Cinnabon

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Cinnabon, Inc.
Company type Subsidiary
Industry Restaurants Franchising
Founded1985;40 years ago (1985) in Federal Way, Washington
Headquarters
Sandy Springs, Georgia
,
United States
Area served
Worldwide
Key people
Tracey Young (Chief Brand Officer)
Products Cinnamon rolls
Coffee
Churros
Milkshakes
Parent AFC Enterprises (1998–2004)
GoTo Foods (2004–present)
Website www.cinnabon.com

Cinnabon, Inc., is an American chain of baked goods stores and kiosks, normally found in areas with high pedestrian traffic such as malls, airports and rest stops. The company's signature item is the cinnamon roll. As of December 2017, there were more than 1,200 Cinnabon bakeries operating in 48 countries. [1] Its headquarters are in Sandy Springs, Georgia, United States. [2] [3]

Contents

The company is co-owned—with Schlotzsky's, Carvel, Moe's Southwest Grill, McAlister's Deli, Jamba, and Auntie Anne's brands—by GoTo Foods (formerly Focus Brands), an affiliate of private equity firm Roark Capital Group, [4] based in Sandy Springs, Georgia, operating over 5,000 stores.

History

A Cinnabon cinnamon roll in a to-go box Cinnamon roll-Cinnabon.jpg
A Cinnabon cinnamon roll in a to-go box

The idea for Cinnabon emerged in 1985 after Rich Komen, majority owner of Restaurants Unlimited, observed the commercial success of T.J. Cinnamons, a bakery based in Kansas City, Missouri, that specialized in cinnamon rolls. T.J. Cinnamon's popularity prompted Komen to explore the possibility of franchising the concept on the West Coast. Komen attempted to negotiate franchising rights for T.J. Cinnamon's but was unable to secure an agreement granting exclusive rights for the region. He then explored a partnership with Mrs. Powell's, a bakery in Idaho Falls, Idaho, also known for its cinnamon rolls, but this effort too failed to result in a franchise agreement. [5] [6]

Having already secured a lease for a retail space in SeaTac Mall in Federal Way, Washington, Komen and Ray Lindstrom, the then Restaurants Unlimited CEO, proceeded to develop an original bakery concept. To create their signature product, they collaborated with Jerilyn Brusseau, a baker from Seattle, who was tasked with developing a cinnamon roll recipe. The first Cinnabon bakery opened on December 4, 1985, in SeaTac Mall, now called The Commons at Federal Way. [5] [6] [7] Cinnabon's original business strategy emphasized a specialized focus on its signature product, cinnamon rolls, which were prominently branded as "World Famous Cinnamon Rolls" and became central to the company's brand identity. [5] [6]

Cinnabon's first franchise-operated store opened in August 1986 just outside of Philadelphia at the King of Prussia Mall. Cinnabon stores today can also be found in gas stations, universities, rapid transit stations, casinos, and amusement parks.[ citation needed ]

Cinnabon was bought by AFC Enterprises, Inc. in 1998 for $65 million. [8] In 2004, AFC Enterprises, Inc., sold Cinnabon for $30.3 million to Focus Brands, Inc., which is owned by the Atlanta-based private equity firm Roark Capital Group. [9] [10] The headquarters moved to Greater Atlanta in 1999. [2] In November 2020, British retail group EG Group announced a partnership with Cinnabon to open 150 branded stores in the UK over five years. [11] [12] In May 2024, the UK partnership would then be transferred to EG On the Move. [13]

On October 8, 2018, Cinnabon partnered with Pizza Hut to release mini cinnamon rolls labeled "Cinnabon Mini Rolls" in Pizza Hut (also known as MiniBons outside of Pizza Hut). These cinnamon rolls continue to be available at Pizza Hut. [14] In 2020, Pizza Hut brought back the Triple Treat Box, containing two medium one-topping pizzas, five breadsticks, and ten Cinnabon Mini Rolls.

International locations

Distribution of Cinnabon locations around the world .mw-parser-output .legend{page-break-inside:avoid;break-inside:avoid-column}.mw-parser-output .legend-color{display:inline-block;min-width:1.25em;height:1.25em;line-height:1.25;margin:1px 0;text-align:center;border:1px solid black;background-color:transparent;color:black}.mw-parser-output .legend-text{} Countries with current Cinnabon locations Countries with former Cinnabon locations Cinnabon world map.svg
Distribution of Cinnabon locations around the world
  Countries with current Cinnabon locations
  Countries with former Cinnabon locations

Current locations

Cinnabon has franchise operations in 50 countries and places which include:

Former locations

Other Cinnabon locations

See also

References

  1. ↑ Scents from a Mall: The Sticky, Untold Story of Cinnabon. Seattle Met, Retrieved 12 December 2017
  2. 1 2 "Cinnabon At-A-Glance Archived October 17, 2006, at the Wayback Machine ." Cinnabon. Retrieved on February 25, 2010.
  3. ↑ "City Council Districts Archived January 17, 2010, at the Wayback Machine ." City of Sandy Springs. Retrieved on July 4, 2009.
  4. ↑ Focus Brands To Buy Cinnabon From AFC Enterprises. New York Times, September 9, 2004
  5. 1 2 3 Vermillion, Allecia (October 23, 2017). "Scents from a Mall: The Sticky, Untold Story of Cinnabon". Seattle Met. Retrieved April 17, 2025.
  6. 1 2 3 Clifton, Pamela (November 24, 2023). "Simply Sweet: Missouri's surprising cinnamon roll heritage". Missouri Life. Retrieved April 17, 2025.
  7. ↑ "Cinnabon Company". Cinnabon. Retrieved October 6, 2024.
  8. ↑ "NY Times: AFC Enterprises to Purchase Cinnabon International". The New York Times. August 19, 1998. Retrieved July 1, 2009.
  9. ↑ "NY Times: Focus Brands to Buy Cinnabon from AFC Enterprises". The New York Times. September 9, 2004. Retrieved July 1, 2009.
  10. ↑ "Roark Capital Group :: Portfolio Companies". roarkcapital.com. Archived from the original on July 9, 2009. Retrieved July 26, 2009.
  11. ↑ "EG Group to Open 150 Cinnabon® Bakeries Across the UK Under New Master Licensee Deal". Euro Garages. November 30, 2020. Retrieved December 22, 2020.
  12. ↑ Gilbert, Helen (November 30, 2020). "Cinnabon to open 150 sites in the UK". British Baker. Retrieved December 22, 2020.
  13. ↑ Houlton, Cara (May 20, 2024). "Zuber Issa to acquire EG Group's UK division - Grocery Gazette - Latest Grocery Industry News" . Retrieved September 21, 2024.
  14. ↑ "Pizza Hut Will Now Deliver Cinnabon Cinnamon Rolls With Your Pizza Order". Thrillist. October 8, 2018. Retrieved November 28, 2022.
  15. ↑ Barnsley, Warren (November 20, 2019). "Brisbane wins race for Australia's first Cinnabon, with store to open next month". 7News. Retrieved December 28, 2019.
  16. ↑ Ospina Henao, Diego Alejandro (May 20, 2024). "Cinnabon regresa junto con sus famosos rollos de canela al mercado colombiano" [Cinnabon returns to the Colombian market with its famous cinnamon rolls] (in Spanish).
  17. ↑ "Twenty-five new brands came to the Czech market last year". January 13, 2021.
  18. ↑ Leung, Jenny (February 7, 2020). "Cinnabon Hong Kong opens at Olympian City today!". Time Out Hong Kong.
  19. ↑ "CINNABON COMES TO ISRAEL | Kosher Nexus". July 15, 2011.
  20. ↑ Cinnabon opens its first store in Iraq
  21. ↑ "Cinnabon Branches, Amman, Jordan". Jordan Sun. Archived from the original on February 2, 2017. Retrieved January 29, 2017.
  22. ↑ "Cinnabon in kuwait Locations & Store Hours". www.mystore411.com.
  23. ↑ "Libya Herald: Tripoli's Cinnabon sales on a sugar high". December 29, 2012. Retrieved January 3, 2013.
  24. ↑ "Cinnabon – the Point".
  25. ↑ Sufyan, Juan (December 15, 2022). "World's famous cinnamon roll chain, Cinnabon, to launch in Singapore next Feb 2023 at Raffles City". Yahoo! News . Retrieved January 14, 2023.
  26. ↑ "US bakery Cinnabon taps Seoul market". November 8, 2017., The Korea Herald, Retrieved May 8, 2018
  27. ↑ creenrant.com/better-call-saul-jimmy-gene-cinnabon-omaha-reason/ "Better Call Saul: Why Jimmy Is Working In A Cinnabon (As Gene)". March 10, 2024.{{cite news}}: Check |url= value (help)
  28. ↑ ""Undercover Boss" Cinnabon Inc. (TV Episode 2012)". imdb.com. Retrieved September 7, 2024.
  29. ↑ "Brooklyn Nine-Nine Captain Holt Quote #7950" . Retrieved March 18, 2025.
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