South San Francisco hillside sign

Last updated
South San Francisco Hillside Sign
South San Francisco Sign Hill (13938986696).jpg
Location Map San Francisco Bay Area.png
Red pog.svg
South San Francisco hillside sign
USA California location map.svg
Red pog.svg
South San Francisco hillside sign
Usa edcp location map.svg
Red pog.svg
South San Francisco hillside sign
LocationSign Hill Park, North of Park Way, South San Francisco, California
Coordinates 37°39′41″N122°25′08″W / 37.6614238°N 122.4189591°W / 37.6614238; -122.4189591 Coordinates: 37°39′41″N122°25′08″W / 37.6614238°N 122.4189591°W / 37.6614238; -122.4189591
Area41 acres (17 ha)
ArchitectKlassen, Robert A.; Kneese, George A.
NRHP reference No. 96000761 [1]
Added to NRHPJuly 11, 1996

The South San Francisco Hillside Sign is a historic sign on a hillside overlooking the city of South San Francisco in San Mateo County, California. It was created in the 1920s and was listed on the National Register of Historic Places in 1996. [2] The sign is the main feature of Sign Hill Park, a city park which provides 30 acres (12 ha) of open space, almost 2 miles (3.2 km) of hiking trails, and access to the letters of the sign itself. [3]

Contents

The sign spells out "SOUTH SAN FRANCISCO THE INDUSTRIAL CITY" in white-painted concrete letters and is visible to drivers on northbound U.S. 101 [4] and flights to San Francisco International Airport.

Design and setting

The letters are set on the south side of a steep 581-foot (177 m) hill, part of the San Bruno Mountains, overlooking the city. In order to create the appearance of straight, uniformly sized type despite the varied contour of the hillside, the letters are laid out using anamorphosis, ranging in height from 48 to 65 feet (15 to 20 m). [2] [5]

The first line, "SOUTH", is 166 feet (51 m) long. The second line, "SAN FRANCISCO", is 484 feet (148 m) long. The third line, "THE INDUSTRIAL CITY", is 628 feet (191 m) long. The letters are intact with the exception of the T in "CITY", which had separated the vertical line from the horizontal line by approximately 40 inches (1,000 mm) by 1996. [2]

History

An early version of the sign was installed on the hillside in 1923. Each letter was laid out by city engineer George A. Kneese to ensure even spacing and appearance. The letters for the first sign were carved directly into the hillside and filled with whitewash, consisting of a mixture of lime, white cement, and water; it was completed by November 22, 1923. Local high school students were hired to maintain the sign by removing grass and applying fresh whitewash. [2] The construction method and scale of the sign were comparable to an earlier sign constructed in 1909 on the side of Yerba Buena Island to advertise the Portola Festival. [6]

The current, permanent sign was created in 1929. The sign is cited as a prime example of "civic boosterism"; the intention was to advertise the city's welcoming attitude toward industry. Its location was chosen so as to be visible from the main north-south highways El Camino Real and the Bayshore Highway, as well as from the train and the nearby Mills Field airfield (now San Francisco International Airport). The sign was originally proposed, and the first sign was placed, by the South San Francisco Chamber of Commerce. The $5,000 cost of the second, permanent sign was funded by a special property tax assessment approved by the voters. [2]

Letters in Sign Hill Park in South San Francisco.png
Close view of the letter "o" in "Francisco"
Zeppelin-ride-020100925-164 (5029334976).jpg
Oblique view of Sign Hill

At that time the city "was the smokestack capital of the Peninsula." [7] There were steel and cement plants, meat packers, shipbuilders and many other industrial plants; major companies included W. P. Fuller Paint, Western Pipe and Steel Company, the Metal and Thermit Corporation, and the Western Meat Company. A shipbuilding yard on Oyster Point built 45 ships in 48 months for use in World War II. [8]

A giant electric sign was added near the site in 1932; it could spell out letters using twenty individual "letter sections", each of which had twenty-one light boxes to form the pixels of the display. Each light box used fourteen sixty-watt lamps. The sign had an overall length of 388 feet (118 m) and it was claimed to be visible for 10 miles (16 km). [9] In addition to displaying "South San Francisco", the sign was used for advertising slogans. It was turned off in 1939 as a potential beacon for aerial attack and never relit. [2]

Following World War II the city's economy transitioned from heavy industry to light industry and then to high-tech and biotech companies. The city's largest employer is now Genentech, which has promoted South San Francisco as "the birthplace of biotechnology". [8] As a result of this shift away from industry as the city's economic focus, there was a movement during the 1980s to tear down the sign or change it to "the industrious city". In response, the city's Historic Preservation Commission and Historical Society persuaded the City Council to seek historic designation, which was awarded in 1996. [7]

See also

Related Research Articles

San Mateo County, California County in California, United States

San Mateo County, officially the County of San Mateo, is a county located in the U.S. state of California. As of the 2010 census, the population was 718,451. The county seat is Redwood City. San Mateo County is included in the San Francisco-Oakland-Berkeley, CA MSA, Silicon Valley, and is part of the San Francisco Bay Area, the nine counties bordering San Francisco Bay. It covers most of the San Francisco Peninsula. San Francisco International Airport is located at the northern end of the county. The county's built-up areas are mostly suburban with some areas being very urban, and are home to several corporate campuses.

Daly City, California City in California, United States

Daly City is the most populous city in San Mateo County, California, United States, with an estimated 2019 population of 106,280. Located in the San Francisco Bay Area, and immediately south of San Francisco, it is named for businessman and landowner John Donald Daly.

San Mateo, California City in California, United States

San Mateo is a city in San Mateo County, California, about 20 miles (32 km) south of San Francisco and 31 miles (50 km) northwest of San Jose. San Mateo had an estimated 2019 population of 104,430. It has a Mediterranean climate, and is known for its rich history. The biggest economic contributors to the city include the Medical Center, one of the local school districts, and Sony's Sony Interactive Entertainment division. Finally, being in the center of the San Francisco Bay Area, it has many ways to travel between the major cities of that area.

South San Francisco, California City in California in the United States

South San Francisco is a city in San Mateo County, California, United States, located on the San Francisco Peninsula in the San Francisco Bay Area. The city is colloquially known as "South City". The population was 63,632 at the 2010 census.

Interstate 280 (I-280) is a 57.5-mile-long (92.5 km) major north–south auxiliary Interstate Highway in the San Francisco Bay Area of Northern California. It runs from I-680 and US 101 in San Jose to King and Fifth Streets in San Francisco, running just to the west of the larger cities of San Francisco Peninsula for most of its route.

Bayshore Freeway Freeway in California

The Bayshore Freeway is a part of U.S. Route 101 in the San Francisco Bay Area of the U.S. state of California. It runs along the west shore of the San Francisco Bay, connecting San Jose with San Francisco. Within the city of San Francisco, the freeway is also known as James Lick Freeway, named after the California philanthropist. The road was originally built as a surface road, the Bayshore Highway, and later upgraded to freeway standards. Before 1964, it was mostly marked as U.S. Route 101 Bypass, with US 101 using the present State Route 82.

California State Route 82 Highway in California

State Route 82 is a state highway in the U.S. state of California that runs from Interstate 880 (I-880) in San Jose to I-280 in San Francisco following the San Francisco Peninsula. It is the spinal arterial road of the peninsula and runs parallel to the nearby Caltrain line along much of the route. For much of its length, the highway is named El Camino Real and formed part of the historic El Camino Real mission trail. It passes through and near the historic downtowns of many Peninsula cities, including Burlingame, San Mateo, Redwood City, Menlo Park, Palo Alto, Mountain View, and Sunnyvale, and through some of the most walkable and transit-oriented neighborhoods in the region.

California State Route 35 Highway in California

State Route 35, generally known as Skyline Boulevard for most of its length, is a mostly two-lane state highway in the U.S. state of California. It runs along the ridge of the Santa Cruz Mountains from the high point of State Route 17 near Lexington Reservoir in Santa Clara County to State Route 1 just south of Daly City in San Mateo County, where it crosses SR 1 and loops around Lake Merced to become Sloat Boulevard in San Francisco. SR 35 then continues along Sloat Boulevard until it reaches its terminus when it meets SR 1 again at 19th Avenue.

Balboa Park station Rapid transit station in San Francisco Bay Area

Balboa Park station is a Bay Area Rapid Transit (BART) and Muni Metro station complex located south of Balboa Park in southern San Francisco, California. It is an intermodal hub served by four BART routes, three Muni Metro lines, and a number of Muni bus routes. The station complex also includes two rail yards, Cameron Beach Yard and Green Light Rail Center, where Muni maintains Muni Metro trains and heritage streetcars. BART uses a below-grade island platform on the west side of the complex; Muni Metro routes use several smaller side platforms located on surface-level rail loops around the yards.

San Bruno Mountain Mountain in California, United States

San Bruno Mountain is located in northern San Mateo County, California, with some slopes of the mountain crossing over into southern San Francisco. Most of the mountain lies within the 2,326-acre (941 ha) San Bruno Mountain State Park. Next to the state park is the 83-acre (34 ha) state San Bruno Mountain Ecological Reserve on the north slope. It is near the southern boundary of San Francisco, surrounded by the cities of South San Francisco, Daly City, Colma, and Brisbane.

San Jose Diridon station Railway and transit hub in San Jose, California

San Jose Diridon is the central passenger rail depot for San Jose, California. It also serves as a major intermodal transit center for Santa Clara County and Silicon Valley. The station is named after former Santa Clara County Supervisor Rod Diridon.

U.S. Route 101 (US 101) is a major north–south United States Numbered Highway, stretching from Los Angeles, California to Tumwater, Washington. The California portion of US 101 is one of the last remaining and longest U.S. Routes still active in the state, and the longest highway of any kind in California. US 101 was also one of the original national routes established in 1926. Significant portions of US 101 between the Los Angeles area and the San Francisco Bay Area follow El Camino Real, the commemorative route connecting the former Alta California's 21 missions.

La Loma Park is a tract of land located in the Berkeley Hills section of the city of Berkeley, California in the San Francisco Bay Area. The Spanish word loma means "rise/low hill". It was the property of Captain Richard Parks Thomas, a veteran of the Civil War and Berkeley businessman. Today, it is entirely a residential area. Although hilly throughout, its average elevation is about 614 feet.

Hillside letters

Hillside letters or mountain monograms are a form of geoglyph common in the Western United States, consisting of large single letters, abbreviations, or messages emblazoned on hillsides, typically created and maintained by schools or towns. There are approximately 500 of these geoglyphs, ranging in size from a few feet to hundreds of feet tall. They form an important part of the western cultural landscape, where they function as symbols of school pride and civic identity, similar to water towers and town slogans on highway "welcome to" signs in other regions.

Port of Redwood City Port in the San Francisco Bay

The Port of Redwood City is a marine freight terminal on the western side of the southern San Francisco Bay, on the West Coast of the United States. This marine terminal is situated within the city of Redwood City, California. The port was developed from a natural deepwater channel discovered in the year 1850, at the mouth of Redwood Creek. From the early use as a log float port, commercial use expanded to a variety of industrial commodities; moreover, it is considered the birthplace of shipbuilding on the North American west coast. As of 2004 the annual freight shipments have reached about two million metric tons. The Port of Redwood City provides berths for dry bulk, liquid bulk, and project cargoes, along with certain recreational opportunities and public access to San Francisco Bay.

Redwood Creek (San Mateo County)

Redwood Creek is a 9.5-mile-long (15.3 km) perennial stream located in San Mateo County, California, United States which discharges into South San Francisco Bay. The Port of Redwood City, the largest deepwater port in South San Francisco Bay, is situated on the east bank of Redwood Creek near its mouth, where the creek becomes a natural deepwater channel.

San Mateo station

San Mateo is the northernmost of the three Caltrain stations in San Mateo, California. It is in downtown San Mateo.

Oyster Point Marina/Park

Oyster Point Marina/Park is a 408-berth public marina and 33-acre (13 ha) park located in the city of South San Francisco, California on the western shoreline of San Francisco Bay.

Hale Creek

Hale Creek is a short stream originating in the foothills of Los Altos Hills, California in Santa Clara County, California, United States. Its source is in the Rancho San Antonio Open Space Preserve, west of Neary Quarry. The creek flows northeasterly 4.6 miles (7.4 km) through the cities of Los Altos Hills, Los Altos, and Mountain View before joining Permanente Creek.

Bayshore Cutoff United States historic place

The Bayshore Cutoff is the rail line between San Francisco and San Bruno along the eastern shore of the San Francisco Peninsula. It was completed by Southern Pacific (SP) in 1907 at a cost of $7 million, and included five tunnels, four of which are still used by Caltrain, the successor to Southern Pacific's Peninsula Commute service. Fill from the five tunnels was used to build the Visitacion or Bayshore Yard, the main SP classification yard near the city of Brisbane. The Del Monte was similarly rerouted over the line at some point in its operational history.

References

  1. "National Register Information System". National Register of Historic Places . National Park Service. July 9, 2010.
  2. 1 2 3 4 5 6 "National Register of Historic Places Continuation Sheet". National Park Service. Retrieved 2 April 2013.
  3. "Sign Hill". City of South San Francisco. Retrieved 2 April 2013.
  4. Patty, Robyn (October 21, 2010). "South City's Most Prominent Sign Points the Way to a Good Hike - South San Francisco, CA Patch". South San Francisco Patch. Patch Media . Retrieved June 8, 2017. Heading north on Highway 101 to San Francisco, everyone sees the huge white letters on Sign Hill alerting drivers that they've reached "South San Francisco The Industrial City."
  5. "South San Francisco Hillside Sign". National Register of Historic Places in San Mateo County. noehill.com. Retrieved 2 April 2013.
  6. "One of the largest signs ever constructed". Popular Mechanics. October 1909. p. 429. Retrieved 11 November 2019.
  7. 1 2 Simon, Mark (May 7, 1996). "South S.F. Sign Wins Status; Famous hillside slogan to be historic landmark". San Francisco Chronicle. Retrieved 2 April 2013.
  8. 1 2 Pellissier, Hank (November 6, 2010). "Local Intelligence: Sign Hill". The New York Times. Retrieved 2 April 2013.
  9. "Large changing electric sign is visible for ten miles". Popular Mechanics. September 1933. p. 351. Retrieved 11 November 2019.