Plot
Tanacio and Mola Molina, a couple who owned Tamol Mall, have two children, Moises/Moira and Morisette. After their separation, Morisette moved in with her mother, Mola, while Moira stayed with their father, Tanacio. Years later, Moira manages the mall, while Morisette works as the editor-in-chief of a fashion magazine in Australia, alongside Mola.
Tanacio and Mola are preparing to fly to Dubai, but their siblings discourage them from going. Moira is devastated to learn that both of her parents died in a plane crash. Meanwhile, Morisette returns home and gets into a conflict with her brother. During the reading of Tanacio's will, it is discovered that the final page is missing, having been left at his home in Zamboanga.
Morissette attempts a hostile takeover of the mall, but Moira claims her right to ownership as the eldest sibling. The two engage in a sales competition, with the winner gaining control of the mall. Ultimately, they compete fiercely but end up in a tie, leaving the ownership unresolved.
In the final reading of Tanacio's will, it is revealed that his only legitimate child, Morisette, is the sole heir to the mall. Moira disputes this, claiming both she and Morisette are legitimate children. The lawyer clarifies that Moira was pregnant with Moira at the time of Tanacio's marriage to her. Ultimately, Moira concedes defeat and prepares to leave. Meanwhile, Morisette gets a call from her magazine, requesting her to return to Australia.
Moira discovers a hidden vault behind his parents' wedding photo and finds a spellbook called "Siquijoraciones." Ignoring a microphone linked to a public announcement system, he reads a spell that animates mannequins, toys, and pictures in the mall. When Moira and Morisette witness the chaos, they join forces to put an end to the magical mayhem.
Moira and Morisette need to read a spell to restore the pictures, statues, and mannequins to normal, but their spell book is stolen by a golden cat that has come to life. They are confronted by Moody, a mall janitor who is actually Mola's older sister and has been on a long quest to find the book.
Moira and Morisette manage to escape from Moody's wrath and come across their old hut, which surprisingly remains intact despite the construction of the mall. Inside, they encounter their parents, Tanacio and Mola, who appear from a wedding photo. Tanacio asks Moira for forgiveness and expresses gratitude for her unwavering support despite his earlier coldness. Moody later joins them for a hug, but when she attempts to take the Siquijoraciones book, the pages scatter, prompting Moira and Morisette to search for the specific page containing the spell.
Morissette discovers the spell and recites it, causing the statues, pictures, and mannequins to revert to their original forms. Meanwhile, Moody is captured by mall security. Before disappearing, Mola advises Moira and Morisette to love each other. Morissette then vanishes completely. When Moira returns to the office, he realizes that Morisette's standee has been with him all along, while the real Morisette is found tied up.
Morisette sks for forgiveness from Moira and shares that she witnessed everything that happened. Morissette, who is preparing to leave for Australia after witnessing the positive reception of Moira at the mall, returns to retrieve her forgotten passport. While there, she learns about the Siquijoraciones but ends up being tied up by a standee of herself that has come to life. Ultimately, both siblings take on the challenge of renovating and managing the mall together.
Critical reception
The film received mixed reviews from critics, despite coming in first at the box office. [10] Most of the criticism was directed at its "non-existent" plot, stale humor and poor use of the shopping mall setting.
Oggs Cruz of Rappler lamented what he saw as a wasted opportunity, stating it is "more of the same – and messier" and "while the settings change or the genre it spoofs shift, the elements remain the same. The comedies are all anchored on mean-spirited hilarity, all utilizing a broad moral lesson to make its abject crassness palatable to the families it caters to," comparing it unfavorably to George A. Romero's seminal zombie film Dawn of the Dead whose department store setting was used to satirize consumerism. [11]
Conversely, Jocelyn Valle of PEP.ph gave the film a more positive review, praising the cast, special effects and pop culture references, particularly the feud between the Baretto sisters and the network rivalry between ABS-CBN and GMA Network, a scene where Vice's character Moises and a parodic depiction of the living doll Annabelle from The Conjuring , played by Ruffa Gutierrez, get into a hair-pulling fight and wind up in the premises of the GMA-7 broadcast facility. Valle did, however, criticise the "lack of a strong supporting character for Vice to throw punchlines at and comedic flair" and found Vice's use of a joke pertaining to German dictator Adolf Hitler to be of poor taste in light of Holocaust victims. [12]
