KWSL

Last updated

KWSL
Frequency 1470 kHz
BrandingLa Preciosa 98.7 FM y 1470 AM
Programming
Format Spanish adult hits
Ownership
Owner
KGLI, KMNS, KSEZ, KSFT-FM
History
First air date
 1938
Former call signs
KTRI (1938–1980s)
KKSC (1994-1995)
Technical information [1]
Licensing authority
 FCC
Facility ID 8769
Class D
Power 2,300 watts day
69 watts night
Transmitter coordinates
 42°24′42″N96°25′30″W / 42.41167°N 96.42500°W / 42.41167; -96.42500
Translator 98.7 K254DL (Sioux City)
Links
Public license information
Webcast Listen Live
Website lapreciosa987.iheart.com

KWSL (1470 AM) is an American radio station licensed to serve the community of Sioux City, Iowa. The station is owned by iHeartMedia and the broadcast license is held by iHM Licenses, LLC. It formerly aired the 24/7 syndicated Comedy format. Presently the station broadcasts in Spanish and calls itself "La Preciosa".

Contents

History

KWSL established its roots in Sioux City on June 20, 1938, originally launching under the call letters KTRI. [2] The station was a local independent fixture for decades, serving as a primary source for community news and "home town" reporting during the mid-20th century.[ citation needed ]

In the 1980s, the station transitioned to the KWSL call sign and became a dominant Top 40 station in the Siouxland region. [3] . On August 15, 1994, the station briefly changed its call letters to KKSC as part of a format shift, but returned to the heritage KWSL branding on October 2, 1995. [4]

In the early 21st century, under the ownership of Clear Channel (now iHeartMedia), the station experimented with various formats, including a 24/7 syndicated comedy feed. [5] It eventually settled into its current Spanish adult hits format, operating under the brand "La Preciosa." [6]

References

  1. ↑ "Facility Technical Data for KWSL". Licensing and Management System. Federal Communications Commission.
  2. ↑ "KTRI Sioux City Iowa 1948 Station Album" (PDF). World Radio History. Retrieved January 1, 2026.
  3. ↑ "KWSL Facility Technical Data". Federal Communications Commission. Retrieved January 1, 2026.
  4. ↑ "Call Sign History for Facility ID 8769". FCC Media Bureau. Retrieved January 1, 2026.
  5. ↑ "Upper Midwest Broadcasting: Iowa News Archive". NorthPine. Retrieved January 1, 2026.
  6. ↑ "Sioux City Radio Stations". NorthPine. Retrieved January 1, 2026.


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