest country by total area and is slightly smaller than the entire continent of Europe's 3.9 million square miles. With a population of over 327 million people, the U.S. is the third most populous country. The capital is Washington, D.C., and the largest city by population is New York City. Forty-eight states and the capital's federal district are contiguous in North America between Canada and Mexico. The State of Alaska is in the northwest corner of North America, bordered by Canada to the east and across the Bering Strait from Russia to the west. The State of Hawaii is an archipelago in the mid-Pacific Ocean. The U.S. territories are scattered about the Pacific Ocean and the Caribbean Sea, stretching across nine official time zones. The extremely diverse geography, climate, and wildlife of the United States make it one of the world's 17 megadiverse countries.

A magazine is a publication, usually a periodical publication, which is printed or electronically published. Magazines are generally published on a regular schedule and contain a variety of content. They are generally financed by advertising, by a purchase price, by prepaid subscriptions, or a combination of the three.

Future US

Future US, Inc. is an American media corporation specializing in targeted magazines and websites in the video games, music, and technology markets. Future US is headquartered in New York City with small offices in Alexandra and Minneapolis. Future US is owned by parent company, Future plc, a specialist media company based in the United Kingdom.

Contents

Prior to September 1998, the magazine was called boot. boot and sister magazine MacAddict (now Mac|Life) launched in September 1996, when Future US shut down CD-ROM Today .

<i>MacLife</i> monthly magazine focused on Macintosh personal computers and Apple products

MacLife is an American monthly magazine published by Future US. It focuses on the Macintosh personal computer and related products, including the iPad and iPhone. It’s sold as a print product on newsstands, and an interactive and animated app edition through the App Store.

<i>CD-ROM Today</i>

CD-ROM Today was an American magazine targeted at computer users. Published from 1993 to 1996 by Imagine Publishing, the magazine was initially issued once every other month, before becoming a monthly. Each issue included software and hardware reviews, as well as a CD containing fonts, video and text files, system updaters, freeware and shareware and demo versions of commercial software. Products were included for both Macintosh and Windows PC.

In March 2016, Future US announced that the Maximum PC website would be merged with PCGamer.com, appearing as the hardware section of the website from that point forward. The magazine was not affected by this change. As of July 2nd 2018, browsing to MaximumPC.com no longer forwards to the Hardware section of PCGamer.com [2]

Product reviews

Product ratings are rendered by editors on a scale of 1 to 10, with 10 being the best. The only product to receive an "11" rating was Half-Life 2 in January 2005, raising some objections from readers.

<i>Half-Life 2</i> 2004 first-person shooter video game

Half-Life 2 (stylized as HλLF-LIFE2) is a first-person shooter video game developed and published by Valve Corporation. It is the sequel to 1998's Half-Life and was released in November 2004 following a five-year $40 million development. During development, a substantial part of the project was leaked and distributed on the Internet. The game was developed alongside Valve's Steam software and the Source engine.

Outstanding products are also given a "Kick Ass" award. Exceptional products with a "9" rating and all products with a "10" rating receive this award.

Each review also includes a "Pros and Cons" section, providing a quick summary of the product. Shortly after the "Pros and Cons" first appeared, the editors began attaching humorous notations to their entries, many being puns or word play on the product itself or its function. For example, in a review of two monitors, one section is captioned LCD (pros) vs. LSD (cons). In another it is liquid crystal (pros) vs. crystal meth (cons). Other comparisons have used B-58 vs XB-70, Miley Cyrus vs Billy Ray Cyrus, and Delicious vs Malicious.

Pun figure of speech

The pun, also called paronomasia, is a form of word play that exploits multiple meanings of a term, or of similar-sounding words, for an intended humorous or rhetorical effect. These ambiguities can arise from the intentional use of homophonic, homographic, metonymic, or figurative language. A pun differs from a malapropism in that a malapropism is an incorrect variation on a correct expression, while a pun involves expressions with multiple interpretations. Puns may be regarded as in-jokes or idiomatic constructions, especially as their usage and meaning are usually specific to a particular language or its culture.

Liquid crystal State of matter with properties of both conventional liquids and crystals

Liquid crystals (LCs) are a state of matter which has properties between those of conventional liquids and those of solid crystals. For instance, a liquid crystal may flow like a liquid, but its molecules may be oriented in a crystal-like way. There are many different types of liquid-crystal phases, which can be distinguished by their different optical properties. The contrasting areas in the textures correspond to domains where the liquid-crystal molecules are oriented in different directions. Within a domain, however, the molecules are well ordered. LC materials may not always be in a liquid-crystal phase.

Methamphetamine chemical

Methamphetamine is a potent central nervous system (CNS) stimulant that is mainly used as a recreational drug and less commonly as a second-line treatment for attention deficit hyperactivity disorder and obesity. Methamphetamine was discovered in 1893 and exists as two enantiomers: levo-methamphetamine and dextro-methamphetamine. Methamphetamine properly refers to a specific chemical, the racemic free base, which is an equal mixture of levomethamphetamine and dextromethamphetamine in their pure amine forms. It is rarely prescribed over concerns involving human neurotoxicity and potential for recreational use as an aphrodisiac and euphoriant, among other concerns, as well as the availability of safer substitute drugs with comparable treatment efficacy. Dextromethamphetamine is a much stronger CNS stimulant than levomethamphetamine.

Notable features

Differences from boot

When boot was published, it was criticized for being elitist in its approach to product reviews, and for the "price is no object" philosophy of its editors. boot was aimed at a hardcore PC enthusiast audience that was highly advanced in its technical understanding, and prepared to pay top dollar for the best PC hardware. When boot relaunched as Maximum PC, it dropped much of the perceived attitude and focused on being accessible to a wider array of PC users and gamers. boot also featured a monthly column by Alex St. John, (nicknamed "The Saint") regarding the emerging DirectX standard, which he was instrumental in developing at Microsoft, often leading to some controversy in the gaming community on the merits of DirectX vs. OpenGL. His arguments with id Software's John Carmack became famous during this time in the gaming community.

Circulation

The magazine claims a 2010 circulation rate-base of 250,000. [3]

Maximum PC also provides an archive of back-issues in PDF format free of charge on their website. This archive currently reaches back to the December, 2003 issue [4] although nothing new has been published since the October 2014 issue.

All but a few of the Maximum PC issues published from October 1998 to December 2008 are available to view on Google Book Search. [5]

Staff

Maximum PC also has many freelance contributors, including Jeremy Laird, Alex Cox, Neil Mohr, Phil Iwanuik, Matt Hanson, Loyd Case, Pulkit Chandna, Brad Chacos, Ken Feinstein, Tim Ferrill, Tom Halfhill, Paul Lilly, Thomas McDonald, Quinn Norton, Bill O’Brien, Dan Scharff, Justin Kerr, Nathan Edwards, David Murphy, Nathan Grayson and Zak Storey. [6]

Maximum Tech

In September 2010, the Maximum PC editors started producing a quarterly magazine focusing on consumer tech. The basic idea of Maximum PC "Minimum BS" would be preserved in the magazine. [7] The last issue of Maximum Tech was the Sept/Oct 2011 issue.

Italian edition

An Italian edition of Maximum PC was launched in December 2004 by Future Media Italy, the Italian division of Future Publishing, and ceased publishing after only six issues.

See also

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References

  1. "eCirc for Consumer Magazines". Audit Bureau of Circulations. June 30, 2011. Retrieved November 30, 2011.
  2. http://www.maximumpc.com
  3. "Maximum PC" (PDF). Future US. 2010. Retrieved 1 August 2018.
  4. "PDF Archives Technology". Maximum PC. January 2004. Archived from the original on 7 September 2009. Retrieved 1 August 2018.
  5. Maximum PC. 3. Future US, Inc. 1 October 1998. p. 148. ISSN   1522-4279.
  6. MaximumPC: Contact Us. http://www.maximumpc.com/help/contact
  7. http://www.maximumpc.com/article/[primary-term]/announcing_maximum_tech_our_latest_mad_creation