Bongo BD

Last updated
Bongo Holdings PTE LTD
Bongo BD
IndustryDigital media, video technology, YouTube services and content production
Founded2013
FounderAhad Mohammad, Navidul Huq and Fayaz Taher
HeadquartersDhaka, Bangladesh
Website bongobd.com

Bongo established in 2013, is Bangladesh's pioneer and largest video-on-demand streaming service. [1] The platform's journey commenced with the streaming of classic content on its YouTube channel, starting in January 2014. Since its inception, Bongo has played a pivotal role in shaping the country's digital entertainment landscape, offering audiences a diverse range of video content to enjoy at their convenience. With its early foray into the online streaming domain, Bongo has become a leading destination for Bangladeshi entertainment, catering to a wide audience and cementing its position as a key player in the industry. [2] [3] [4]

Contents

History

Bongo BD was established in 2013 by Ahad Mohammad and Navidul Huq, and later collaborated with Grameenphone to introduce the Bioscope over-the-top media service in 2016. By February 2017, Bongo BD boasted an extensive collection of over 25,000 titles available for streaming, encompassing classic films, contemporary blockbusters, documentaries, original shows, and live sports. The platform's popularity was evident through its impressive daily visitor count, surpassing 1.5 million across all platforms.

In August of the same year, the Bioscope live TV and video-on-demand app was launched, gaining rapid traction to become the number one app in Bangladesh's Google Play Store with 3 million unique users. Subsequently, Bongo BD's exceptional achievements were acknowledged with the prestigious BASIS National ICT Award in the Media and Entertainment Technology category in October.

Initially, Bongo BD operated on a subscription revenue model complemented by advertisement income. However, in a commendable response to the COVID-19 pandemic, the platform made all of its content free for users in Bangladesh starting in March 2020. This move garnered substantial success, leading to over 100 million subscribers and an impressive 1 billion monthly views by May of the same year. In July, Bongo BD reintroduced its subscription fees, offering a compelling blend of free and premium content. [5]

Fast-forward to June 2023, Bongo BD experienced remarkable growth, boasting more than 6 million monthly active users on both Web & App platforms. Additionally, the platform achieved substantial followings on various social media channels, including 11 million subscribers on their YouTube channel, 10.3 million followers on Facebook, 224k Instagram followers, and over 5 million app downloads from the Play Store and Apple Store. The platform's success extended beyond Bangladesh, with satellite offices established in Nepal, Sri Lanka, India, and the Middle East, managing a vast network of YouTube channels and influencers spanning five countries.

Bongo's success can be attributed to its proprietary technology for Live TV and Video On Demand, empowering other platforms like Grameenphone's Bioscopelive.com, Axiata's Robi TV, and Airtel TV. Moreover, the platform's robust data center and satellite down-linking, with support from partners like Jadoo Digital, have enabled seamless content delivery.

With a studio-led approach, Bongo supports over 400+ content creators in Bangladesh, Nepal, India, and Sri Lanka, providing assistance in managing their social media channels and helping them monetize their content while offering legal support. The platform is committed to technological innovation, enabling users with low-end devices to enjoy videos with minimal data consumption. Partnering with over 1100+ ISP providers in Bangladesh and utilizing a network of CDN servers, Bongo ensures fast and efficient content accessibility for mobile users.

Bongo's focus on technology is evident through its exploration of peer-to-peer delivery for Live TV and Video On Demand, achieving significant success in handling high concurrency during large sporting events. Additionally, Bongo actively works on optimizing video content by developing byte-size content and implementing compression processes to reduce bandwidth consumption. Through continuous innovation and expansion, Bongo has solidified its position as a leading startup in Bangladesh and beyond, catering to a diverse audience with a rich collection of captivating video entertainment.

Contents

Bongo OTT Content Categories

Bongo original series

TitleGenreNumber of SeasonsRelease Year
HulusthulComedy12023
Hotel RelaxComedy12023
Open KitchenDrama12023
Dom [6] Psychological Thriller12022
Girls SquadComedy22021-2022
Bongo BOB [7] Anthology 22021-2022
Musibot ReloadedComedy, Drama12022
Beauty TailorsDrama12022
DoomThriller12022
Biye Korte GiyeComedy12022
BnGComedy12022
Mon KaabaDrama12022
Dragon GangComedy12022
Paracetamol 500 mgComedy12022
2 Mad MenThriller12021
LockdownDrama12020
TakaComedy12020
KuhokMystery, Crime12019
Biye Korte ChaiRomance, Drama12019
GangstuberThriller, Drama12019
Shondeher ObokashDrama12019
Plural No. 3rd PersonComdedy12019

Dubbed Series

TitleGenreLanguageRelease YearRef
ShikariThriller, DramaTurkish2023
Akash Jure MeghRomance, DramaTurkish2022
RehanaRomance, Drama, FamilyTurkish2022
Sohosro Ek RojoniRomance, Drama, FamilyTurkish2021
Put Your Head on My Shoulder (as Ei Mon Tomake Dilam)RomanceChinese2023 [8] [9]
GoblinRomance, Drama, FantasyKorean2016
TitleGenreRelease Year
PortraitMystery, Drama2023
KapurushRomance2023
The Pickup ArtistRomance2023
HawkerComedy, Romance2023
Love CenturyComedy, Romance2023
GulailRomance2023
NeeraTragedy2023
Ora Tin JonComedy2022
YearmateRomance2022
LaafRomance2022
Ajob PremRomance2022
GojodontiniRomance2020
Ek HridoyhinaRomance2020
Case 3040Thriller2020
Ei ShohoreFamily2019
Miss ShiulyFamily2019
Love BoxRomance2019
22 she AprilTragedy2019
FaporRomance, Comedy2019
Amader Shomaj BigganCrime2019

Sports

EventSportsYear
Fight Night Genesis [10] Boxing2022

South Indian Movies Bangla Dubbed

TitleOriginal TitleGenre
SinghoPurush Theri Action
Swapnabaj [11] Surarai PotruBiography
I-VirusI-VirusScience Fiction, Action
StrangerAnniyanAction
RevengeYavaduAction
NyayjuddhoSarkaru Vaari PaataAction
Naropishach Ratsasan Psychological Thriller
ObhishapVanamThriller
Marsal SuperstarMarsalAction
NetriThalaaiviBiography
Genius [12] [13] MaharshiFamily, Action
NGKNGKAction
V.I.P. 2V.I.P. 2Action
Project MayajaalProject MayavaanScience Fiction Thriller
KabaliKabaliAction
Bhaskar MastanBhaskar Oru RascalAction
BidrohiKarnanAction
Dosh Abotar [14] DasavatharamScience Fiction Action

Awards & Recognition

Tech partnership

Content Partnership

Innovations

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References

  1. "Bongo: Pioneering the video streaming industry in Bangladesh".
  2. "Bongo BD & Vision making entertainment more accessible".
  3. "Bongo, Shikho to improve edtech video learning experience in Bangladesh".
  4. "Discussing the OTT ecosystem with the industry leaders".
  5. "Bongo adds download feature for offline viewing".
  6. "'Dom' to release on Bongo tomorrow". The Business Standard.
  7. "Bobby's OTT journey begins with BOB 2".
  8. "Bongo BD offers award-winning Chinese drama".
  9. "Award-winning Chinese drama dubbed in Bangla on Bongo BD".
  10. "Bongo partners with Xcel Sports to promote alternative sports".
  11. "Sai Pallavi, Suriya come to Bangladesh on Bongo this Friday".
  12. "OTT platform Bongo BD will release Telugu film 'Maharshi' tomorrow".
  13. "Bongo BD to present dubbed version of superhit Telugu film 'Maharshi'".
  14. "Bongo BD Presents 'Das Avatar': Kamal Haasan Shines in Ten Riveting Roles in this Sci-Fi Thriller!".
  15. "Bongo partners with Haier smart TV".
  16. "Walton TV launches its exclusive OTT platform 'Bongowal'".