Super Bowl television ratings

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Satellite trucks broadcasting from Super Bowl XXXV. The game was watched by more than 84 million people in the United States. SuperBowlXXXVBroadcastCompound.jpg
Satellite trucks broadcasting from Super Bowl XXXV. The game was watched by more than 84 million people in the United States.

Super Bowl television ratings have traditionally been high. One of the most watched annual sporting events in the world, the NFL's championship game is broadcast in over 130 countries in more than 30 languages. [1] Viewership is predominantly North American; [2] [3] the Super Bowl is the most watched television broadcast in the United States every year. [4]

Contents

United States

English

Television viewership of the Super Bowl in the United States, 1967-present.svg
Household television rating and share of the Super Bowl in the United States, 1967-present.svg

The Super Bowl is noted for its enduring ratings. While viewership for prime time series and other annual events such as the Academy Awards has declined over time, viewership of the Super Bowl has remained stable. [5] [6] In fact, the Super Bowl is the American sports broadcast with the most consistent ratings, [7] and draws substantially higher ratings than other sports events, including the NBA Finals and World Series. [8]

Ratings for the Super Bowl first peaked from 1977 to 1987, when no less than 44.4% of American households with television sets would watch. [5] From the late 2000s to mid-2010s, ratings peaked again—viewership grew for all but one broadcast from 2006 to 2015. This was attributed to the NFL's broadened appeal to female and Hispanic audiences, as well as the league's ability to prop up "high-profile" players in the media; [9] female viewership grew every year from 2003 to 2008. [10] However, the 2019 game became the least-watched in more than a decade and the household rating for the Super Bowl declined for the fourth consecutive year. [11]

The 1982 game remains the highest-rated Super Bowl broadcast; it earned a 49.1 household rating. Viewership peaked in 2015; Super Bowl XLIX was watched by over 114.4 million people. [12]

This is a dynamic list and may never be able to satisfy particular standards for completeness. You can help by adding missing items with reliable sources.
List of Super Bowl television ratings in the United States with selected figures
Super
Bowl		DateNetworkAvg. viewers
(millions)		 Households 18–49 demographic Avg. cost of 30-second ad
RatingShareRatingShareOriginal2023 inflation-
adjusted
I January 15, 1967 CBS 26.75 [13] 22.6 [13] 43 [13] Un­knownUn­known$42,500 [13] $388,353
NBC 24.43 [13] 18.5 [13] 36 [13] Un­knownUn­known$37,500 [13] $342,665
II January 14, 1968CBS39.12 [13] 36.8 [13] 68 [13] Un­knownUn­known$54,500 [13] $477,514
III January 12, 1969NBC41.66 [13] 36.0 [13] 70 [13] Un­knownUn­known$55,000 [13] $456,969
IV January 11, 1970CBS44.27 [13] 39.4 [13] 69 [13] Un­knownUn­known$78,200 [13] $613,538
V January 17, 1971NBC46.04 [13] 39.9 [13] 75 [13] Un­knownUn­known$72,500 [13] $545,448
VI January 16, 1972CBS56.64 [13] 44.2 [13] 74 [13] Un­knownUn­known$86,100 [13] $627,153
VII January 14, 1973NBC53.32 [13] 42.7 [13] 72 [13] Un­knownUn­known$88,100 [13] $604,680
VIII January 13, 1974CBS51.70 [13] 41.6 [13] 73 [13] Un­knownUn­known$103,500 [13] $639,437
IX January 12, 1975NBC56.05 [13] 42.4 [13] 72 [13] Un­knownUn­known$107,000 [13] $605,870
X January 18, 1976CBS57.71 [13] 42.3 [13] 78 [13] Un­knownUn­known$110,000 [13] $588,982
XI January 9, 1977NBC62.05 [13] 44.4 [13] 73 [13] Un­knownUn­known$125,000 [13] $628,501
XII January 15, 1978CBS78.94 [13] 47.2 [13] 67 [13] Un­knownUn­known$162,300 [13] $758,173
XIII January 21, 1979NBC74.74 [13] 47.1 [13] 74 [13] Un­knownUn­known$185,000 [13] $776,644
XIV January 20, 1980CBS76.24 [13] 46.3 [13] 67 [13] Un­knownUn­known$222,000 [13] $820,934
XV January 25, 1981NBC68.29 [13] 44.4 [13] 63 [13] Un­knownUn­known$275,000 [13] $921,633
XVI January 24, 1982CBS85.24 [13] 49.1 [13] 73 [13] Un­knownUn­known$324,300 [13] $1,023,893
XVII January 30, 1983NBC81.77 [13] 48.6 [13] 69 [13] Un­knownUn­known$400,000 [13] $1,223,655
XVIII January 22, 1984CBS77.62 [13] 46.4 [13] 71 [13] Un­knownUn­known$368,200 [13] $1,079,833
XIX January 20, 1985 ABC 85.53 [13] 46.4 [13] 63 [13] Un­knownUn­known$525,000 [13] $1,487,283
XX January 26, 1986NBC92.57 [13] 48.3 [13] 70 [13] Un­knownUn­known$550,000 [13] $1,528,780
XXI January 25, 1987CBS87.19 [13] 45.8 [13] 66 [13] Un­knownUn­known$600,000 [13] $1,609,139
XXII January 31, 1988ABC80.14 [13] 41.9 [13] 62 [13] Un­knownUn­known$645,000 [13] $1,661,683
XXIII January 22, 1989NBC81.59 [13] 43.5 [13] 68 [13] Un­knownUn­known$675,000 [13] $1,659,141
XXIV January 28, 1990CBS73.85 [13] 39.0 [13] 63 [13] Un­knownUn­known$700,400 [13] $1,633,434
XXV January 27, 1991ABC79.51 [13] 41.9 [13] 63 [13] Un­knownUn­known$800,000 [13] $1,789,592
XXVI January 26, 1992CBS79.59 [13] 40.3 [13] 61 [13] 35.6 [14] 61 [14] $850,000 [13] $1,845,530
XXVII January 31, 1993NBC90.99 [13] 45.1 [13] 66 [13] Un­knownUn­known$850,000 [13] $1,792,813
XXVIII January 30, 199490.00 [13] 45.5 [13] 66 [13] 39.9 [15] 76 [15] $900,000 [13] $1,850,112
XXIX January 29, 1995ABC83.42 [13] 41.3 [13] 62 [13] Un­knownUn­known$1,150,000 [13] $2,299,498
XXX January 28, 1996NBC94.08 [13] 46.0 [13] 68 [13] 41.2 [16] Un­known$1,085,000 [13] $2,107,842
XXXI January 26, 1997 Fox 87.87 [13] 43.3 [13] 65 [13] 38.5 [17] 74 [17] $1,200,000 [13] $2,277,612
XXXII January 25, 1998NBC90.00 [13] 44.5 [13] 67 [13] 38.7 [18] 75 [18] $1,291,100 [13] $2,413,498
XXXIII January 31, 1999Fox83.72 [13] 40.2 [13] 61 [13] 36.4 [19] 71 [19] $1,600,000 [13] $2,926,408
XXXIV January 30, 2000ABC88.47 [13] 43.3 [13] 63 [13] 37.9 [20] 70 [20] $2,100,000 [13] $3,715,478
XXXV January 28, 2001CBS84.34 [13] 40.4 [13] 61 [13] 35.8 [21] 71 [21] $2,200,000 [13] $3,785,604
XXXVI February 3, 2002Fox86.80 [13] 40.4 [13] 61 [13] 34.7 [22] 70 [22] $2,200,000 [13] $3,726,772
XXXVII January 26, 2003ABC88.64 [13] 40.7 [13] 61 [13] 36.4 [23] 70 [23] $2,200,000 [13] $3,643,849
XXXVIII February 1, 2004CBS89.80 [13] 41.4 [13] 63 [13] 35.7 [24] 72 [24] $2,302,200 [13] $3,713,697
XXXIX February 6, 2005Fox86.07 [13] 41.1 [13] 62 [13] 33.2 [25] 68 [25] $2,400,000 [13] $3,744,147
XL February 5, 2006ABC90.75 [13] 41.6 [13] 62 [13] 34.6 [25] 69 [25] $2,500,000 [13] $3,778,475
XLI February 4, 2007CBS93.18 [13] 42.6 [13] 64 [13] 35.2 [26] 70 [26] $2,385,365 [13] $3,505,120
XLII February 3, 2008Fox97.45 [13] 43.1 [13] 65 [13] 37.5 [27] 73 [27] $2,699,963 [13] $3,820,844
XLIII February 1, 2009 NBC 98.73 [13] 42.0 [13] 64 [13] 36.7 [28] 72 [28] $3,000,000 [13] $4,260,586
XLIV February 7, 2010CBS106.48 [13] 45.0 [13] 68 [13] 38.6 [29] 75 [29] $2,800,000 [13] $3,912,223
XLV February 6, 2011Fox111.04 [13] 46.0 [13] 69 [13] 39.9 [30] 77 [30] $2,948,649 [13] $3,993,762
XLVI February 5, 2012NBC111.35 [13] 47.0 [13] 71 [13] 40.5 [31] 78 [31] $3,442,752 [13] $4,569,044
XLVII February 3, 2013CBS108.69 [13] 46.4 [13] 69 [13] 39.7 [32] 77 [32] $3,765,130 [13] $4,924,790
XLVIII February 2, 2014Fox112.19 [13] 46.7 [13] 69 [13] 39.3 [33] 77 [33] $4,084,864 [13] $5,257,382
XLIX February 1, 2015NBC114.44 [13] 47.5 [13] 71 [13] 39.1 [34] 79 [34] $4,283,129 [13] $5,505,592
50 February 7, 2016CBS111.86 [13] 46.6 [13] 72 [13] 37.7 [35] 79 [35] $4,800,000 [13] $6,093,844
LI February 5, 2017Fox111.32 [13] 45.3 [13] 70 [13] 37.1 [36] 79 [36] $5,399,873 [13] $6,712,088
LII February 4, 2018NBC103.47 [13] 43.1 [13] 68 [13] 33.4 [37] 78 [37] $5,235,379 [13] $6,352,389
LIII February 3, 2019CBS98.48 [13] 41.1 [13] 67 [13] 31.0 [38] 78 [38] $5,199,916 [13] $6,196,854
LIV February 2, 2020Fox101.32 [13] 41.6 [13] 69 [13] 30.1 [39] 77 [39] $5,400,000 [13] $6,357,516
LV February 7, 2021CBS95.2 [40] [lower-alpha 1] 38.2 [13] [lower-alpha 1] 68 [13] [lower-alpha 1] 26.5 [41] [lower-alpha 1] 88 [41] [lower-alpha 1] $5,500,000 [42] $6,184,207
LVI February 13, 2022NBC99.18 [43] 36.9 [44] 72 [45] 29.5 [43] $6,500,000 [46] $6,767,569
LVII February 12, 2023Fox114.21 [lower-alpha 2] [47] 40.4 [47] 33.8 [48] $7,000,000$7,000,000
LVIII February 11, 2024CBS120.25 [49] 42.1 [49] 81 [49] 35.9 [49] 111 [49] $7,000,000—
Nickelodeon 1.25 [50] 0.5 [50] Un­knownUn­knownUn­known$250,000—

1967–1979

Super Bowl I was played at the Los Angeles Memorial Coliseum. SuperBowl I - Los Angeles Coliseum.jpg
Super Bowl I was played at the Los Angeles Memorial Coliseum.

The first championship game was dubbed the "Super Nielsen Bowl" by the media. [51] [52] Variety predicted that the ratings for the game would be the most important of the year. At the time, CBS held the broadcasting rights to NFL games and NBC held the rights to AFL games. [53] With one team from each league competing against each other, the two networks agreed to pay $1 million each to simulcast Super Bowl I. [54] As NFL games on CBS rated double those of AFL games on NBC during the regular season, CBS was able to charge advertisers tens of thousands of dollars more than NBC for 60-second commercials during the broadcast. [53] [55] For years, CBS had held the reputation of being "the pro football network," and was expected to live up to it. [54] [55] Preliminary ratings for the game—which was controversially blacked out in Greater Los Angeles [51] —were released a day later and showed that the CBS feed was more popular than the NBC. [56] Three weeks later, this was confirmed when the national Nielsen ratings were released, crowning CBS the winner of the first "network Nielsen Bowl." [57]

Unlike Super Bowl I, the 1968 game was broadcast by only one network, CBS. The preliminary Arbitron ratings as reported by the network gave the game a 43.0 rating, a 76 share, and a total viewership of over 70 million. [58] However, the final Nielsen numbers later revealed the game was watched by 51.3 million total viewers and received a 36.8 rating and a 68 share—less than Super Bowl I. [59] In New York City, the game received a 36.3 rating and a 61 share. [60] 1969's Super Bowl III received an initial rating of 39.9 and a share of 79 with over 60 million total viewers. In New York City, the game registered a preliminary rating of 40.5 on NBC, more than eight times the combined rating of CBS and ABC broadcasts at the same time. [61] Final numbers gave Super Bowl III a national rating of 36.0, lower than the previous year, though the total viewership was up from 51.3 million to 54.5 million. [59]

In contrast with previous years, Super Bowl IV's ratings were largely underestimated. Overnight Nielsen ratings gave the 1970 game a 38.8 rating and a 70 share, with 57 million total viewers; final numbers gave the game a 39.4 rating, 69 share, and 59.2 million total viewers. [59] [62] The 1971 game was watched by 39.8% of American households, making the NBC broadcast the highest-rated sports event on a single network, beating the final game of the 1963 World Series [63] This record would be broken again the following year when the 1972 CBS broadcast of Super Bowl VI was watched by 44.2% of households. [64] In 1973, Super Bowl VII was the first game to be exempt from a local television blackout following the amendment of an NFL policy requiring them at the time. Although 3 million more households were able to watch the game, [65] the number of households that actually watched it increased by only 220,000 compared to the previous year, and the rating declined from a 44.2 to a 42.7. [13] Likewise in 1974, the rating declined again to a 41.6, and total viewership for the game was 4.5 million less than the year before. [59]

The 1975 Super Bowl was televised for five hours on NBC. [66] As a result, the number of viewers who watched at least six minutes of the broadcast (total viewers) increased from 63.2 million to 71.3 million—a new record for the game. [59] The rating and average viewership also increased compared to the previous year. [13] With the Steelers winning the game, the broadcast in Pittsburgh attracted a preliminary rating of 63 and a share of 88 in the city, meaning 88% of the households in the city with television sets in use were watching it. [67] In Los Angeles, the game received a 78% share of the audience, compared to the combined shares of the broadcasts on CBS and ABC at the same time of 4%. [68] Super Bowl X also saw an increase in ratings; total viewership for the 1976 game increased by 2 million compared to the previous year and the national audience share was 78%, which remains the highest-ever number for the game on a single network. [59]

In 1977, Super Bowl XI was watched by 81.9 million total viewers, beating the Game 7 viewership of the 1975 World Series and becoming the most-watched sports broadcast in American history. [69] The rating of 44.4 and average viewership of 62.1 million also set new records for the game [13] —all of which would be broken the following year when Super Bowl XII was the first to be broadcast in prime time in the Eastern Time Zone. [70] As a result, total viewership grew by over 20 million and the 1978 game became the most-watched single-network broadcast in U.S. history; 102 million viewers watched at least five minutes. [59] [71] The audience share decreased to an all-time low, but the rating increased to a 47.2 from a 44.4 and average viewership increased by over 16 million compared the previous year, setting new highs for the game. [13] In 1979, the Super Bowl XIII broadcast recorded a drop in both average and total viewership, and the rating decreased by 0.1 to a 47.1, though all were the second-best numbers ever for the game and the share grew by 7 percentage points to a 74. [13] [59] [72]


1980–1989

1990–1999

2000–2009

2010–2019

In the first half of the decade, total U.S. TV viewership generally increased every year, peaking in 2015 during Super Bowl XLIX on NBC in terms of average viewership (at 115 million people). While the trend for average Super Bowl ratings decreased in the second half of the decade, Super Bowl LI on Fox in 2017, the first Super Bowl ever decided in overtime, currently holds the record for the largest total viewership in Super Bowl (and U.S. television) history at 172 million people. The halftime shows from 2010 to 2017 alone outperformed the actual game in terms of average U.S. TV viewership. [73] [74]

2020s

Super Bowl LIV on Fox in 2020 opened up this decade amidst the emergence of COVID-19 pandemic at the time and saw significant ratings improvement from the 2 previous Super Bowl editions, but suffered lower ratings the year after, [75] with an average of 91.63 million alone on CBS - the lowest since 2006. In 2022, with the resumption of full venue attendances at NFL games, Super Bowl LVI on NBC saw an average of 99.18 million viewers and total of 101.09 million, with streaming contributing an extra 11 million for a total of 112.3 million people. This is currently the second biggest average viewership in Super Bowl (and U.S. television) history. [76] The Spanish audience nearly tripled from the year prior.

Spanish

Due to a growing Hispanic football fanbase, Spanish-language broadcasts of the Super Bowl by American channels began in 2014. [77]

Super
Bowl		DateChannelAvg. viewers
(millions)
XLVIII February 2, 2014 Fox Deportes 0.56 [78]
XLIX February 1, 2015 NBC Universo 0.37 [79]
50 February 7, 2016 ESPN Deportes 0.47 [80]
LI February 5, 2017 Fox Deportes 0.65 [81]
LII February 4, 2018 Universo 0.54 [79]
LIII February 3, 2019 ESPN Deportes 0.47 [82]
LIV February 2, 2020 Fox Deportes 0.76 [81]
LV February 7, 2021 ESPN Deportes 0.65 [83]
LVI February 13, 2022 Telemundo 1.91 [45]
LVII February 12, 2023 Fox Deportes 0.88 [84]
LVIII February 11, 2024 Univision 2.2 [85]

International

Canada

The Super Bowl has been broadcast in Canada since its inception on both English and French television networks. In English, the first 12 Super Bowl games were broadcast on CBC television stations and affiliates. The game rotated between CTV (1979, 1981, 1983) and CBC (1980, 1982) before airing on Global and its affiliates in 1984 and 1985. The game briefly returned to CTV in 1986 and then aired on Global from 1987 until 2007. Following a new deal with the NFL, CTV regained the rights to air the Super Bowl in Canada and it has aired on the network since 2008. The game has also been simulcast on CTV 2 (2017–19) and sports cable channel TSN (2016–present). [86] [87] In Quebec, the first 20 games aired on French television stations owned by the SRC (the Canadian Broadcasting Company is known in French as the Société Radio-Canada). From 1987 to 1991, the Super Bowl aired on TQS, with the exception of the 1989 game which was only available on NBC via cable. In 1992, 1993, and 1994, the game was broadcast on sports channel RDS before moving to TVA in 1995. In 1996, the game returned to RDS and has aired on the channel since. [86] [88]

Viewership for early games was estimated through various surveys conducted by Numeris and/or Nielsen Canada. However, reliable figures are only available since the 1990s when Nielsen began tracking viewership in the province of Ontario in 1991; electronic measurement of the game was not conducted by Numeris nationally until the mid-2000s. Following the introduction of the Portable People Meter (PPM) in Canada in time for the 2010 game, viewership increased significantly compared to the previous decade. In 2014 and 2015, total Canadian viewership equaled or exceeded that of American total viewership, per capita. [89] A controversial decision by the Canadian Radio-television and Telecommunications Commission (CRTC) that banned Canadian networks from simsubbing the Super Bowl in 2017, 2018, and 2019 caused a decline in viewership; the rule was overturned by the Supreme Court of Canada prior to the 2020 game.

Similar to the United States, ad prices have also increased over the years on English networks in Canada. In 1977 and 1978, the cost of a 30-second ad was $2,500 and $3,200 Canadian, respectively. [90] By 1992, the price had increased to $25,000. [91] In 1994 and 1995, the price was $29,000 and $40,000, respectively. [92] By 1998, the price had increased to $45,000. [93] In 2000, the price was $85,000 per 30 seconds—more than a 50% increase over the $55,000 it cost in 1999. [94] [95] The ad price was approximately $100,000 in 2003. [96] In 2005, the cost of a 30-second ad was $110,000; [97] it was lowered to $100,000 for the next two games due to a decline in viewership. [98] [99] Following the acquisition of Super Bowl broadcasts rights by CTV, the price returned to $110,000 in 2008. [99] It then increased to approximately $117,000 for the 2009 game, before declining slightly for the 2010 game. [100] In 2011, CTV charged about $100,000. [101] By 2012, ads cost close to $130,000 per 30 seconds. [102] Ads cost between $170,000 and $200,000 for the 2015 game, and between $150,000 and $200,000 for the 2020 game. [103] [104]

Note: Viewership figure for the 2018 English-language broadcast excludes TSN. Television viewership of the Super Bowl in Canada, 1998-present.svg
Note: Viewership figure for the 2018 English-language broadcast excludes TSN.
Super Bowl television ratings in Canada showing network(s) broadcast on and average viewership, 1998–present
Super BowlDateEnglishFrench
Network(s)Avg. viewersNetworkAvg. viewers
XXXII January 25, 1998 Global 3,000,000 [105] RDS Un­known
XXXIII January 31, 19993,399,000 [59] Un­known
XXXIV January 30, 20004,000,000 [106] Un­known
XXXV January 28, 20013,000,000 [107] Un­known
XXXVI February 3, 20023,600,000[ citation needed ]Un­known
XXXVII January 26, 20033,600,000 [108] 617,000 [108]
XXXVIII February 1, 20043,560,000 [109] Un­known
XXXIX February 6, 20053,130,000 [110] Un­known
XL February 5, 20064,281,000 [111] 702,000 [111]
XLI February 4, 20073,367,000 [112] 816,000 [113]
XLII February 3, 2008 CTV 4,234,000 [114] 905,000 [115]
XLIII February 1, 20093,600,000 [116] Un­known
XLIV February 7, 20106,017,000 [117] Un­known
XLV February 6, 20116,537,000 [118] Un­known
XLVI February 5, 20127,280,000 [119] 765,000 [120]
XLVII February 3, 20136,447,000 [121] Un­known
XLVIII February 2, 20147,318,000 [122] Un­known
XLIX February 1, 20158,262,000 [123] 894,000 [124]
50 February 7, 20167,372,000 [125] 939,000 [126]
LI February 5, 2017 CTV
CTV 2
TSN 		5,602,000 [127] 997,000 [128]
LII February 4, 20184,470,000 [129] 949,000 [130]
LIII February 3, 20195,523,000 [131] 981,000 [132]
LIV February 4, 2020CTV
TSN		9,500,000 [133] 1,669,000 [134]
LV February 7, 20219,414,000 [135] 1,121,000 [136]
LVI February 13, 20228,485,000 [137] 951,000 [137]
LVII February 12, 20238,600,000 [a] [138]
LVIII February 11, 202410,000,000 [a] [139]
a French and English combined viewership on CTV, TSN, and RDS.

1967–2009

According to in-house research conducted by the network, the 1977 game was watched by approximately 3.5 million Canadians on the CBC's English and French television stations. [90] In 1978, Nielsen conducted the first independent ratings survey and found that the 1978 game was watched by 4,495,000 million Canadians, including 550,000 on French television stations. [140] [141] In 1979, a Bureau of Broadcast Measurement (BBM) survey found that 4,605,000 million Canadians watched that year's Super Bowl; a separate Nielsen survey measured 4.1 million viewers on English television stations only. [142] [143] In 1980, Nielsen found that Super Bowl XV was watched by approximately 3.1 million viewers—a decline of over one million compared to the previous year—though it was the most watched broadcast of the week. [144] The 1981 game was watched by 3.5 million on English television stations according to BBM; a later survey by the organization measured an audience of 4,482,000 viewers across both languages. [145] [146] In 1982, Nielsen found that Super Bowl XVI was watched by 3.2 million Canadians. [147] In 1985, the game was watched by 1,649,000 viewers on Global. [148] According to the company's 1986 survey of the game, 4,065,000 Canadians watched Super Bowl XX, including 427,000 in Montreal alone. [149]

In 1996, Super Bowl XXX was watched by 1.7 million viewers in Ontario according to Nielsen. The next year, viewership declined to 1,528,000 but returned to 1.7 million for the 1998 game, which drew approximately 3 million viewers nationwide. [105] In 1999, Super Bowl XXXIII was watched by 3,399,000 viewers—the largest electronically measured audience in the game's Canadian broadcast history. [59] This record would be broken the following year when the 2000 game was watched by 4 million, according to preliminary figures. [150] However, the 2001 game was watched by just over 3 million, including 1,548,000 in Ontario—both of which represented multi-year viewership lows. [150] [107] The next year, viewership increased to an average of 3.6 million for the 2002 game, and increased again to 4.2 million for the 2003 game. [151] [152] However, viewership would decline for the next two years; the 2004 game was watched by 3.56 million, and 3.13 million watched the game in 2005. [109] [110]

In 2006, however, viewership increased. Super Bowl XL drew a record English-language audience of 4,281,000 and a French-language audience of 702,000. [111] The 2007 game drew an audience of 3,397,000 English viewers—down over 800,000 compared to the previous year—but the number of French viewers who watched the game increased by over 100,000 to 816,000. [113] [153] The French audience increased again the next year to a preliminary 905,000—a record for broadcaster RDS—and the English audience increased to 4,234,000 and peaked at 5.83 million. [111] [114] In 2009, viewership declined; the English broadcast was watched by 3,602,000, while the French broadcast was watched by 691,000. [154]

2010–19

Mexico

In Mexico, Super Bowl LIV averaged 3.7 million viewers in Mexico and a 7.3 rating, with 2.94 for TV Azteca, 2.66 for Televisa, 0.87 for Fox Sports, and 0.83 for ESPN. The event had a total reach of 12 million viewers. [155]

See also

Notes

  1. 1 2 3 4 5 The original figure of 91.63 million was later revised by Nielsen due to their undercount of out-of-home viewers. [40] [41] However, the revised ratings are unknown.
  2. ↑ Revised from 112.17 because of a Nielsen error

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Although the Super Bowl is consistently one of the most watched television programs in the United States annually, broadcasters have sometimes attempted to intentionally counterprogram against it by running new programming against the game as an alternative, such as special episodes of existing series, one-off special presentations, and previews of new series, typically during its halftime break.

The following is an overview of the television ratings for the National Hockey League (NHL)'s Stanley Cup Finals in both the United States and Canada.

<span class="mw-page-title-main">The Sue Sylvester Shuffle</span> 11th episode of the 2nd season of Glee

"The Sue Sylvester Shuffle" is the eleventh episode of the second season of the American musical television series Glee, and the thirty-third episode overall. It was written by Ian Brennan, directed by Brad Falchuk, and was broadcast immediately following Super Bowl XLV on February 6, 2011 on Fox. In the episode, an effort to dispel student rivalry forces the McKinley High football team and glee club to unite. When cheerleading coach Sue Sylvester withdraws her squad from the halftime show of a championship football game, the disparate groups must come together to perform a routine and win the game.

Major League Soccer has been broadcast live in the United States nationally since the league's inception in 1996 and in Canada since 2007. As of the 2023 season, Apple Inc. is the primary global rights holder and streams every regular season and playoff match on MLS Season Pass – a service in the Apple TV app. Some matches are also broadcast on television via Fox Sports in the United States, and Bell Media in Canada.

<span class="mw-page-title-main">Super Bowl LI</span> 2017 National Football League championship game

Super Bowl LI was an American football game played at NRG Stadium in Houston, Texas, on February 5, 2017, to determine the champion of the National Football League (NFL) for the 2016 season. The American Football Conference (AFC) champion New England Patriots defeated the National Football Conference (NFC) champion Atlanta Falcons, 34–28. Super Bowl LI featured the largest comeback in Super Bowl history, with the Patriots overcoming a 28–3 deficit in the third quarter to emerge victorious. Due to the comeback, the game is nicknamed "28–3". The game was also the first Super Bowl to be decided in overtime.

This is a list of television ratings for NBA Finals in the United States, based on Nielsen viewing data. The highest rated and most watched NBA Finals series was the 1998 NBA Finals between the Chicago Bulls and Utah Jazz, which averaged an 18.7 rating / 33 share and 29.04 million viewers on NBC. That series also featured the highest rated and most watched NBA Finals game, as the Sunday night averaged a 22.3 rating / 38 share and 35.89 million viewers. The 1987 NBA Finals between the Los Angeles Lakers and Boston Celtics was the highest rated and most watched NBA Finals series on CBS, averaging a 15.9 rating / 32 share and 24.12 million viewers. Game 7 of the 1988 NBA Finals registered the network's highest rated and most watched NBA game with a 21.2 rating / 37 share.

Major League Soccer has been broadcast live in the U.S. nationally since the league's inception in 1996 and in Canada since 2007. In the United States the game is broadcast in English on Fox Sports 1 and Fox, in Spanish on Fox Deportes. In Canada, MLS is broadcast on TSN in English and RDS in French.

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