Company type | Restaurant |
---|---|
Industry | Fast Food Restaurant |
Genre | Fast Food Restaurant |
Founded | 1926Milwaukee, Wisconsin [1] | in
Founder | John E. Saxe Thomas E. Saxe [1] |
Defunct | 2004 |
Fate | Defunct |
Headquarters | |
Number of locations | 230 peak (1950s); 1 (2021) |
Products | Hamburgers Soft drinks |
White Tower Hamburgers was a fast food restaurant chain that was founded in 1926 in Milwaukee, Wisconsin. With its similar white fortress-like buildings and menu it is considered to be an imitator of White Castle chain that was founded in 1921. [2] The chain was successful and expanded to other cities, including Chicago, Indianapolis, Cleveland, Dayton, Detroit, Philadelphia, Pittsburgh, Baltimore, New York City, Albany, Boston, Richmond, Virginia, and as far south as Sarasota, Florida. [3] [4] During the Great Depression, White Tower sold hamburgers for five cents. The whiteness of the restaurant was meant among other things to evoke the notion of hygienic conditions, and the chain had staff dressed as nurses, dubbed the "Towerettes," to help make this argument. [5]
At its peak in the 1950s there were 230 White Tower locations. The chain began a slow decline. The last location, in Toledo, Ohio, closed its doors permanently in April 2022 due to a fire.
John E. Saxe and Thomas E. Saxe started White Tower Hamburgers after investigating various White Castle locations, observing operations and hiring a White Castle operator. The first location opened near Marquette University in Milwaukee, Wisconsin. [1] By the end of 1927, there were six locations in Milwaukee and Racine, Wisconsin. In 1929, White Tower put 30 locations in Detroit alone. Despite the Depression, White Tower expanded to 130 locations. [6] White Tower placed many of its restaurants near train and trolley stops. [1]
In 1929, White Castle sued White Tower in Minnesota for unfair competition and White Tower counter-sued in Michigan as White Tower had arrived in Michigan first. The Minnesota case ended in 1930 in favor of White Castle, forcing White Tower to end its use of similar building designs, slogans and name along with a $82,000 judgment. [7] The Michigan case dragged on until 1934, revealing the hiring away of a White Castle location operator and photographing of the latest White Castle to keep up on design. The United States Court of Appeals for the Sixth Circuit later affirmed the lower court's rulings that they had copied White Castle deliberately. [8] White Castle refrained from forcing a name change for White Tower but did require new locations to pay a royalty fee, and to send photos of the locations. Having to change its look, White Tower first used an art deco, then modernistic designs. [9] Territorially, White Tower and White Castle stayed away from each other from then on. [1]
In 1941, White Tower Management Corporation moved its headquarters to Six Suburban Ave., Stamford, Connecticut. [10] At its peak in the mid-1950s, the chain had 230 stores in several states. It tested the "Tower-O-Matic" automated restaurant in the 1950s and 60s with little success. [3] It also attempted a sit-down restaurant called Marbett's. [11] Many later suburban White Tower restaurants featured curb service with car hops.
Brock Saxe took over as president of White Tower Management Corporation in 1970 from his father, T. E. Saxe, when the latter retired. Brock changed the name of White Tower Corporation to Tombrock Corporation on the corporation's 50th anniversary as it also owns a chain of steakhouses called Brock's. [12] With the migration of people to the suburbs and most of the White Tower locations in the city, by 1979 only 80 Tombrock Corporation-owned locations remained. Tombrock Corporation branched out into franchising Burger Kings and Golden Skillet Chicken. [6] Today, Tombrock Corporation, having exited the restaurant business as an operator, is a real estate investment and management company based in New Canaan, Connecticut. [13] The company's trademark expired in 2005. [2] [14]
A hamburger, also called a burger, is a dish consisting of fillings—usually a patty of ground meat, typically beef—placed inside a sliced bun or bread roll. The patties are often served with cheese, lettuce, tomato, onion, pickles, bacon or chilis with condiments such as ketchup, mustard, mayonnaise, relish or a "special sauce", often a variation of Thousand Island dressing and are frequently placed on sesame seed buns. A hamburger patty topped with cheese is called a cheeseburger.
A fast-food restaurant, also known as a quick-service restaurant (QSR) within the industry, is a specific type of restaurant that serves fast-food cuisine and has minimal table service. The food served in fast-food restaurants is typically part of a "meat-sweet diet", offered from a limited menu, cooked in bulk in advance and kept hot, finished and packaged to order, and usually available for take away, though seating may be provided. Fast-food restaurants are typically part of a restaurant chain or franchise operation that provides standardized ingredients and/or partially prepared foods and supplies to each restaurant through controlled supply channels. The term "fast food" was recognized in a dictionary by Merriam–Webster in 1951.
White Castle is an American regional hamburger restaurant chain with about 345 locations across 13 states, with its greatest presence in the Midwest and New York metropolitan area. Founded on September 13, 1921, in Wichita, Kansas, White Castle been generally credited as the world's first fast-food hamburger chain. It is known for its small, square hamburgers commonly referred to as "sliders". The burgers were initially priced at five cents until 1929 and remained at 10 cents until 1949. In the 1940s, White Castle periodically ran promotional ads in local newspapers which contained coupons offering five burgers for ten cents, takeout only. In 2014, Time named the White Castle slider "The Most Influential Burger of All Time".
Krystal is an American regional fast food restaurant chain headquartered in Dunwoody, Georgia, with restaurants in the Southeastern United States and Puerto Rico. It is known for its small, square hamburgers, called sliders in places other than the Southeast, with steamed-in onions. Krystal moved its headquarters from Chattanooga, Tennessee, where it had been based since 1932, to the Atlanta suburb of Dunwoody in early 2013.
Burger Chef was an American fast-food restaurant chain. It began operating in 1954 in Indianapolis, Indiana, expanded throughout the United States, and at its peak in 1973 had 1,050 locations, including some in Canada. The chain featured several signature items, such as the Big Shef and Super Shef hamburgers.
Big Boy Restaurant Group, LLC, doing business as Big Boy, is an American casual dining restaurant chain headquartered in Southfield, Michigan. The Big Boy name, design aesthetic, and menu were previously licensed to a number of regional franchisees.
Culver Franchising System, LLC, doing business as Culver's, is an American fast-casual restaurant chain. The company was founded in 1984 by George, Ruth, Craig, and Lea Culver. The first location opened in Sauk City, Wisconsin, on July 18, 1984, under the name "Culver's Frozen Custard and ButterBurgers." The privately held company is headquartered in Prairie du Sac, Wisconsin. The chain operates primarily in the Midwestern United States, and has a total of 965 restaurants in 26 states as of May 2024.
Hot 'n Now is an American fast-food restaurant based in Holt, Michigan. Founded in 1984, the chain once grew to more than 150 locations throughout the United States at its peak. Subsequently, under the ownership of PepsiCo, the chain filed for bankruptcy in 2004, and was then sold to STEN Corporation. As of April 2024, the company operates 1 location in Michigan. The majority of the chain's locations focused entirely on drive-thru service, featuring a small-footprint building with a tall, slanted roof style. Some previous locations were more traditional fast-food locations, complete with seating, and others were combined with gas stations.
Kewpee Hamburgers is the second oldest chain of hamburger fast-food restaurants, founded in 1923 in Flint, Michigan under the name "Kewpee Hotel Hamburgs". Kewpee's current headquarters is located in Lima, Ohio. The chain is named after the Kewpie doll. Kewpee was one of the first to institute curbside service, which later morphed into a drive-in service, and then finally was transformed into drive-thru service. The Lima Kewpee locations have locally raised beef delivered daily to each Kewpee restaurant. The Kewpee Restaurant in Lima, Ohio is considered a historic site.
Little Tavern Shops was a chain of hamburger restaurants in Baltimore, Maryland; Arlington, Virginia; Washington, D.C.; and surrounding areas.
Oberweis Dairy, headquartered in North Aurora, Illinois, is the parent company of several dairy-related and fast food restaurant operations in the midwest region of the United States. Its businesses include a home delivery service available in parts of Illinois, Indiana, Missouri, Michigan, North Carolina, Texas, and Wisconsin, which delivers traditional dairy products, including milk, ice cream, cheese, and yogurt, as well as bacon and seasonal products.
Druther's is a restaurant, formerly a chain of fast food restaurants that began as Burger Queen restaurants started in Winter Haven, Florida in 1956, and then based in Louisville, Kentucky from 1963 until 1981. The name was a play on the word "druthers", and the mascot was a giant female bee named Queenie Bee. In 1981, Burger Queen changed to Druther's restaurants, although the changes were mostly cosmetic. One reason given for the name change was to eliminate the perception that they specialized in only hamburgers when they also had fried chicken and a serve-yourself salad bar. Druther's featured a character named "Andy Dandytale" on its kids meal items. The chain's slogan was "I'd Ruther Go to Druther's Restaurant." As of April 2024, the company operates 1 location in Kentucky.
Wetson's was an American fast food hamburger chain that existed from 1959 to 1975. At its peak, Wetson's had approximately 70 locations in the greater New York metropolitan area.
Halo Burger, formerly known by its full name Bill Thomas' Halo Burger, is an American fast-food restaurant chain based in Genesee County, Michigan. Begun in 1923 as the original Kewpee location and separating from the Kewpee chain in 1967 with two locations, the chain has maintained a number of locations in and around Genesee County.
Evidence suggests that the United States was the first country where two slices of bread and a ground beef patty were combined into a "hamburger sandwich" and sold. There is some controversy over the origin of the hamburger because its two basic ingredients, bread and beef, have been prepared and consumed separately for many years in many countries before their combination. Shortly after its creation, the hamburger quickly included all of its currently typically characteristic trimmings, including onions, lettuce, and sliced pickles.
Henry's Hamburgers is a former American fast-food restaurant chain of the 1950s, 1960s, and 1970s. Only one franchise store, in Michigan, remains.
Hamburger Mary's Bar & Grille is a drag-themed burger restaurant chain that started in San Francisco, California in 1972. The eateries are often in gayborhoods and are intended to represent stereotypical gay culture through humorously named menu items, flamboyant decor, and many of their locations hosting drag shows on weekends. "Mary" in the name is a reference to the slang descriptor "Mary" used for gay men as far back as the early 1900s.
Royal Castle was a Miami, Florida-based hamburger restaurant chain known for its averaged-sized hamburgers that were similar to White Castle's hamburgers, and its Birch Beer beverage, a version of root beer.