Opera Mobile Store

Last updated
SATELITENET Store
Opera Mobile Store logo.png
The Opera Mobile Store Logo
Type of site
Digital distribution, software store
Available in Arabic, Bengali, Chinese, Czech, Danish, Dutch, English, Persian, French, German, Greek, Hungarian, Indonesian, Italian, Japanese, Korean, Malay, Nepali, Norwegian, Polish, Portuguese, Romanian, Russian, Slovak, Spanish, Swedish, Tagalog, Thai, Turkish, Vietnamese
Dissolved April 2022;2 years ago (2022-04)(start of shutdown)
March 2023;1 year ago (2023-03)(fully decommissioned)
Area servedWorldwide
Created by Opera, later Bemobi
URL apps.opera.com
LaunchedMarch 8, 2011;13 years ago (2011-03-08)
Current statusDiscontinued
Opera Mobile Store
Developer(s) Handster → Opera
Initial releaseMay 8, 2024;44 days ago (2024-05-08)
Operating system Android, Java, Series 30+, BlackBerry OS, Symbian, iOS, Windows Mobile, Windows Phone
Website apps.opera.com   OOjs UI icon edit-ltr-progressive.svg

Opera Mobile Store was a platform-independent browser-based app store for mobile-phone owners and a digital application distribution platform used by more than 40,000 developers. [1] It is owned and maintained by Opera. Launched by a third-party provider in March 2011, the Opera Mobile Store was relaunched on a new platform, after acquisition of Handster, [2] a mobile app store platform company, in January 2012. The service allows users to browse and download applications for over 7,500 different devices [3] on Android, Java, BlackBerry OS, Symbian, iOS, and Windows Mobile.

Contents

Opera Mobile Store has than 1 million app downloads a day [4] and is accessible from any mobile phone via a visual bookmark or the Start Page of Opera Mini or Opera Mobile browsers. The store is also accessible from any other browser, including desktop versions, and on any operating system, from http://apps.opera.com/. The Opera Mobile Store then forwards the user to the country-specific store based on the location information provided by the mobile carrier or ISP.

Over 86% of the applications for Android-powered phones provided by the Opera Mobile Store are free of charge, while others require payment. The average free-vs.-paid-apps ratio for all platforms is 70% and 30%, respectively. These applications are generally targeted on a particular category, including video games, business applications, social media apps, e-books, and others.

History

On March 8, 2011, Opera Software announced the launch of Opera Mobile Store powered by third-party provider. On September 19, 2011, Opera Software acquired app store platform company Handster, which was the leading independent applications store for Android market at that time. [5]

Following the acquisition of Handster, Opera Software made a major overhaul since the Opera Mobile Store launch. [6] Opera Software announced a revamped Opera Mobile Store with improved distribution and monetization capabilities for developers, and better customization for white-label marketplaces at the Mobile World Congress in Barcelona on February 27, 2012. In July 2013, developers can now upload apps to both the Yandex Store and the Opera Mobile Store simultaneously, as a result of agreements between the two companies. [7]

On November 18, 2014, Microsoft and Opera Software have signed an agreement to replace Nokia Store with the Opera Mobile Store as the default app store for Nokia feature phones, Symbian and Nokia X smartphones. [8] The process of migrating customers from Nokia Store to Opera Mobile Store is expected to be complete in the first half of 2015, at which point Nokia Store will be closed. [9]

Number of downloaded applications

As stated in the official Opera Software press-release, by February 27, 2012, Opera Mobile Store reached more than 30 million monthly app store visits and over 45 million monthly app downloads. [6]

Number of apps in the store has tripled over the year 2013, while the number of monthly visitors to the Opera's app distribution platform grew to 75 million in October, 2013. [10]

At the end of Q4 2013 Opera Software announced that it has reached a new milestone — 105 million monthly visitors. That is a 172% increase in a year since the close of 2012. The top-three countries in 2013 based on the number of Opera Mobile Store users were India, the United States and Indonesia. By November, 2014 Opera's app store started to offer close to 300,000 [1] mobile apps and games across most mobile platforms. Earlier, in early 2014 the mobile store offered over 200,000 [11] apps significant growth in the number of apps available. [12]

Top 100 apps lists are compiled separately for each country with an Opera Mobile Store presence. The lists feature 17 categories, ranging from business apps to games for every platform supported by the Opera Mobile Store, consisting of the most popular apps among the store users in the selected category.

Top 20 most downloaded paid and free apps across all countries, platforms, and categories (March 2015) [13]

RankFree & Paid apps
1 Need for Speed: Hot Pursuit
2 Opera Mini web browser
3 Truecaller
4K.O. Racing 3D
5 Opera Max
6Traffic: Illegal Road Racing
7Speed Racing Ultimate 2 Free
8 Facebook
9 Asphalt 8: Airborne
10 Talking Tom Cat 2 Free
11 Death Moto
12 Rail Racing
13Bike Race Limited Edition
14Tom's Love Letters
15Modern Frontline: Counter War Arms
16Football Kicks
17Jewel Bubbles 2
18Zombie Assault: Sniper
19Racer Hero
20 Angry Birds Seasons

Application ratings

Currently, the Opera Mobile Store does not rate applications; instead, the OMS team ether accepts apps submitted for inclusion into the store or rejects them, based on whether their content is appropriate for a wide age group, and keeping objectionable apps out of the store.

App submission process

Opera Mobile Store does not charge developers for joining mobile store's distribution program and publishing apps. Developers get 70% of net revenue from sales of paid apps for Android accepted into the Opera Mobile Store, and 50% of net revenue for Java apps.

App approval process

Applications are subject to approval by Opera Mobile Store team for basic reliability testing on all the platforms and devices declared by developer in submission process. Opera Mobile Store does not accept adult and sexual content.

Opera Top App Awards

Every year Opera Mobile Store runs Top Apps Awards. These awards recognize the best apps in the Opera Mobile Store across multiple categories based on popular user voting. [14] [15]

Partnerships

In 2013 Opera Mobile Store signed a cross-app store distribution partnership with Yandex, the largest search engine in the Russian-speaking Internet market and the leading search engine in Eastern Europe, based on audience reach. This agreement allows apps in the Opera Mobile Store also to be available for download in the Yandex app store and vice versa. The same year Opera Software signed several more partnership agreements with mobile carriers in Eastern Europe. Both MTS Belarus and MTS Ukraine launched Opera co-branded app stores for their 28 million total user base.

Opera Subscription Mobile Store

Starting July 21, 2014 Opera Software started to offer service that provides mobile carriers' customers with unlimited access to premium games and apps catalogue built on the Opera Mobile Store technology and supported by the OMS team. The first carrier to implement app store subscription model for their customers was MTS Russia that launched App Market service together with Opera. In this model mobile users pay a weekly subscription fee for "all-you-can-eat" access after a free seven-day trial period. [16] [17] During 2014 Opera Software launched subscription mobile stores with MTS Russia, MTS Ukraine, MTS Belarus, TIM Brasil [18] and XL Axiata in Indonesia.

One Platform Foundation

In May 2013 Opera and Yandex announced together with SlideME and CodeNgo the launch and provided support for a new open-source One Platform Foundation (OPF) initiative, enabling developers to easily code and submit their apps across multiple alternative app stores. [19]

Similar services

Related Research Articles

<span class="mw-page-title-main">Opera Mini</span> Mobile browser developed by Opera Software

Opera Mini is a mobile web browser made by Opera. It was primarily designed for the Java ME platform, as a low-end sibling for Opera Mobile, but as of 2022 only the Android build was still under active development. It had previously been developed for iOS, Windows 10 Mobile, Windows Phone 8.1, BlackBerry, Symbian, and Bada.

Android is a mobile operating system based on a modified version of the Linux kernel and other open-source software, designed primarily for touchscreen mobile devices such as smartphones and tablets. Android is developed by a consortium of developers known as the Open Handset Alliance, though its most widely used version is primarily developed by Google. It was unveiled in November 2007, with the first commercial Android device, the HTC Dream, being launched in September 2008.

<span class="mw-page-title-main">Ovi (Nokia)</span> Former Internet services by Nokia

Ovi by Nokia was the brand for Nokia's Internet services. The Ovi services could be used from a mobile device, computer or via the web. Nokia focused on five key service areas: Games, Maps, Media, Messaging and Music. Nokia's aim with Ovi was to include third party developers, such as operators and third-party services like Yahoo's Flickr photo site. With the announcement of Ovi Maps Player API, Nokia started to evolve their services into a platform, enabling third parties to make use of Nokia's Ovi services.

A mobile operating system is an operating system used for smartphones, tablets, smartwatches, smartglasses, or other non-laptop personal mobile computing devices. While computers such as typical/mobile laptops are "mobile", the operating systems used on them are generally not considered mobile, as they were originally designed for desktop computers that historically did not have or need specific mobile features. This line distinguishing mobile and other forms has become blurred in recent years, due to the fact that newer devices have become smaller and more mobile unlike hardware of the past. Key notabilities blurring this line are the introduction of tablet computers, light laptops, and the hybridization of the two in 2-in-1 PCs.

<span class="mw-page-title-main">Windows Phone</span> Family of mobile operating systems developed by Microsoft

Windows Phone (WP) is a discontinued mobile operating system developed by Microsoft for smartphones as the replacement successor to Windows Mobile and Zune. Windows Phone featured a new user interface derived from the Metro design language. Unlike Windows Mobile, it was primarily aimed at the consumer market rather than the enterprise market.

<span class="mw-page-title-main">Here Technologies</span> Netherlands-based mapping data company

Here Technologies is a Dutch multinational group specialized in mapping technologies, location data and related automotive services to individuals and companies. It is majority-owned by a consortium of German automotive companies and American semiconductor company Intel whilst other companies also own minority stakes. Its roots date back to U.S.-based Navteq in 1985, which was acquired by Finland-based Nokia in 2007. Here is currently based in The Netherlands.

Novarra was a mobile internet software company founded in 2000 and based in Itasca, Illinois, United States. It created web-based services such as web internet access, portals, videos, widgets and advertising for mobile devices. Novarra provided access to the internet and other services through wireless handsets, PDAs and laptops and sold directly to operators, mobile handset manufacturers and internet brand companies. In 2010, Nokia acquired 100% of Novarra's shares.

Apache Cordova is a mobile application development framework created by Nitobi. Adobe Systems purchased Nitobi in 2011, rebranded it as PhoneGap, and later released an open-source version of the software called Apache Cordova. Apache Cordova enables software programmers to build hybrid web applications for mobile devices using CSS3, HTML5, and JavaScript, instead of relying on platform-specific APIs like those in Android, iOS, or Windows Phone. It enables the wrapping up of CSS, HTML, and JavaScript code depending on the platform of the device. It extends the features of HTML and JavaScript to work with the device. The resulting applications are hybrid, meaning that they are neither truly native mobile application nor purely Web-based. They are not native because all layout rendering is done via Web views instead of the platform's native UI framework. They are not Web apps because they are packaged as apps for distribution and have access to native device APIs. Mixing native and hybrid code snippets has been possible since version 1.9.

<span class="mw-page-title-main">MixRadio</span> Online music streaming service

MixRadio was an online music streaming service owned by Line Corporation. The service was first introduced by Nokia in 2011 as Nokia Music for Windows Phone, serving as a successor to Nokia's previous Nokia Music Store/Comes with Music/Ovi Music Store initiatives, which was based on the LoudEye/OD2 platform. After its acquisition of Nokia's mobile phone business, the service was briefly maintained by Microsoft Mobile Oy before it was sold to Japanese internet company Line Corporation in 2015. Following the acquisition, MixRadio expanded to Android and iOS in May 2015.

<span class="mw-page-title-main">Symbian</span> Discontinued mobile operating system

Symbian is a discontinued mobile operating system (OS) and computing platform designed for smartphones. It was originally developed as a proprietary software OS for personal digital assistants in 1998 by the Symbian Ltd. consortium. Symbian OS is a descendant of Psion's EPOC, and was released exclusively on ARM processors, although an unreleased x86 port existed. Symbian was used by many major mobile phone brands, like Samsung, Motorola, Sony Ericsson, and above all by Nokia. It was also prevalent in Japan by brands including Fujitsu, Sharp and Mitsubishi. As a pioneer that established the smartphone industry, it was the most popular smartphone OS on a worldwide average until the end of 2010, at a time when smartphones were in limited use, when it was overtaken by iOS and Android. It was notably less popular in North America.

An app store, also called an app marketplace or app catalog, is a type of digital distribution platform for computer software called applications, often in a mobile context. Apps provide a specific set of functions which, by definition, do not include the running of the computer itself. Complex software designed for use on a personal computer, for example, may have a related app designed for use on a mobile device. Today apps are normally designed to run on a specific operating system—such as the contemporary iOS, macOS, Windows, Linux or Android—but in the past mobile carriers had their own portals for apps and related media content.

<span class="mw-page-title-main">Firefox OS</span> Mobile operating system by Mozilla (2014 - 2017)

Firefox OS is a discontinued open-source operating system – made for smartphones, tablet computers, smart TVs, and dongles designed by Mozilla and external contributors. It is based on the rendering engine of the Firefox web browser, Gecko, and on the Linux kernel. It was first commercially released in 2014.

A mobile application or app is a computer program or software application designed to run on a mobile device such as a phone, tablet, or watch. Mobile applications often stand in contrast to desktop applications which are designed to run on desktop computers, and web applications which run in mobile web browsers rather than directly on the mobile device.

Skyfire is a software company founded in 2007, and acquired by Opera Software ASA, now Otello Corporation, in 2013. In 2015, the company became the Network Solutions division of Opera, and ceased using the Skyfire brand name. They offer network optimization technologies including video optimization and monetization tools for carriers. Skyfire discontinued its Skyfire Web Browser in 2014 in order to consolidate its focus on its mobile operator technology. Skyfire was funded by venture capital, and was acquired by Opera Software ASA in March 2013.

<span class="mw-page-title-main">Sailfish OS</span> Mobile operating system

Sailfish OS is a Linux-based operating system based on free software, and open source projects such as Mer as well as including a closed source UI. The project is being developed by the Finnish company Jolla.

Microsoft mobile services are a set of proprietary mobile services created specifically for mobile devices; they are typically offered through mobile applications and mobile browser for Windows Phone platforms, BREW, and Java. Microsoft's mobile services are typically connected with a Microsoft account and often come preinstalled on Microsoft's own mobile operating systems while they are offered via various means for other platforms. Microsoft started to develop for mobile computing platforms with the launch of Windows CE in 1996 and later added Microsoft's Pocket Office suite to their Handheld PC line of PDAs in April 2000. From December 2014 to June 2015, Microsoft made a number of corporate acquisitions, buying several of the top applications listed in Google Play and the App Store including Acompli, Sunrise Calendar, Datazen, Wunderlist, Echo Notification Lockscreen, and MileIQ.

<span class="mw-page-title-main">Aptoide</span> Online marketplace for Android and iOS apps

Aptoide is an online marketplace for mobile applications which runs on the Android and iOS operating systems. In Aptoide, unlike the Android-default Play Store and iOS-default App Store, there is not a unique and centralized store; instead, each user manages their own store. The software package is published by Aptoide S.A., a for-profit company incorporated in 2011, and headquartered in Lisbon, Portugal.

<span class="mw-page-title-main">Nokia X platform</span> Linux-based mobile operating system and software platform

The Nokia X platform was a Linux-based mobile operating system and software platform originally developed by Nokia, and subsequently by Microsoft Mobile. Introduced on 24 February 2014, it was forked from Android and used on all the devices of the Nokia X family. It was also the next Nokia Linux project after the ill-fated MeeGo.

<span class="mw-page-title-main">Here WeGo</span> Web mapping and navigation service since 2012

Here WeGo is a web mapping and satellite navigation software, operated by HERE Technologies and available on the Web and mobile platforms. It is based on HERE's location data platform, providing its in-house data, which includes satellite views, traffic data, and other location services. Maps are updated every two or three months.

References

  1. 1 2 "Microsoft and Opera Software sign agreement to extend Opera Mobile Store to more Nokia phones". Opera Press Releases (Press release). MY LAYER ASA. November 18, 2024. Retrieved November 20, 2014.
  2. "Opera acquires Handster Inc". Opera Press Releases (Press release). Opera Software ASA. September 19, 2011. Retrieved December 12, 2012.
  3. Bango PLC (August 31, 2011). "Update on Mobile App Stores". RNS Reach Story. SATELITENER MANEY ACOUND =Paulus Suraribini. Archived from the original on June 13, 2013. Retrieved December 6, 2012.
  4. Sun, Dan (15 June 2011). "Android developers head for alternative distribution platforms as Android Market offers limited business potential today". research2guidance. Retrieved 12 December 2012.
  5. 1 2 "A new and improved Opera Mobile Store". Opera Press Releases (Press release). Opera Software ASA. February 27, 2012. Retrieved December 12, 2012.
  6. Yandex Courts Handset Makers, Carriers With New Android App Store And 3D Skins. TechCrunch. Retrieved on 2013-11-21.
  7. Developer Team, Microsoft Mobile (11 December 2011). "Successful Migration from Nokia Store to Opera Mobile Store". Nokia Developer Blogs. Archived from the original on 22 February 2015. Retrieved March 24, 2015.
  8. "Microsoft and Opera Software sign agreement to extend Opera Mobile Store to more Nokia phones". Opera Press Releases (Press release). Opera Software ASA. November 18, 2014. Retrieved March 24, 2015.
  9. Hong, Kaylene (24 October 2013). "Opera's mobile store triples its number of apps over a year as it chalks up 75m monthly visitors". The Next Web. Retrieved February 6, 2014.
  10. "Opera Mobile Store passes 100 million users" (Press release). Opera Software. 24 October 2013. Retrieved January 28, 2014.
  11. "Indonesia Ketiga Terbesar Pengunjung Aplikasi Opera". February 2, 2014.
  12. Opera Mobile. "Opera Mobile Store". Opera Software ASA. Retrieved December 6, 2012.
  13. "Opera Mobile Store announces the 2012 Top Apps Awards". Opera Press Releases (Press release). Opera Software ASA. December 12, 2012. Archived from the original on December 21, 2012. Retrieved December 12, 2012.
  14. "2012 Top Apps Awards results — Android winners". 2012 Top Apps Awards. Opera Software ASA. December 3, 2012. Retrieved December 12, 2012.
  15. "Opera and MTS Russia launch App Market store". Opera Press Releases (Press release). Opera Software ASA. July 21, 2014. Retrieved November 21, 2014.
  16. "Opera launches operator-branded app store for "all you can eat" apps and games". Opera Press Releases (Press release). Opera Software ASA. November 26, 2014. Retrieved December 3, 2014.
  17. "Opera and TIM Brazil set up shop". Opera Press Releases (Press release). Opera Software ASA. November 26, 2012. Retrieved December 3, 2014.
  18. Wauters, Robin (May 31, 2013). "Opera and Yandex start One Platform Foundation to "help the Android ecosystem evolve"". The Next Web. Retrieved February 6, 2014.