The television industry in India is very diverse and produces thousands of programs in many Indian languages. Nearly 87% Indian households own a television. As of 2016, the country had over 900 channels of which 184 were pay channels. National channels operate in Hindi and English, in addition to channels in several other languages including Telugu, Tamil, Kannada, Malayalam, Bengali, Marathi, Odia, Punjabi, Assamese, Gujarati, Urdu, Bhojpuri, Kashmiri, Konkani and Haryanvi, among others. The Hindi, Telugu and Tamil language television industries are by far the largest television industries in India.
Streaming television is the digital distribution of television content, such as television series and films, as over-the-top media service (OTT). Streaming television stands in contrast to dedicated terrestrial television delivered by over-the-air aerial systems, cable television, and/or satellite television systems. In the United States, streaming television has become "the dominant form of TV viewing."
Sun TV Network Limited is an Indian Media conglomerate company headquartered in Chennai, Tamil Nadu, India. It is a part of Sun Group and is one of Asia's largest TV networks. Established on 14 April 1993 by Kalanithi Maran, it owns a variety of television channels in multiple languages and radio stations in multiple languages. Its flagship channel is Sun TV.
Shemaroo Entertainment Ltd. is an Indian content creator, aggregator and distributor, specifically in the media and entertainment industry. It was founded by Buddhichand Maroo in 1962 as a book-circulating library under the name Shemaroo. It set up India's first video rental business in 1979. The company went national after it began content distribution in 1987, became aggregators and bought rights to movies for home video.
Over-the-top (OTT) media service is a media service offered directly to viewers via the Internet. OTT bypasses cable, broadcast, and satellite television platforms—the media through which companies have traditionally acted as controllers or distributors of such content. The term is most synonymous with subscription-based video on demand (SVoD) services that offer access to film and television content, such as Netflix and Amazon Prime Video. This content may include shows and movies for which the OTT acquired rights from the content owner. Programming may also include original content produced by the service or specifically for it.
Sun Group is an Indian media conglomerate, based in Chennai. It was founded by Kalanithi Maran in 1992. Sun Group, besides television media, has 48 FM radio stations, two daily newspapers, five magazines, a DTH satellite service and T20 cricket franchises.
WWE Network is a subscription video on-demand over-the-top streaming service and digital television network owned by the American professional wrestling promotion WWE, a division of TKO Group Holdings. It primarily distributes original
SonyLIV is an Indian subscription video-on-demand over-the-top streaming service owned by Culver Max Entertainment. SonyLIV was introduced in 2013 as the first OTT service in India. As a streaming service, it provides live sports, original titles, other content titles from its own networks and content titles in India licensed from third-parties such as Lionsgate and ITV among others. The Sony Liv content library includes films, TV shows and series, and sports.
Surya TV is an Indian Malayalam language Indian general entertainment pay television channel owned by Sun TV Network. which is headquartered at Kochi. Surya TV HD became the third Malayalam language high-definition channel.
HBO Now was an American subscription video on demand streaming service for premium television network HBO owned by WarnerMedia subsidiary Home Box Office, Inc. Officially unveiled on March 9 and launched on April 7, 2015, the service allowed subscribers on-demand access to HBO's library of original programs, films and other content on personal computers, smartphones, tablet devices and digital media players. Unlike HBO Go, HBO's online video on demand service for existing subscribers of the linear television channel, HBO Now was available as a standalone service and did not require a television subscription to use, targeting cord cutters who use competing services such as Netflix and Hulu. In February 2018, HBO Now had 5 million subscribers.
Eros Now is an Indian subscription-based over-the-top, video on-demand entertainment and media platform, launched in 2012. It is owned and controlled by Eros Digital, the Indian digital media management arm of the Indian-American multinational media company Eros Media World. The network offers media streaming and video-on-demand services.
Viu is a Hong Kong-based over-the-top (OTT) video streaming provider from PCCW Media Group's Viu International Ltd. Operated in a dual-revenue model comprising subscriptions and advertising, Viu delivers content in different genres from Asia's top content providers with local language subtitles, as well as original production series under the Viu Original initiative.
Philo is an American internet television company based in San Francisco, California. First founded at Harvard University in 2010 by Tuan Ho and Nicholas Krasney, investors in the company include HBO, Andrew McCollum, and Mark Cuban. The company and its service is named in honor of one of the pioneering engineers of television, Philo T. Farnsworth. As of 2021, their OTT streaming television service has over 800,000 subscribers.
Jio TV is an Indian streaming television service owned by Jio Platforms, a subsidiary of Reliance Industries. Jio TV offers about 1000 live channels with 7 days of catch up content, as per the website.
ZEE5 is an Indian subscription video on demand and over-the-top streaming service, run by Zee Entertainment Enterprises. It was launched in India on 14 February 2018 with content in 12 languages. The ZEE5 mobile app is available on Web, Android, iOS, Smart TVs, among other devices. ZEE5 claimed 56 million monthly active users in December 2019.
There are currently about 57 providers of over-the-top media services (OTT) in India, which distribute streaming media or video on demand over the Internet.
JioCinema is an Indian over-the-top media streaming service owned by Viacom18, a joint venture of Reliance Industries and Paramount Global. It offers free advertising- and subscription-based video on demand and live streaming content.
TAP Digital Media Ventures Corporation is a Philippine media and entertainment company which oversees the operations of its 24-hour linear television channels and a digital over-the-top media service. It is founded by Renen and Celinda De Guia and former Solar Entertainment Corporation chief operating officer Peter Chan Liong.
