Ortigas East

Last updated

Ortigas East
Project
Opening date2005;20 years ago (2005)
DeveloperOrtigas & Company
OwnerOrtigas & Company
Website Official website
Physical features
Transport Bus-logo.svg   2    65   Frontera Drive

Bus-logo.svg   18    36    39    41    50    56    59   Tiendesitas
Bus-logo.svg QuezonCityBusService.png   6   Ortigas Avenue

Contents

BSicon SUBWAY.svg 4 Tiendesitas (future)
Location
Ortigas East
Coordinates: 14°35′11″N121°04′39″E / 14.586251°N 121.077575°E / 14.586251; 121.077575
Location Ugong, Pasig, Metro Manila, Philippines

Ortigas East (formerly known as Frontera Verde) is a mixed-use development in Ugong, Pasig located in Metro Manila.

Developed by Ortigas Land, the development was launched in 2005 with the inauguration of Tiendesitas, a shopping mall which serves as its anchor establishment and whose name is often used to refer to the entire area.

History

The area of Ortigas East (formerly Frontera Verde) was originally part of the Hacienda de Mandaluyon, a 4,033-hectare (9,970-acre) estate owned by the Augustinian Order until it was sold in 1920 to businessmen Dr. Frank W. Dudley and Don Francisco Ortigas. Their partnership eventually evolved into the present-day Ortigas & Company. Over the following decades, the partnership developed the Greenhills Shopping Center, the surrounding Greenhills subdivisions, and other adjacent subdivisions until their real estate expansion had slowed around 2001. [1]

In 2005, Ortigas & Company launched a new wave of development with the opening of Tiendesitas on the 18.5-hectare (46-acre) Frontera Verde property. The shopping mall consists of multiple "villages" that function as a hub of Filipino art and culture. [2]

On August 16, 2006, SM Prime opened SM Supercenter Pasig (now SM Center Pasig), a shopping mall with a total floor area of 29,017 m2 (2.9017 ha). The mall features a nature-inspired architectural design intended to complement the area. [3]

In April 2013, a freshwater fish aquarium named Las Farolas: The Fish World opened within the theme park area of Frontera Verde. [4] The aquarium ceased operations in September 2016. [5]

In June 2020, amid the COVID-19 lockdown in the Philippines, both Fun Ranch and Jump Yard permanently ceased operations. [6] [7]

In February 2022, the former Las Farolas aquarium was converted into The Grounds, a public park with picnic areas, pet-friendly spaces, and parking facilities for both motor vehicles and bicycles. [8] Its first major event was held in June 2022, when the Pasig city government hosted a "Bike Fest" at The Grounds in celebration of World Bicycle Day. [9]

References

  1. "The old and new Ortigas & Co". The Philippine Star . June 4, 2010. Retrieved November 4, 2005.
  2. "Tiendesitas: Enjoying Pinoy's best... everyday". The Philippine Star . November 18, 2005. Retrieved November 4, 2005.
  3. "SM Supercenter Pasig opens". The Philippine Star . August 25, 2006. Retrieved November 3, 2025.
  4. "Las Farolas: Conserving freshwater biodiversity". The Philippine Star . May 4, 2013. Retrieved November 4, 2025.
  5. "Las Farola". Fins & Tails. November 11, 2024. Retrieved November 3, 2025.
  6. Malig, Kaela (June 4, 2020). "Jump Yard is now permanently closed". GMA Integrated News . Retrieved November 3, 2025.
  7. "'We're sad but it's time to go': Fun Ranch closes for good". ABS-CBN News and Current Affairs . June 4, 2020. Retrieved November 3, 2025.
  8. "New park alert!". Ortigas East . February 11, 2022. Retrieved November 3, 2025 via Facebook.
  9. Mangubat, Leandro (June 6, 2022). "Pasig Transport holds 'Bike Fest' at The Grounds in Ortigas East". Visor.ph. Retrieved November 3, 2025.