High Times

Last updated
High Times
Hightimes-first-issue-1974.jpg
Cover image of High Times' premiere issue, Summer 1974.
Editor-in-ChiefJamie Solis
Staff WritersAshley Kern, Benjamin M. Adams
Art DirectorSteven Myrdahl
Creative DirectorFrank Max
Senior Cultivation Editor (former) Danny Danko
Vice President of ContentJon Cappetta
Former editorsEd Dwyer
FrequencyMonthly
Founder Tom Forcade
Year founded1974
First issue 1974 (1974-Summer)
CompanyHigh Times Holdings Corp.
Country United States
Based inLos Angeles
LanguageEnglish
Website hightimes.com
ISSN 0362-630X

High Times is an American monthly magazine and cannabis brand with offices in Los Angeles and New York City. Founded in 1974 by Tom Forçade, the magazine advocates the legalization of cannabis as well as other counterculture ideas.

Contents

Origins

The magazine was founded in 1974 by Tom Forçade of the Underground Press Syndicate. [1] High Times was originally meant to be a joke: a single-issue lampoon of Playboy , substituting marijuana for sex. [2] The magazine was at the beginning funded by drug money from the sale of illegal marijuana. [3] But the magazine found an audience,[ who? ] and in November 2009, celebrated its 35th anniversary. [4] Like Playboy, each issue contains a centerfold photo; however, instead of a nude woman, High Times typically features a cannabis plant. [5] The magazine's founding editor was Ed Dwyer (who had earlier written the text of the Woodstock music festival program booklet as well as the Woodstock film program booklet). [6]

The magazine soon became a monthly publication with a growing circulation, audited by ABC as reaching 500,000 copies an issue, rivaling Rolling Stone and National Lampoon . [7] In 2014, its website was read by 500,000 to 5 million users each month. [8] [9] The staff quickly grew to 40 people.[ when? ] In addition to high-quality photography, High Times featured cutting-edge journalism covering a wide range of topics, including politics, activism, drugs, sex, music and film. [10] Tom Forçade was quoted as saying "Those cavemen must've been stoned, no pun intended."[ citation needed ] Forçade's previous attempts to reach a wide counterculture audience by creating a network of underground papers (Underground Press Syndicate/Alternative Press Syndicate) had failed, even though he had the support of several noteworthy writers, photographers and artists. [11] Yet, through High Times, Forçade was able to get his message to the masses without relying on mainstream media. [12] [13]

In January 2017, the magazine announced it would be relocated to an office in Los Angeles permanently. [3] This followed the legalization of marijuana in several west coasts states, including California. [14] Later in 2017, High Times was acquired by a group of investors led by Oreva Capital. [15]

High Times acquired cannabis media company Green Rush Daily Inc. on April 5, 2018. [16] The deal was valued at $6.9 million. Green Rush Daily founder Scott McGovern joined the magazine as Senior Executive Vice President. [17]

Book publishing

Notes

  1. Danko, Danny. "Norml Founder Retires – Exhale Stage Left". hightimes.com, January 6, 2005. Accessed 11 September 2009.
  2. Williams, Alex (2016-04-02). "High Times Wants to Be the Playboy of Pot". The New York Times. ISSN   0362-4331 . Retrieved 2017-03-15.
  3. 1 2 Romero, Dennis (2017-01-18). "High Times Is Moving to Los Angeles". L.A. Weekly. Retrieved 2017-03-15.
  4. Krassner, Paul. "Tom Forçade: Prisoner of Romance" Archived 2009-10-05 at the Wayback Machine . hightimes.com, October 1, 2009.
  5. "High Price Paid for High Times". CNN. 2017-06-02. Retrieved 2018-04-06.
  6. Dwyer, Ed. "By the Time I Got to Woodstock: The author of the Woodstock festival's program book recalls one helluva wild ride," The Saturday Evening Post (August 5, 2019).
  7. Greene, Bob (1987-03-30). "What to read if you just don't say 'no'". Chicago Tribune. Retrieved 2018-04-06.
  8. Coscarelli, Joe (2014-10-17). "High Times hits middle age: How the marijuana magazine stays relevant". New York Magazine. Retrieved 2018-04-06.
  9. Yu, Roger (2014-02-12). "For marijuana magazine, high and heady times". USA Today. Retrieved 2018-04-06.
  10. Lazaroff, Leon (2017-06-02). "New owner of 'High Times' sees a business ready to be fully baked". The Street. Retrieved 2018-04-06.
  11. Cotts, Cynthia (1999-10-26). "Our Buds, Ourselves". Village Voice. Retrieved 2018-04-06.
  12. Stroup, Keith (October 9, 2009). "NORMLizer – Here's to HIGH TIMES!". High Times. Archived from the original on May 27, 2012. Retrieved March 15, 2017.
  13. Krassner, Paul (October 1, 2009). "Brain Damage Control: Tom Forçade: Prisoner of Romance". High Times. Archived from the original on May 27, 2012. Retrieved March 15, 2017.
  14. Flamm, Matthew (January 12, 2017). "High Times magazine is leaving New York for Los Angeles". Crain's New York Business. Retrieved March 15, 2017.
  15. Smith, Aaron (2017-06-06). "The new CEO of High Times most definitely inhales". CNNMoney. Retrieved 2020-04-04.
  16. http://labusinessjournal.com/news/2018/apr/04/high-times-acquires-green-rush-estimated-69-millio/
  17. https://www.greenmarketreport.com/high-times-acquires-green-rush-daily-in-all-stock-deal/

Further reading

Related Research Articles

420 (cannabis culture) Code-term primarily in North America referring to cannabis

420, 4:20, or 4/20 is cannabis culture slang for marijuana and hashish consumption, especially smoking around the time 4:20 p.m., and also refers to cannabis-oriented celebrations that take place annually on April 20.

Youth International Party American Youth-oriented Anarchist Counter-culture and Anti-war Political Party

The Youth International Party (YIP), whose members were commonly called Yippies, was an American youth-oriented radical and countercultural revolutionary offshoot of the free speech and anti-war movements of the late 1960s. It was founded on December 31, 1967. They employed theatrical gestures to mock the social status quo, such as advancing a pig as a candidate for president of the United States in 1968. They have been described as a highly theatrical, anti-authoritarian and anarchist youth movement of "symbolic politics".

Paul Krassner American composer, musical educator, and parodist

Paul Krassner was an American author, journalist, comedian, and the founder, editor and a frequent contributor to the freethought magazine The Realist, first published in 1958. Krassner became a key figure in the counterculture of the 1960s as a member of Ken Kesey's Merry Pranksters and a founding member of the Yippies, and is even credited with coining the term as well. He died on July 21, 2019, in Desert Hot Springs, California.

Marc Emery

Marc Scott Emery is a Canadian cannabis rights activist, entrepreneur and politician. Often described as 'the Prince of Pot', Emery has been a notable advocate of international cannabis policy reform, and has been active in multiple Canadian political parties at the provincial and federal levels. Emery has been jailed several times for his cannabis activism.

Thomas King Forçade, also known as Gary Goodson, was an American underground journalist and cannabis rights activist in the 1970s. For many years he ran the Underground Press Syndicate, and was the founder in summer 1974 of High Times magazine. High Times ran articles calling marijuana a "medical wonder drug" and ridiculing the US Drug Enforcement Administration. High Times became a huge success with a circulation of more than 500,000 copies a month and revenues approaching $10 million by 1977 and embraced by the young adult market as the bible of the alternative life culture. By 1977 High Times was selling as many copies an issue as Rolling Stone and National Lampoon. Forcade published several other publications such as Stoned, National Weed, Dealer and others that always were laced with some of the best humor, pop culture and a forum for some of the best writers, artists and political savvy mostly veiled as the counter culture entertainment magazine. Many of the writers went on to be published in premiere papers and magazines in North America.

Cannabis Cup

The High TimesCannabis Cup is a cannabis festival held each November in Amsterdam. It was founded in 1988 by Steven Hager. The event allows judges from around the world to sample and vote for their favorite marijuana varieties. These judges-at-large decide the Cannabis Cup, best new product, best booth, best glass, best hash and best Nederhash. A team of VIP judges decides which seed company has grown the best indica, sativa and hybrid strain and which company has produced the best Nederhash and best imported hash. The High Times Cannabis Cup also includes live music, educational seminars and an expo for marijuana-related products from cannabis-oriented businesses.

Zippie was briefly the name of the breakaway Yippie faction that demonstrated at the 1972 Republican and Democratic Conventions in Miami Beach. The origin of the word is an evolution of the term Yippie, which was coined by the Youth International Party in the 1960s.

Steven Hager is an American writer, journalist, filmmaker, and counterculture and cannabis rights activist.

Danny Danko

Danny Danko is a writer, marijuana enthusiast and former Senior Cultivation Editor of High Times magazine.

<i>Cannabis</i> strain Pure or hybrid varieties of cannabis

Cannabis strains are either pure or hybrid varieties of the plant genus Cannabis, which encompasses the species C. sativa, C. indica, and C. ruderalis.

The Counterculture Hall of Fame was created in 1997 by High Times Editor Steven Hager. The inductions are done in Amsterdam every year on Thanksgiving as part of the Cannabis Cup awards show. Often a documentary film is shown to introduce the inductee(s) to the audience. A silver Cannabis Cup is awarded as part of the induction ceremony.

Bobby Black is an infamous gonzo journalist and marijuana multimedia personality. He is the executive director of the World of Cannabis Museum Project and writer/host of the cannabis history column & podcast Cannthropology. He is also the former senior editor and columnist for the cannabis counter-culture magazine High Times. His involvement at High Times included: production director and associate art director; writing the monthly lifestyle and entertainment column “Almost Infamous,”; writing feature articles and interviews ; creator and producer of the High Times magazine's annual Miss High Times beauty pageant; producer and host of the annual High Times Doobie Awards for music; lead reporter, judge, and competition coordinator for the High Times Amsterdam Cannabis Cup and the High Times Medical Cannabis Cup; A&R, producer, liner notes and art director for High Volume: The Stoner Rock Collection CD. Bobby also hosted the stoner rock show Contact High on Sirius Satellite Radio's Hard Attack channel from 2004 to 2008, and the podcast Blazin' With Bobby Black on Cannabis Radio.

Timeline of cannabis laws in the United States Historical list in chronological order of U.S. cannabis law

The legal history of cannabis in the United States began with state-level prohibition in the early 20th century, with the first major federal limitations occurring in 1937. Starting with Oregon in 1973, individual states began to liberalize cannabis laws through decriminalization. In 1996, California became the first state to legalize medical cannabis, sparking a trend that spread to a majority of states by 2016. In 2012, Washington and Colorado became the first states to legalize cannabis for recreational use.

Cannabis in Colombia Use of Cannabis in Colombia

Cannabis in Colombia is illegal for commercial sale, but legal for certain medical uses, and personal cultivation and consumption are decriminalized.

Vivian McPeak

Vivian McPeak is an American peace, social justice activist, cannabis rights activist, and musician. In Seattle, Washington. Mcpeak founded the Peace Heathens in 1988, a Seattle community action group. McPeak and Gary Cooke organized the first Seattle Hempfest in 1991, the 2-day event has grown to become the world's largest cannabis policy reform rally. McPeak, who is director of Hempfest, performed with the rock band Stickerbush in the 1980s.

Catherine Hiller American author and filmmaker (born 1946)

Catherine Hiller is an American author and filmmaker, best known for writing Just Say Yes: A Marijuana Memoir. The first memoir about long-term cannabis use designed for a mainstream audience, Just Say Yes attracted national attention, being featured in The New York Times, Huffington Post, and Marie Claire magazine among other media outlets. In 2015, Hiller publicly "came out" as a cannabis user, saying that she has smoked marijuana almost every day for fifty years.

<i>The Little Book of Cannabis</i>

The Little Book of Cannabis: How Marijuana Can Improve Your Life is a 2018 nonfiction book about cannabis by Canadian journalist Amanda Siebert, published by Greystone Books. It was the bestselling nonfiction book about cannabis in Canada as of early 2019. A Winnipeg Free Press review stated that the book "avoid[s] being preachy" and "compassionately guides readers through ten areas where cannabis could have therapeutic benefits".