Just Salad

Last updated
Just Salad, Inc.
Company type Private
Industry Restaurants
Genre Fast casual
Founded2006;19 years ago (2006) in New York City
FoundersNick Kenner
Headquarters,
U.S.
Number of locations
100 (2025)
Area served
Connecticut, Florida, Illinois, Massachusetts, New Jersey, New York, Pennsylvania
Key people
Nick Kenner, Founder, CEO
Products Salads, wraps, smoothies, soups
Website justsalad.com

Just Salad is a US-based fast-casual restaurant chain founded in 2006. Its restaurants serve salads, wraps, and house-made dressings and beverages. As of 2025 it has 100 outlets in the Northeast, Midwest and South. Nick Kenner is Just Salad's president and CEO. The chain is known for its re-usable bowls.

Contents

History

Just Salad was founded in 2006 by Nick Kenner and his childhood friend Rob Crespi, who noticed the lack of healthy, easily accessible eating places in Midtown Manhattan. [1] They raised the start-up capital to open their first Just Salad in 2006. [2]

By 2016, the company had grown to 29 outlets. [3] That year, Panda Restaurant Group, parent company of the Panda Express restaurants, invested an undisclosed sum in Just Salad. [4] Additional funding came in 2021 from Closed Loop Partners, a private investment group that supports companies using sustainable materials and production systems; as well as a further investment round from Panda Restaurant Group. [4] In February 2025 the company announced that it had raised about $200 million from Wellington Management, D1 Capital Partners, Neuberger Berman, and Stripes, [5] reportedly giving Just Salad a valuation of $1 billion. [6]

Growth

The funding in 2016 and 2021 allowed Just Salad to expand. [3] From 47 outlets in 2021, [4] the company doubled the number of restaurants over the next four years. As of 2025, Just Salad had 100 locations in seven states; all but two are company owned. [5]

Technology

In January 2025, as part its mobile app, Just Salad introduced an artificial intelligence tool, based on Open AI's GPT-4o that suggests menu options for customers based on their input of diet goals and taste preferences. [7] [8]

Sustainability

Reusable bowl return bin JUST SALAD BOWL RETURN-75.jpg
Reusable bowl return bin

MyBowl, the restaurant's reusable bowl program began in 2006 as part of a company priority to reduce carbon emissions and food and packaging waste. [4] [9] Customers buy a portion-sized bowl from Just Salad, and every time they use it when ordering, they receive a free topping. [9] In 2021, the company expanded the returnable bowl program to include online ordering: customers who request a reusable bowl receive a free topping. The re-usable and returnable bowl programs reportedly save an estimated 40 tons of waste per year. [10]

In 2019 the company hired Sandra Noonan, former vice president at Morgan Stanley's Institute for Sustainable Investing, as chief sustainability officer to expand Just Salad's sustainability efforts. [11] The company partners with Planet FWD to measure and reduce the carbon footprint of its menu ingredients, packaging, and other operational areas and sells surplus food via Too Good to Go to reduce waste-related emissions. [11] As of 2020, Just Salad menus have listed the carbon content of each dish, becoming the first restaurant to do so. [12]

In 2023, Just Salad earned a B Corporation certification of sustainability with an overall score of 80.4 out of 100. [13] [14]

Partnerships

In 2018, 16 delivery workers sued Just Salad and its CEO, Nick Kenner in New York's Southern District for wage-related and other employment violations. In 2022, the majority of the charges, including those against Kenner, were dismissed as "moot or without merit". The remainder were settled. [19]

References

  1. Rosenblum, Emma (August 4, 2006). "Salad Days". NYMag.com. Vox Media Network. Retrieved 7 August 2025. A salad bar on the corner of Park Avenue and 51st Street
  2. "Sustainable Materials Management (SMM) Web Academy Webinar: Taking on Takeout Waste: New Approaches in New York City". epa.gov. United States Environmental Protection Agency. January 19, 2021. Retrieved 17 August 2025.
  3. 1 2 Maze, Jonathan (November 21, 2016). "Panda Restaurant Group makes second investment in Just Salad". NRN.com. Informa. Retrieved 27 August 2025.
  4. 1 2 3 4 Klein, Danny (July 20, 2021). "Just Salad Secures 'Largest Ever Capital Raise,' Looks to Double in Size". QSRmagazine.com. WTWH Media, LLC. Retrieved 7 September 2025.
  5. 1 2 Stern, Gary (March 21, 2025). "How Just Salad Is Making Its Move". Forbes . Retrieved 7 September 2025.
  6. Summerville, Abigail (February 24, 2025). "Just Salad raises new funding at $1 billion valuation". Reuters.com. Reuters. Retrieved 7 September 2025.
  7. Kell, John (January 24, 2025). "Tired of menu overload? Let Just Salad's AI find your perfect bowl". FastCompany.com. Fast Company Inc. Retrieved 22 August 2025.
  8. Jennings, Lisa (January 24, 2025). "Just Salad turns to artificial intelligence to help guests build their lunch, by Lisa Jennings. Restaurant Business". RestaurantBusinessonline.com. Informa Connect. Retrieved 7 September 2025.
  9. 1 2 Marquis, Chris (May 10, 2023). "Just Salad Is Leading The Charge In Eco-Friendly Dining". Forbes . Retrieved 27 July 2025.
  10. Craines (April 15, 2024). "NOTABLE LEADERS IN SUSTAINABILITY 2024: Alexandra Harden". Crains.com. Craines Communications, Inc. Retrieved 7 September 2025. She manages reusable bowl programs, helping avoid nearly 40,000 pounds of waste annually.
  11. 1 2 Klein, Danny (July 5, 2022). "Just Salad Wants the World to 'Eat With Purpose', by Danny Klein. QSR". QRSmagazine.com. WTWH Media. Retrieved 24 July 2025.
  12. 1 2 LUNDSTROM, KATHRYN (June 5, 2020). "Just Salad to Become the First Restaurant to Add Carbon Labeling to Its Menu". ADWEEK.COM. Adweek. Retrieved 7 September 2025.
  13. "Just Salad". bcorporation.net. B Corp. April 2023. Retrieved 8 September 2025.
  14. Estrada, Reyna (April 19, 2023). "Just Salad has earned B Corporation certification". restaurantbusinessonline.com. Informa Connect. Retrieved 8 September 2025.
  15. Redden, Claire (March 25, 2024). "Just Salad Partners With NYC Chef Marc Forgione For New Spring Menu Items". Tastingtable.com. Static Media. Retrieved 8 September 2025.
  16. Cobe, Janet (January 2, 2024). "Just Salad partners with Michelin-starred Dirt Candy for new plant-based bowl". Restaurantbusinessonline.com. Informa Connect. Retrieved 8 August 2025.
  17. Petre, Holly (October 19, 2023). "Just Salad introduces kids menu for the first time". NRN.com. Informa Connect Ltd. Retrieved 8 September 2025.
  18. "Just Salad Announces Partnership with Kathryn Kellogg". QSRmagazine.com. WTWH Media, LLC. July 2025.
  19. Petre, Holly (March 3, 2022). "Just Salad CEO and franchisees off the hook in 4-year legal battle over delivery worker tips". NRN.com. Informa Connect Ltd. Retrieved 8 September 2025.