Gaana (music streaming service)

Last updated

Gaana
Gaana music logo.svg
Gaana Homescreen Screenshot.jpeg
Gaana's Android app
Developer ENIL
Entertainment Network India Limited
Launch dateApril 2010;14 years ago (2010-04)
Platform(s)
MembersIncrease2.svg 150 million [1]
Pricing modelPremium version: 99 (US$1.20) per month (within India) and not available outside India.
AvailabilityIndia
limited worldwide
Website gaana.com

Gaana is India's largest subscription-based commercial music streaming service with over 200 million monthly users. It was launched in April 2010 and owned by ENIL [2] Provides both Indian and international music content. The entire Indian music catalog was available to users worldwide however as of 2023, the music library is restricted based on geolocation of subscribers. Post this the music catalog is severely limited for subscribers outside India. Gaana features music from 21 Indian languages including the major languages such as Assamese, Bengali, Bhojpuri, English, Gujarati, Hindi, Kannada, Urdu, Odia, Marathi, Punjabi, Tamil, Telugu, Maithili, Malayalam and other Indian regional languages. [3]

Contents

Gaana [4] allows users to make their playlists public so that they can be seen by other users. [5] They can view and favorite playlists. Its mobile app was launched to support almost all popular operating systems like Android, iOS and Windows. [6] Gaana is priced at 99 (US$1.20) per month (within India) and not available outside India. Gaana became a subscription-only service after failing to secure fresh funds or find a buyer. [7] And it does not provide customers with free streaming from Friday 9 September 2022. [8] Premium version offers Ad-free music, HD quality music streaming and allow users to download songs to play offline.

History

The domain name, Gaana.com, was first registered on 21 June 2005 and was launched in April 2010.

Gaana.com formed a partnership in February 2013 with South Indian Music Companies Association to acquire rights to music from 79 different labels. Consequently, Gaana.com had access to more than 45+ million songs. Gaana generates an annual revenue [9] of US$5 million for Times Internet.

Micromax bought a stake in Gaana.com in October 2015. [10] In February 2018, Tencent also backed the company with an investment of $115 million. [11]

In May 2015, Gaana launched gaming innovation in their music streaming app. [12] The music app has also introduced voice assistant feature. [13]

On 8 July 2020, Gaana debuts a short video platform called HotShots [14] after the Government of India banned Bytedance-owned TikTok.

Related Research Articles

<span class="mw-page-title-main">Times Internet</span> Indian multinational technology company

Times Internet is an Indian multinational technology company, headquartered in Gurgaon, India which owns, operates and invests in various internet-led products, services and technology. It is the digital arm of The Times Group, the largest media conglomerate in India. Times Internet currently owns and operates 39+ digital products across news, sports, music, video, trivia, spirituality and a suite of transaction-led market-places across real estate, personal finance, education, jobs, table reservation, agri-business, etc.

<span class="mw-page-title-main">Saregama</span> Indian music record label company

Saregama India Ltd., formerly known as The Gramophone Company of India Ltd., is India's oldest music label company, owned by the RP-Sanjiv Goenka Group of companies. The company is listed on the NSE and the BSE with its head office located in Kolkata and other offices in Mumbai, Chennai and Delhi. Apart from music, Saregama also produces films under the brand name Yoodlee Films and multi-language television content. Saregama also retails a music-based hardware platform called Carvaan.

Shemaroo Entertainment Ltd. is an Indian content creator, aggregator and distributor, specifically in the media and entertainment industry. It was founded by Buddhichand Maroo in 1962 as a book-circulating library under the name Shemaroo. It set up India's first video rental business in 1979. The company went national after it began content distribution in 1987, became aggregators and bought rights to movies for home video.

<span class="mw-page-title-main">JioSaavn</span> Indian music streaming service

JioSaavn is an Indian music streaming service and a digital distributor of Hindi, Marathi, English, Malayalam, Bengali, Kannada, Tamil, Telugu, Bhojpuri, Punjabi, Chhattisgarhi and other regional languages of India. Since it was founded in 2007 as Saavn, the company has acquired rights to over 80 million music tracks in 16 languages. JioSaavn is a freemium service; basic features are free with advertisements or limitations, while additional features, such as improved streaming quality and music downloads for offline listening, are offered via paid subscriptions.

Spotify is a Swedish audio streaming and media service provider founded on 23 April 2006 by Daniel Ek and Martin Lorentzon. It is one of the largest music streaming service providers, with over 615 million monthly active users, including 239 million paying subscribers, as of March 2024. Spotify is listed on the New York Stock Exchange in the form of American depositary receipts.

<span class="mw-page-title-main">Groove Music</span> Microsoft audio player software application

Groove Music is a discontinued audio player software application included with Windows 8, Windows 8.1, Windows 10 and Windows 11.

<span class="mw-page-title-main">SonyLIV</span> Indian video streaming service

SonyLIV is an Indian subscription video-on-demand over-the-top streaming service owned by Culver Max Entertainment. SonyLIV was introduced in 2013 as the first OTT service in India. As a streaming service, it provides live sports, original titles, other content titles from its own networks and content titles in India licensed from third-parties such as Lionsgate and ITV among others. The Sony Liv content library includes films, TV shows, series, and sports.

<span class="mw-page-title-main">Disney+ Hotstar</span> Indian streaming service operated by Disney Star

Disney+ Hotstar is an Indian subscription video-on-demand over-the-top streaming service owned by Disney Star, a subsidiary of the Disney Entertainment business segment of The Walt Disney Company, featuring domestic Indian film, television and sports content for India itself and its worldwide diaspora. It also includes imported content from and serves Southeast Asia as well.

<span class="mw-page-title-main">Cricbuzz</span> Sports news website for cricket

Cricbuzz is an Indian cricket news website owned by Times Internet. It features news, articles and live coverage of cricket matches including videos, text commentary, player stats and team rankings. Their website also offers a mobile app.

Eros Now is an Indian subscription-based over-the-top, video on-demand entertainment and media platform, launched in 2012. It is owned and controlled by Eros Digital, the Indian digital media management arm of the Indian-American multinational media company Eros Media World. The network offers media streaming and video-on-demand services.

Wynk Music is an Indian Music streaming service and a digital distributor in 14 languages. Launched in September 2014 by Airtel Digital Limited, and digital wing of Bharti Airtel Limited. It is available in India, Sri Lanka, and 15 African countries. It has program that helps independent artists launch their music. It provides mentorship, distribution support, and the ability to earn from every stream.

<span class="mw-page-title-main">Viu (streaming service)</span> Hong Kong streaming service

Viu is a Hong Kong-based over-the-top (OTT) video streaming provider from PCCW Media Group's Viu International Ltd. Operated in a dual-revenue model comprising subscriptions and advertising, Viu delivers content in different genres from Asia's top content providers with local language subtitles, as well as original production series under the Viu Original initiative.

<span class="mw-page-title-main">Joox</span> Streaming music service developed by Tencent

Joox is a music streaming service owned by Tencent, launched in January 2015. Joox is the biggest music streaming app in Asian markets such as Hong Kong, Macau, Indonesia, Malaysia, Myanmar, Thailand and also in South Africa before it was shut down in early 2022. Joox is a freemium service, providing most of its songs free, while some songs are only available for premium users, offered via paid subscriptions or by doing different tasks offered.

<span class="mw-page-title-main">QQ Music</span> Chinese music streaming service operated by Tencent Music

QQ Music is one of three Chinese freemium music streaming services owned by Tencent Music, a joint venture between Tencent and Spotify. As of 2018, the service is set to reach over 700 million users with an estimated 120 million subscribers.

<span class="mw-page-title-main">YouTube Music</span> Music streaming service by YouTube

YouTube Music is a music streaming service developed by the American video platform YouTube, a subsidiary of Google. The service is designed with a user interface that allows users to explore songs and music videos on YouTube based on genres, playlists, and recommendations. In April 2023, the service expanded its offerings to include support for podcasts.

<span class="mw-page-title-main">NetEase Cloud Music</span> Chinese music streaming service

NetEase Cloud Music is a Chinese freemium music streaming service developed and owned by NetEase, Inc. The streaming service was launched to the public on 23 April 2013. In April 2017 it received its series A financing of 750 million CNY, and was valued at 8 billion CNY. The main features of NetEase Cloud Music include playlists, live streaming, online karaoke, and social networking. As of May 2022, more than 450,000 independent musicians have registered with NetEase Cloud Music, rising to over 611,000 registered artists by December 2022 with a music database consisting of over 60 million songs. It is one of the biggest competitors in the Chinese music streaming business, primarily competing with Tencent's QQ Music.

Dream11 is an Indian fantasy sports platform that allows users to play fantasy cricket, hockey, football, kabaddi, handball, basketball, volleyball, rugby, futsal, American football and baseball. In April 2019, Dream11 became the first Indian fantasy sport company to become a unicorn. In November 2021 Dream11 was valued at $8 billion. In October 2023, Dream11 reached a milestone of 200 million users.

<span class="mw-page-title-main">Tencent Music</span> Chinese music distribution company

Tencent Music Entertainment Group is a company that develops music streaming services for the Chinese market. Tencent Music's apps include QQ Music, KuGou, Kuwo, and WeSing; which have more than 800 million active users and 120 million paying subscribers. As of July 2016, Tencent Music's three services held an estimated 56% market share of music streaming services in China.

MX Player is an Indian video streaming and video on demand platform, developed by MX Media & Entertainment platform currently operates on an ad-supported model.

<span class="mw-page-title-main">Cred (company)</span> Indian financial technology company

CRED is an Indian fintech company, based in Bangalore. Founded in 2018 by Kunal Shah, it is a reward-based credit card payments app. Cred also lets users make house rent payments and provides short-term credit lines. Cred has received criticism for being overvalued and lacking a sound monetization strategy.

References

  1. "Gaana claims 100 million MAUs, launches video and artists focused products". entrackr.com. 24 April 2019.
  2. "Entertainment Network India Ltd to acquire Gaana".
  3. www.ETBrandEquity.com. "Prashan Agarwal joins Gaana.com as chief operating officer - ET BrandEquity". ETBrandEquity.com. Retrieved 17 October 2020.
  4. "Music apps PC download music apps for Windows". Gadgetssai. Retrieved 9 February 2022.
  5. "Gaana.com records 1.4 million unique visitors in launch month". The Economic Times . 10 August 2011. Retrieved 13 March 2013.
  6. "Gaana on song, new initiative 'Originals' clocks 20 mn streaming in five weeks". The Economic Times. 9 October 2017. Retrieved 16 January 2018.
  7. "Fighting to Survive, Tencent-Backed Music App Gaana Turns to Subscriptions".
  8. Kalra, Aditya; Vengattil, Munsif (9 September 2022). "EXCLUSIVE Fighting to survive, Tencent-backed Indian music app Gaana turns to subscriptions". Reuters.
  9. "'Gaana' acquisition to boost ENIL growth'expand capacities".
  10. "Micromax buys stake in Gaana, to integrate app with its smartphones". The Indian Express. Retrieved 15 October 2015.
  11. "Tencent leads in Gaana's $115 million funding round". The Economic Times. 28 February 2018. Retrieved 13 December 2018.
  12. "Gaana launches gaming innovation in music streaming app". The Economic Times. 25 May 2018. Retrieved 18 July 2018.
  13. "Music app Gaana introduces voice assistant feature - Times of India". The Times of India. Retrieved 18 July 2018.
  14. "Gaana debuts a short video platform HotShots". The Economic Times. Retrieved 17 October 2020.