Mercy (Kanye West song)

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"Mercy" is a Southern hip-hop song with dancehall influences. [9] Beginning with a vocal sample by Fuzzy Jones, [5] the song spans a haunting bass track, sparse drums, piano keys, and a Scarface film sample. [5] The track is built around an undulating beat that runs throughout, resembling an eerie piano line. [10] Periodically, an authoritative voiceover interjects, adding a commanding tone to the production. [10] Playing off a hook (sampled from YB's song "Lambo") about a "two-seat Lamborghini". West's posse references Sarah Palin, Rick James, and Ms. Pac-Man. [11] By three minutes, the song's beat switches to an electronic dance music track. [10] As the song progresses, the beat slows dramatically, creating a contrast in pacing that gives the impression of a distinct composition embedded within the main track. [10]

Lyrically, Big Sean continues the strip clubs-inspired themes of his earlier single "Dance (Ass)", while Pusha T delivers verses focused on his luxury car collection. [5] West's lines center on his wealth and relationship with models, often used to taunt less successful rappers. [5] Without an overarching concept, 2 Chainz closes the track with a free-associative verse referencing high-end jewelry, designed accessories, and premium marijuana strains. [5] Sean repeats the phrase, "swerve", several times throughout the song. [12] LA Weekly journalist, Brian McManus, noted that the track contains references to suicide doors, which West has previously discussed in his song, "Can't Tell Me Nothing". [11] The sample of "Dust a Sound Boy" on "Mercy" was the most popular sample of 2012, according to WhoSampled. [13]

Critical reception

"Mercy" received mostly positive reviews from music critics. Idolator stated that the track "falls somewhere in the middle of the pack among West's previous G.O.O.D. Friday singles – it's nowhere near as much fun as "Good Friday" or as seductive as "Devil in a New Dress". [11] Amy Sciarretto of PopCrush praised the track's execution, describing it as a strong and cohesive piece. Despite featuring four rappers, she noted that the verses flow together seamlessly, resembling and extended freestyle session that maintains structure and energy throughout. [10]

Corban Goble of Stereogum described the song as a massive, forceful production in which the featured rappers exchange confident, swagger-filled verse over a hook influence by "syrup-music inspired" Southern rap. [14] Jayson Rodriguez of XXL observed that while the concept and presentation might seem familiar, the track's execution felt elevated, crediting West for assembling the lineup and delivering a polished result. [7] He noted that the earlier surprise release of "Cold" had been more thrilling in both sound and spectacle. [7] Josiah Hughes of Exclaim! remarked that the track met expectations with its lavish, cinematic production, slowed-down samples, and aggressive synthesizer elements, also referencing West's distinctive vocal exclamation that had become a signature of his style. [15] Kia Makarechi of The Huffington Post commented that although he song offered little lyrical depth, it functioned effectively as a confident display of boastful rap. [16]

In 2012 year-end lists, both Complex and Spin named "Mercy" the best song of 2012. [17] [18] Rolling Stone named the song the 6th best song of 2012. [19] MTV named "Mercy" the seventh best song of 2012. [20] XXL named it one of the top five hip-hop songs of 2012. [21] Billboard named it the third best song of 2012. [22] NME named it the 39th best song of the year. [23] "Mercy" was placed at 31 on Club Fonograma's best songs of 2012 list. [24] MSN listed the song eighth on its best 2012 songs list. [25]

"Mercy" debuted on the Billboard Hot 100 at position 38, and achieved a peak position of 13. [26] The song peaked at number one on both the Hot Rap Songs and Hot R&B/Hip-Hop Songs charts. [27] [28] In May 2018, it ranked as West's 14th biggest success on the Hot 100. [29] The song also became a top 50 song in both Canada and the UK (on its R&B chart). [30] [31] It would go on to win Best Hip-Hop Song of the Year at the 2012 Soul Train Music Awards. [32] That same year, the song was featured on the soundtrack for NBA 2K13 . [33]

In end of the decade best songs of the 2010s lists; Stereogum placed it at 53, [34] Crack Magazine listed it at 62, [35] and Uproxx ranked it at 36. [36]

Accolades

"Mercy"
Mercy - Kanye West.jpg
Single by Kanye West featuring Big Sean, Pusha T and 2 Chainz
from the album Cruel Summer
ReleasedApril 10, 2012 (2012-04-10)
Recorded2011–12
Genre
Length
  • 5:33 (video version)
  • 5:29 (single version)
  • 5:26 (album version)
Label
Songwriters
Producers
Kanye West singles chronology
"No Church in the Wild"
(2012)
"Mercy"
(2012)
"Cold"
(2012)
Big Sean singles chronology
"Dance (Ass)"
(2011)
"Mercy"
(2012)
"Till I Die"
(2012)
YearOrganizationAwardResultRef.
2012 Bet Hip Hop Awards Best Club BangerNominated [37]
Reese's Perfect Combo AwardWon
Best Hip-Hop VideoNominated
People's Champ AwardNominated
MTV Video Music Awards Best Hip-Hop Video Nominated [38]
Best Editing Nominated
HipHopDX Awards Collaboration of the YearWon [39]
Soul Train Music Awards Best Hip-Hop Song of the Year Won [40]
2013ASCAP Rhythm & Soul Music AwardsAward Winning R&B/Hip-Hop SongsWon [41]
Award Winning Rap SongsWon
BET Awards Video of the Year Nominated [42]
Best Collaboration Nominated
Billboard Music Awards Top Rap Song Nominated [43]
BMI R&B/Hip-Hop AwardsAward Winning SongsWon [44]
Grammy Awards Best Rap Performance Nominated [45]
Best Rap Song Nominated
International Dance Music AwardsBest Rap/Hip Hop/Trap Dance TrackNominated [46]
MTVU Woodie Awards Tag Team WoodieNominated [47]
XXL Awards Record of the YearWon [48]
Best VideoNominated
Best Posse CutWon
2014 World Music Awards World's Best SongNominated [49]
World's Best Music VideoNominated

Chart performance

"Mercy" sold one million digital copies in the United States by July 2012. [50] It was number-one on the Billboard Hot R&B/Hip-Hop Songs chart for five weeks in July and August 2012. [51]

Music video

Kanye West, Big Sean, Pusha T and 2 Chainz standing at the end of the video. Mercykanye.jpg
Kanye West, Big Sean, Pusha T and 2 Chainz standing at the end of the video.

West released a black-and-white image of a Lamborghini on his Twitter account, serving as promotion for the video. [52] The music video was directed by prior West collaborator, Brandyn Tan, who has helmed prior West videos, such as "Welcome to Heartbreak" and "Paranoid". [53] It was filmed in a university at Qatar Foundation's parking garage in Doha, Qatar, while West was producing his short film, Cruel Summer . [53] On June 6, West "unleashed the deceptively minimalist video" onto his Website. [54]

The video was shot in a wide aspect ratio, featuring the artists performing in what appears to be a parking garage as the camera pans smoothly across the space. [55] A Lamborghini Gallardo LP560-4 is prominently displayed in the background, adding to the video's sleek aesthetic. [55] The video contains numerous cameos by other artists signed to GOOD, including Kid Cudi, Cyhi the Prynce, and Teyana Taylor. [12] In the video, Big Sean is wearing a turban-styled headpiece as he raps first. [12] At the end of the clip, a Lamborghini Gallardo moves past the screen, and the artists are gone from the scene after it passes by. [12] Marc Hogan of Spin praised the video for its minimalistic black-and-white visuals, primarily featuring West and his collaborates exuding style and attitude. [54] He highlighted the sequence coinciding with the song's synth lift as the visual peak, noting the moment when two versions of West appear simultaneously as a standout creative choice. [54] Carrie Batton of Pitchfork described the video as a minimalist yet visually striking black-and-white production, notable for its use of leather outfits, keffiyehs, and sharply composed camera angles that enhance its stylish presentation. [56]

Live performances

The song's debut performance was at The O2 Arena in London, during West's Watch the Throne Tour in May 2012, with West performing his portion of the song. [57] Big Sean performed the song with Pusha T and 2 Chainz during his 2012 setlist at Summer Jam, which was described as a "possibly a show-stealing performance". [58] At the 2012 BET Awards, all four featured rappers performed the song live, with a stage design that included a Lamborghini model as part of the set. [59] Los Angeles Times critic Randall Roberts observed that the performance reached its peak when West transitioned into his hit "Cold", followed by an improved freestyle on "New God Flow" that ended in a powerful, rhythm-driven breakdown. [59]

Charts

Certifications

RegionCertification Certified units/sales
Brazil (Pro-Música Brasil) [76] Gold30,000
Denmark (IFPI Danmark) [77] Gold45,000
New Zealand (RMNZ) [78] Platinum30,000
United Kingdom (BPI) [79] Gold400,000
United States (RIAA) [80] 7× Platinum7,000,000

Sales+streaming figures based on certification alone.

See also

References

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