 | |
| Company type | Division |
|---|---|
| Industry | Automotive |
| Founded | April 2025 |
| Headquarters | Wuhu, Anhui, China |
Area served | Worldwide (except China, US, Canada) |
Key people | Zhong Wei (deputy CEO) [1] |
| Products | Automobiles |
| Parent | Chery Automobile |
Lepas is a brand of Chinese vehicle manufacturer Chery that was established in 2025. It is a sub-division of Chery International, and will only be marketed outside China to support Chery's export strategy.
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The brand was announced in a brand convention in Wuhu, Anhui, China in April 2025. [2] Its first model, the Lepas L8, rolled off the production line on 22 April 2025. [3] The brand introduced its new logo in July 2025, during its auto show debut at the 32nd Gaikindo Indonesia International Auto Show. [4] The brand intends to sell 500,000 units globally within three years of its launch, targeting 27 countries by the end of 2025, with plans to reach 45 countries by 2027. [2] [5]
The name "Lepas" is a combination of the words 'leap' and 'passion'. [4] [6]
