DMAX (TV channel)

Last updated

DMAX
DMAX BLACK.svg
CountryGermany
Broadcast areaGermany, Austria and Switzerland
Headquarters Munich, Germany
Programming
Picture format 576i (16:9 SDTV)
1080i (16:9 HDTV)
Ownership
Owner Discovery Networks CEEMEA
Sister channels Animal Planet
Discovery Channel
Eurosport 1
Eurosport 2
Eurosport 2 Xtra
TLC
History
Launched1 September 2006;15 years ago (2006-09-01)
Replaced XXP (Germany) (2001–2006)
NTV Spor (Turkey) (2008–2018)
Links
Website DMAX.de
Availability
Terrestrial
DVB-T2 (Germany)Various; region dependent (HD / encrypted)
Cable
Unitymedia (Germany)Channel 205 (SD) / Channel 31 (HD)
UPC Switzerland (Switzerland)Channel 40 (HD)
Satellite
Astra 1M (Europe, North Africa)12480 V / 27500 / 3/4 (SD / FTA)
IPTV
Telekom Entertain (Germany)Channel 64 (SD/HD)
A1 TV (Austria)Channel 25 (SD)

DMAX is a men's lifestyle channel operated by Discovery Networks CEEMEA free-to-air, broadcast in Germany, Austria, Switzerland, Asia-Pacific, United Kingdom, Ireland, Italy and Spain; Turkey has their own version of the channel too. It is also widely available throughout the rest of Europe. It is seen as the only free-to-air mainstream channel with a focus on non-fiction entertainment, unique in German media.

Contents

DMAX broadcasts from the Astra 1H, 1L, and 3A satellites and is uplinked by SES Platform Services (later MX1, now part of SES Video).

XXP origins

Additional DMAX channels

In Spain, DMAX was launched on 12 January 2012 as Discovery MAX, and renamed in September 2016. With the success of the German speaking DMAX a separate channel was launched for the UK and Ireland markets on 22 November 2007. DMAX was launched in Italy on 12 December 2011, and now is the ninth most watched channel of the country. In the Asia-Pacific market, DMAX launched on 7 July 2014 replacing Discovery Turbo (Asia). In the Turkey market, DMAX launched on 18 March 2018 replacing NTV Spor after Doğuş Media Group's NTV Spor channel was acquired by Discovery, since February.

Some programmes shown on DMAX

The channel also features many Discovery Communications programs, including:

and

Audience share

Germany

JanuaryFebruaryMarchAprilMayJuneJulyAugustSeptemberOctoberNovemberDecemberAnnual average
2006 [2] --------0.4%0.4%0.4%0.5%0.4%
2007 [3] 0.4%0.5%0.4%0.5%0.5%0.5%0.5%0.6%0.5%0.5%0.5%0.6%Increase2.svg 0.5%
2008 [4] 0.5%0.5%0.6%0.6%0.6%0.6%0.7%0.6%0.5%0.5%0.6%0.6%Increase2.svg 0.6%
2009 [5] 0.6%0.7%0.7%0.6%0.7%0.7%0.6%0.6%0.6%0.6%0.7%0.7%Increase2.svg 0.7%
2010 [6] 0.6%0.6%0.6%0.7%0.7%0.6%0.7%0.7%0.7%0.7%0.7%0.6%0.7%
2011 [7] 0.6%0.8%0.7%0.8%0.8%0.9%0.8%0.7%0.8%0.7%0.7%0.7%0.7%
2012 [8] 0.6%0.7%0.7%0.7%0.8%0.6%0.8%0.7%0.8%0.8%0.7%0.9%0.7%
2013 [9] 0.8%0.8%0.9%0.9%0.9%1.0%1.0%1.0%1.0%1.0%0.9%1.0%Increase2.svg 0.9%
2014 [10] 1.0%0.9%0.9%1.1%1.0%1.0%1.0%1.0%1.0%1.0%0.9%1.0%Increase2.svg 1.0%
2015 [11] 1.0%1.0%0.9%1.0%0.9%0.9%0.9%1.1%1.0%1.1%1.0%1.0%1.0%
2016 [12] 1.0%1.2%1.2%1.1%1.1%0.9%1.0%1.0%1.0%0.9%1.0%1.1%1.0%
2017 [13] 0.9%1.0%0.9%1.0%1.0%1.0%0.8%1.0%1.0%1.0%1.0%0.9%1.0%
2018 [14] 1.0%1.0%1.1%1.1%

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