Advanced Media Broadcasting System

Last updated
Advanced Media Broadcasting System
Company type Private
Industry Mass Media, Broadcasting
Founded1994
Founders
  • Jose Luis "Bobet" Vera
  • Jinji Buhain
Headquarters8/F Vista Campus Tower 1, Cayetano Blvd.,
Taguig, Metro Manila
,
Philippines
Key people
Products All Radio 103.5, ALLTV, ALLTV News Radio 1422 kHz
OwnerPrime Asset Ventures, Inc.
Parent Planet Cable (Streamtech)
Website alltv.ph

Advanced Media Broadcasting System (AMBS) is a broadcast media company in the Philippines. Its main offices and facilities are located at Unit 906A of the Paragon Plaza Building and at the 3rd Floor of Starmalls EDSA Shaw complex, both in Mandaluyong, Metro Manila.

Contents

Founded in 1994 by the Vera family, it is owned by the Villar Group-backed Prime Asset Ventures through Planet Cable.

History

Early years

The Vera family, under the aegis of Quest Broadcasting head, attorney Jose Luis Vera, established Advanced Media Broadcasting System in 1994 with its Congressional franchise granted the following year. [1] With the help of Jinji Buhain (niece of then-Manila Auxiliary Bishop Teodoro Buhain), AMBS bought 103.5 DWCS from the Roman Catholic Archdiocese of Manila and changed its callsign to DWKX which gave the birth of adult contemporary station K-Lite. The station, along with four other Vera-controlled Metro Manila stations - (Jam 88.3, Wave 89.1, Magic 89.9 and 99.5 RT) and the Killerbee provincial network - formed The Radio Partners in the early 2000s before being reorganized in 2011 under the new Tiger 22 Media group.

Under Villar ownership

In 2019, AMBS was granted a 25-year legislative franchise extension under Republic Act No. 11253, albeit without President Rodrigo Duterte's signature as the bill lapsed into law after 30 days of inaction. [2] [3] The Vera family and AMBS president Andrew Santiago, however, decided to sell the company to Planet Cable of real estate magnate and businessman-politician Manny Villar after its FM station (K-Lite) was in the red due the effects of the COVID-19 pandemic. [4] [5]

On January 5, 2022, the National Telecommunications Commission (NTC) awarded AMBS a provisional authority to operate for the digital Channel 16 frequency (previously assigned to ABS-CBN Corporation) for an 18-month test broadcast period; and for the analog Channel 2 frequency under a temporary assignment for simulcast purposes until analog shut-off in 2023. [6] [7] The construction of AMBS's own digital terrestrial television network in Metro Manila was expected to be completed in July 2022. [8] [9]

In June 2022, AMBS Manila began its test broadcast. [10] On September 1, 2022, TV Host Willie Revillame announced that the TV station of AMBS will be named as ALLTV. Initially targeted on October 1, 2022, [11] ALLTV made its soft launch on September 13, 2022, at 12 pm PHT, with plans of expanding it nationwide by the end of the year or even sooner; the grand launch will take place in early 2023. On July 15, 2022, during his contract signing with AMBS, Revillame announced that his variety show Wowowin would return on ALLTV since its final broadcast on GMA Network on February 11, 2022. [12]

Partnership with ABS-CBN

On April 15, 2024, ABS-CBN's flagship news programs TV Patrol and TV Patrol Weekend , as well as morning talk show Magandang Buhay , along with programs from Jeepney TV and later noontime program It's Showtime and comedy show Goin' Bulilit , commenced airing on ALLTV. This marked the return of some ABS-CBN programs on channels 2 and 16 in Mega Manila and regional channels, frequencies previously held by the said content provider. The partnership between ABS-CBN and AMBS was formalized after the two companies signed content agreements on April 23, 2024, which took effect on May 13, 2024. [13] [14] [15] [16] [17]

Stations

Radio

BrandingCallsignFrequencyPowerLocation
All Radio DWOW 103.5 MHz25 kW Metro Manila
— DXKM 106.3 MHz10 kW General Santos

AM Stations

BrandingCallsignFrequencyPowerLocation
ALLTV News Radio DZMV-AM 1422 kHz25 kW Metro Manila

Television

Analog

BrandingCallsignChannelPower kW (ERP)TypeLocation (Transmitter site)
ALLTV Manila DZMV-TV 230 kW (Max: 100 kW)OriginatingSgt. Esguerra Avenue cor. Mother Ignacia Street, Quezon City, Metro Manila
ALLTV IsabelaPA5 kWRelayMaharlika Hi-way, Brgy. Victory Norte, Santiago, Isabela
ALLTV Botolan13Brgy. Burgos, Botolan, Zambales
ALLTV Naga1110 kWPanganiban Drive, Naga, Camarines Sur
ALLTV Dumaguete125 kWMt. Palinpinon, Valencia, Negros Oriental under Dumaguete
ALLTV Iligan46/F Elena Tower Bldg., Andres Bonifacio Ave. (Tibanga Highway), Iligan
ALLTV Cagayan de Oro10 kWMacapagal Dr. (formerly Greenhills Rd.), Brgy. Bulua, Cagayan de Oro
ALLTV DavaoBroadcast Ave., Shrine Hills, Matina, Davao City
ALLTV General Santos3Brgy. City Heights, General Santos
ALLTV ZamboangaSan Jose Road, Zamboanga City

Digital

AMBS' upcoming expansion of its digital terrestrial television will be announced soon as possible in other key cities nationwide.

BrandingCallsignCh. #FrequencyTypePower kW (ERP)Location (Transmitter site)
ALLTV Manila DZMV-TV 16485.143 MHzOriginating10 kW (Max: 30 kW)Sgt. Esguerra Avenue cor. Mother Ignacia Street, Quezon City, Metro Manila
ALLTV BaguioPA30569.143 MHzRelay10 kW Mt. Sto. Tomas, Tuba, Benguet under Baguio
ALLTV Pampanga34593.143 MHz5 kWBrgy. Lara, San Fernando, Pampanga
ALLTV TarlacMacArthur Highway, Brgy. Sto. Cristo, Tarlac City
ALLTV Batangas46665.143 MHz10 kWMt. Banoy, Brgy. Talumpok East, Batangas City
ALLTV Legazpi33587.143 MHzMt. Bariw, Estanza, Legazpi City
ALLTV Iloilo16485.143 MHzBrgy. Alaguisoc, Jordan, Guimaras under Iloilo City
ALLTV BacolodMt. Kanlandog, Murcia, Negros Occidental under Bacolod
ALLTV CebuMt. Busay, Brgy. Babag 1, Cebu City
ALLTV Cagayan de OroMacapagal Dr. (formerly Greenhills Rd.), Brgy. Bulua, Cagayan de Oro
ALLTV DavaoBroadcast Ave., Shrine Hills, Matina, Davao City

ALLTV Manila conducted a test broadcast in Metro Manila from June 27 to September 12, 2022. The station began its broadcast through soft launch on September 13, 2022. [18]

ALLTV via cable and satellite television

Cable/Satellite ProviderCh. #Coverage
Cablelink 2 Metro Manila
Sky Cable 13 Metro Manila
Cignal 16Nationwide
G Sat 2Nationwide
SatLite 16Nationwide
Planet Cable 2Provincial

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References

  1. ↑ "Republic Act No. 8061". The Corpus Juris. 15 June 1995.
  2. ↑ "Republic Act No. 11253". The Corpus Juris. 25 June 2019.
  3. ↑ "Republic Act No. 11253 | GOVPH".
  4. ↑ "House Concurrent Resolution No. 21" (PDF).
  5. ↑ Fernandez, Daniza (September 23, 2021). "4 broadcasting franchise applications get Senate panel's nod". Inquirer.net. Retrieved November 27, 2021.
  6. ↑ Amojelar, Darwin (January 25, 2022). "Villar firm bags NTC license, to use ABS-CBN frequencies". Manila Standard . Retrieved January 25, 2022.
  7. ↑ Rey, Aika (January 25, 2022). "Manny Villar gets ABS-CBN frequencies". Rappler . Retrieved January 25, 2022.
  8. ↑ Iglesias, Myla (January 27, 2022). "AMBS given 6 months to build DTT network". Malaya. Retrieved May 2, 2022.
  9. ↑ "Advanced Media Broadcasting System Inc. ni dating Senador Manny Villar, nakuha ang broadcast frequencies ng ABS-CBN". RMN . Retrieved January 26, 2022.
  10. ↑ "AMBS Channel 2 starts test broadcast for network opening". pep.ph. June 27, 2022. Retrieved July 13, 2022.
  11. ↑ "Bongga ang pasabog sa Oct. 1: AMBS 2 magpapaulan ng biyaya sa Luzon, Visayas, Mindanao". Abante News Online (in Filipino). July 16, 2022.
  12. ↑ Ramos, Neil (July 16, 2022). "Willie Revillame signs with AMBS". Manila Bulletin.
  13. ↑ Garcia, Nick (April 23, 2024). "ABS-CBN, Villar's AMBS formally announce partnership to bring Kapamilya shows on ALLTV". The Philippine Star . Retrieved April 23, 2024.
  14. ↑ Byx Almacen (April 30, 2024). "Eere sa ALLTV: Regine Velasquez 'di iiwanan ang 'Magandang Buhay'". Abante (in Tagalog).
  15. ↑ Richard de Leon (2024-06-18). "Tahimik lang: It's Showtime balik-Channel 2, napapanood na rin sa ALLTV". balita.net.ph. Retrieved 2024-06-18.
  16. ↑ Deveza, Reyma (31 May 2024). "'Goin' Bulilit' returning to TV on June 17". ABS-CBN News . Retrieved 31 May 2024.
  17. ↑ ""It's Showtime" kids and Baby Giant headline return of "Goin Bulilit"". ABS-CBN Entertainment. ABS-CBN Corporation. 28 June 2024. Retrieved 16 September 2024.
  18. ↑ "Bongga ang pasabog sa Oct. 1: AMBS 2 magpapaulan ng biyaya sa Luzon, Visayas, Mindanao". Abante News Online (in Filipino). July 16, 2022.
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