History of UPN

Last updated

In 1995, Viacom and Chris-Craft Industries' United Television launched United Paramount Network (UPN) with Star Trek: Voyager as its flagship series, fulfilling Barry Diller's plan for a Paramount network from 25 years earlier. In 1999, Viacom bought out United Television's interests, and handed responsibility for the start-up network to the newly acquired CBS unit, which Viacom bought in 1999 – an ironic confluence of events as Paramount had once invested in CBS, and Viacom had once been the syndication arm of CBS as well. [1] During this period the studio acquired some 30 television stations to support the UPN network as well acquiring and merging in the assets of Republic Pictures, Spelling Television and Viacom Television, almost doubling the size of the studio's television library.

Contents

Lasting eleven years before being merged with The WB network to become The CW in 2006, UPN would feature many of the shows it originally produced for other networks, and would take numerous gambles on series such as Star Trek: Voyager and Star Trek: Enterprise that would have otherwise either gone direct-to-cable or become first-run syndication to independent stations across the country (as Star Trek: Deep Space Nine and Star Trek: The Next Generation were).

1990s

The original incarnation of Viacom purchased Paramount in 1993, with the deal closing in March 1994; Viacom then merged its own group of five CBS- and NBC-affiliated stations to the PSG fold. Shortly afterward Viacom entered into a joint venture with Chris-Craft Industries, which owned several television stations as part of its United Television subsidiary, to launch the United Paramount Network (UPN). Five of PSG's original six stations, along with several acquisitions such as WSBK-TV in Boston, [2] became charter affiliates of the network when UPN launched in January 1995. PSG sold off two of its original six stations as well; KRRT and WTXF were sold to other companies, with the latter becoming a Fox-owned station. To make up for the loss of its Philadelphia-owned station, PSG bought Philadelphia independent station WGBS-TV and renamed it to WPSG-TV, and moved the UPN affiliation there. The company eventually divested itself of the CBS and NBC stations it held and purchased more UPN affiliates as the 1990s continued.

1995

This was the first season to feature the United Paramount Network and The WB Television Network, as both launched in January 1995. Both networks would ultimately shutdown and form The CW in September 2006. In January 1995, BHC Communications affiliated all of its stations, except the Salt Lake City and San Antonio outlets, with the newly launched United Paramount Network, which it fully owned and financed but ran with Paramount/Viacom, the network's producer. In December 1996, Paramount exercised its option to buy half of the Network by paying half of the losses ($160 million). Included in the deal was to continue selling UPN Star Trek: Voyager instead of placing it in syndication.

When WWOR, channel 9 in New York City became a UPN affiliate in 1995, the WWOR EMI Service also covered up the network's shows, due to Paramount (although the network's sole owner-turned-half owner Chris-Craft owned the station) using syndication exclusivity to keep UPN's shows off the national WWOR feed—in contrast, rival superstation WGN carried programming from The WB Television Network on its national feed until nationwide terrestrial coverage was deemed sufficient to discontinue its carriage over the national WGN feed in October 1999. As a result of the syndication exclusivity claims by UPN, if New York City viewers of WWOR saw Star Trek: Voyager , cable viewers throughout the rest of the country saw Hazel reruns in the same timeslot.

1996

This is the first fall season for The WB and UPN. The schedules of either network would not be constant until fall 1999, when the WB decided to air shows from Sunday through Friday and UPN would air Monday through Friday.

1997

1998

In January 1998, United Television acquired a third UHF station in Baltimore for $80 million, changed its call letters to WUTB, and made the station a UPN affiliate. United, in October 1997, agreed to purchase WRBW (channel 65), a UHF station and UPN affiliate in Orlando, Florida, for $60 million and possible further considerations (WRBW was later acquired by Fox Television Stations after the BHC-News Corp. merger, and is now a MyNetworkTV owned-and-operated station). In April 1998, United took a minority stake in Bohbot Entertainment & Media. [32]

1999

In 1999, Viacom announced plans to merge with CBS Corporation. Because of a regulation upheld by the FCC years ago, prohibiting companies from owning two broadcast networks. Viacom's announcement raised questions regarding the future of Chris-Craft and Viacom's joint ownership of UPN. In Viacom and Chris-Craft's original agreement, two options for exiting the partnership had been determined—buying out the other partner or paying for what the partner had invested up to that date and providing funds for the future operation of UPN. Either option would cost Viacom substantial sums of money. Industry analysts agreed that Chris-Craft could emerge the winner and offered other possible scenarios—that Viacom might offer Chris-Craft some of its stations in exchange for severing the partnership or that Chris-Craft might sell Viacom's share to another company.

However, after the Viacom-CBS merger was completed in 2000, a lawsuit was filed by BHC against the Viacom-CBS merger as BHC saw this as a breach of the UPN partnership. BHC lost the suit and sold its remaining ownership in UPN to Viacom for $5 million. Shortly thereafter, Chris-Craft announced that it was getting out of broadcasting after losing $500 million on UPN, the possibility of UPN shutting down or having their affiliation pulled. Many industry observers thought Viacom would end up getting the stations, but Viacom's bid lost out to News Corporation's Fox Television Stations, resulting in a sale which closed on July 31, 2001. [54] [55]

It was on UPN, a network that few people watch. And because of some management screw-ups between the first and second seasons the time slot kept changing and we lost our viewers. We were also scheduled to follow the worst TV show ever made: Shasta McNasty . On TV, your viewership is 75% determined by how many people watched the show before yours. That killed us. [66]

2000s

2000

During the late 1990s, United Paramount Network produced a number of television films branded "Blockbuster Shockwave Cinema," in conjunction with sponsor (and sister company) Blockbuster Video. Almost all were science fiction films, and likewise, their after-airing availability on home video was exclusive to Blockbuster stores. From UPN's inception until 2000, the network also offered a hosted movie series called the UPN Movie Trailer to their stations. The show featured mostly older Hollywood action and comedy films, often those made by Paramount Pictures. Movie Trailer was discontinued in 2000 to give stations that opted for them room for a second weekend run of Star Trek: Enterprise and America's Next Top Model (and later, Veronica Mars ). There were also three Paramount-branded blocks on the company's owned-and-operated stations ("O&Os") only: Paramount Teleplex as the main brand for movies at any given timeslot, Paramount Prime Movie for primetime features, and the Paramount Late Movie on late nights.

2001

2002

2003

2004

2005

2006

This would be the final season of broadcasting for both UPN and The WB. They would merge to form The CW next season. UPN quietly ceased operations on Friday, September 15, 2006, with its usual airing of WWE Friday Night SmackDown! ; in addition, some stations aired the network's usual, but optional, weekend repeat block. The low-key closure was not surprising given that in nine media markets, including the three largest, UPN was not available because the local affiliates were owned by Fox Television Stations and switched to its new network, MyNetworkTV, on September 5. UPN programs stopped airing on WPWR (channel 50) in Chicago and KUTP (channel 45) in Phoenix on September 1, and on the other seven Fox-owned stations (including WWOR-TV (channel 9) in New York City and KCOP (channel 13) in Los Angeles) the day before, August 31.

Several CW affiliates began airing SmackDown! and some other CW-renewed UPN programming a few weeks early to replace UPN affiliates that had switched to MyNetworkTV. [181] Otherwise, it was unclear whether MyNetworkTV affiliates would air UPN or WB programs at all. [182] Additionally, Tribune-owned Fox affiliate WXMI (channel 17) in Grand Rapids, Michigan aired Smackdown on tape delay between WXSP-CA (channel 15)'s switch to MyNetworkTV and the launch of WWMT (channel 3)'s digital subchannel as the local CW affiliate.

See also

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