This article is being considered for deletion in accordance with Wikipedia's deletion policy. Please share your thoughts on the matter at this article's deletion discussion page. |
Type of business | Private |
---|---|
Type of site | OTT platform |
Available in | Bengali |
Headquarters | Kolkata, West Bengal, India |
Area served | Worldwide |
Owner | SVF Entertainment Pvt Ltd |
Founder(s) |
|
Chairperson | Vishnu Mohta |
Industry | |
Products | |
Services | |
URL | www |
Registration | Required |
Launched | 20 September 2017 |
Current status | Active |
Hoichoi is an Indian subscription video on-demand and OTT streaming service, owned by SVF Entertainment Pvt Ltd. [1] [2] It is the first OTT platform in India [3] focusing mainly on Bengali content. [4] The name Hoichoi means excitement. [5]
It focuses primarily on Bengali language films and entertainment contents, but also provides English subtitles and Hindi dubbing. Apart from its market in Bangladesh and India, it also caters to Bengali diaspora that account for a major share of its subscription users. It has about 600 film titles and over 125 [6] original series. [7] The platform also started creating original films and expanding the films and TV shows genre. [8] [9]
It was launched on 20 September 2017, operating on a subscription-based business model. It introduced a freemium plan in 2021. [10]
Besides web and mobile, it is Chromecast and AirPlay-enabled and available on Apple TV, Amazon Fire TV, Android TV, Roku, Mi TV, LG Smart TV and Tizen. [4]
ViewLift is Hoichoi's technology partner that controls the brand's OTT space; media and entertainment distribution, consumption and monetization. [11] SVF gave the mandate to ViewLift in October 2016 to maintain and develop the official website and app. [12]
In 2017, SVF assigned its creative mandate to advertising agency Rediffusion Y&R. The brand name Hoichoi was suggested by it. [5]
In 2020, HoiChoi partnered with Reliance Jio making its contents available for JioFiber and Jio set-top customers. [13]
Shemaroo Entertainment Ltd. is an Indian content creator, aggregator and distributor, specifically in the media and entertainment industry. It was founded by Buddhichand Maroo in 1962 as a book circulating library under the name Shemaroo. It set up India's first video rental business in 1979. The company went national after it began content distribution in 1987, became aggregators and bought rights to movies for home video.
SVF Entertainment Pvt. Ltd. is an Indian media and entertainment company headquartered in Kolkata, West Bengal, founded by Shrikant Mohta and Mahendra Soni. Apart from producing and distributing Bengali films, SVF also distributes Bollywood and Hollywood films in Eastern India. The other divisions of the company include Exhibition, TV Content Production, Digital Cinema, Music, New Media and IPR syndication. SVF was in Anandabazar Patrika's powerlist for 2008 and 2010.
Soham Chakraborty, is an Indian actor, producer, television personality and politician. He has appeared in more than 100 Bengali films, as child artist and as male lead. He earned numerous accolades, including Uttam Kumar Awards, BFJA Awards and Star Jalsha Entertainment Awards. Chakraborty has a significant following in West Bengal, Assam and other adjacent states in India and Bangladesh. He is a member of All India Trinamool Congress. He contested 2016 West Bengal Legislative Assembly election from Borjora Constituency.
SonyLIV is an Indian over-the-top freemium streaming platform owned by Culver Max Entertainment. SonyLIV was introduced in 2013 as the first OTT service in India. As a streaming service, it carries content from its local networks, including films, television series, live sports matches and original programming, and also features content licensed from third-parties in India such as Lionsgate and ITV among others. Since 2020, SonyLIV has taken more of an active role as a producer and distributor for both films and television series, offering original programming content through its online library.
Disney+ Hotstar is an Indian subscription video on-demand over-the-top streaming service owned by Novi Digital Entertainment of Disney Star and operated by Disney Entertainment, both divisions of The Walt Disney Company, featuring domestic Indian film, television and sport content for India itself and its worldwide diaspora. It also includes imported content and serves Southeast Asia as well.
Voot is an Indian subscription video on-demand and over-the-top streaming service, owned by Viacom18. Launched in March 2016, it is Viacom18's advertising-led video-on-demand platform that is available as an app for iOS, KaiOS (JioPhone) and Android users, and a website for desktop consumption. It also accessible through Amazon Fire TV, Roku, Apple TV, Android TV and Chromecast devices.
Amazon Obhijaan is a 2017 Indian Bengali-language action-adventure film written and directed by Kamaleshwar Mukherjee and produced by Shrikant Mohta and Mahendra Soni under the banner of Shree Venkatesh Films. Starring Dev in the lead role of Shankar, it is the sequel to 2013 film Chander Pahar and the second installment of Chander Pahar film series. The film revolves around Shankar, an adventurer who, along with a lady and her father, travels the Amazon in search of the City of Gold, El Dorado.
Anirban Bhattacharya is an Indian actor, theatre actor, singer and director. His first successful theatre production was Debi Sarpamasta, written by Manoj Mitra, directed by Debesh Chattopadhyay. His other notable works are Anthony Soudamini, Nagamandala, Jara Agun Lagay, Bisorjan, FM Mahanagar, Karu Basana, Awdyo Shesh Rajani, Athoi etc. In 2017, he got the Mahindra Excellence Theatre Awards (META) as Best Actor in a Leading Role (Male) for Awdyo Shesh Rajani. In 2015, he started his film career with the Zee Bangla telefilm Kader Kuler Bou. He got fame for his character as Bishan Roy from the film Eagoler Chokh. For playing this role, he was picked up as the Filmfare Awards East for Best Actor in a Supporting Role in 2017. In 2019, He got his first Best Actor Award for the role of Nikhilesh Chowdhury from the movie Ghawre Bairey Aaj which was immensely praised by critics and audiences. He made his directorial debut through the Bengali crime drama web series Mandaar, which is inspired by William Shakespeare's Macbeth. His second direction Ballavpurer Roopkotha was released on 21 October 2022.
There are currently about 46 providers of over-the-top media services (OTT) in India, which distribute streaming media over the Internet. In fiscal year 2018, the OTT market in India was worth ₹2,150 crore. The streaming market in India is predicted to be worth $15 billion by 2030, with $12.5 billion coming from the video market and $2.5 billion from audio. The OTT market in fiscal year 2020 was estimated to be worth $1.7 billion.
Gumnaami is a 2019 Indian Bengali-language Factual film based on the true events directed by Srijit Mukherji, which deals with the mystery of Netaji's death, based on the Mukherjee Commission hearings and the book Conundrum written by Anuj Dhar and Chandrachur Ghose. It has been produced by Shrikant Mohta, Pranay Ranjan, and Mahendra Soni under the banner of Shree Venkatesh Films. Prosenjit Chatterjee plays the roles of Subhas Chandra Bose and Gumnaami Baba.
Hello is a Bengali-language streaming television series streaming on Hoichoi produced by SVF. The series stars Raima Sen, Joy Sengupta and Priyanka Sarkar. In the first scene of this series Raima Sen as Nandita received an MMS from an unknown number showing her husband Ananyo making love with Nina that turns her life upside down.
Eken Babu is a Bengali web series streaming on Hoichoi. The web series is based on Ekenbabu detective story which is written by Sujan Dasgupta. It's quite hard to believe Eken Babu as detective who actually looks like an ordinary Bengali man who earns a little by solving matters as a detective. Produced by the Eyewash Production season 1 of Eken Babu was released on 3 March 2018 With 6 episodes directed by Anirban Mallik. Later on 10 November in the same year hoichoi released the second season of the web series but this time the series was directed by Anupam Hari. The series stars Anirban Chakraborti in the titular role, Shoumyo Banerjee, and Debapriyo Bagchi in the main roles. The production company, Shree Venkatesh Films, announced, in 2021, that a film titled The Eken will be made for a theatrical release in 2022. After five successful seasons, Eken Babu will return for the sixth time in the web space in December 2022, as mentioned on 20 September 2022, at Hoichoi season 6— this time the centre of the adventure being Kolkata itself. Also, on 1 November 2022, SVF officially announced that The Eken is returning for its second installment in 2023.
Sun NXT is an Indian video on demand service run by Sun TV Network. It was launched in June 2017 and has content in six languages - Tamil, Telugu, Malayalam, Kannada, Bengali, Marathi. Sun NXT app is available for Android and iOS devices, Smart TVs and other devices.
Case Jaundice is a Bengali comedy web series which has a very interesting concept. It is a series that has been made entirely during the lockdown period. Directed by Subhankar Chattopadhyay the web series and shorts shot during the lockdown period of the COVID-19 Pandemic. All the cast and crew members have worked in the limitation of shooting remotely from home. In the web series all the characters communicated through phone and video calls.
JioCinema is an Indian advertising video on-demand and over-the-top streaming service, owned by Viacom 18, a subsidiary of TV18. Launched on 5 September 2016, JioCinema's content library includes films, television shows, web series, music videos, documentaries and sports. After the successful merger with Viacom 18 in September 2022, Viacom18 shifted all its sporting content from Voot to JioCinema making it the digital sporting destination of the network. The mobile app is available for Android and iOS devices.
Detective is an Indian Bengali thriller-drama film directed by Joydip Mukherjee and produced by Shree Venkatesh Films. The film features Anirban Bhattacharya, Ishaa Saha in lead roles with Saheb Bhattacharya, Trina Saha, and Ambarish Bhattacharya in the supporting roles. The film is based on eponymous short story of Rabindranath Tagore. The film was released on 14 August 2020 on Bengali OTT platform Hoichoi. It is the first Bengali film released on OTT platform directly.
Tangra Blues is a 2021 Indian Bengali language musical-thriller film directed by Supriyo Sen for producers Shree Venkatesh Films. Starring Parambrata Chatterjee and Madhumita Sarcar, the film revolves around music-maker Joyee and a music band leader Sanjib Mondal. It was released on 15 April 2021, coinciding with Bangla Noboborsho.
Robindronath Ekhane Kawkhono Khete Aashenni is a Bengali web series based on the thriller novel of the same name written by Bangladeshi writer Mohammad Nazim Uddin. The series has been released on West Bengal-based Bengali language OTT platform Hoichoi. It is directed by Indian director Srijit Mukherji. This is the second complete web series directed by Srijit Mukherji and his first work in Hoichoi. Initially, shooting was planned in both countries with the participation of several actors from Bangladesh and India, but due to the COVID-19 pandemic, shooting was done only in India. However, Azmeri Haque Badhon is the only Bangladeshi playing the central character "Mushkan Zuberi".
Chorki is a Bangladeshi subscription-based over-the-top media service and original programming production company, owned by Transcom Group via Prothom Alo subsidiary of Mediastar Limited, and was launched on 12 July 2021 worldwide. The service primarily shows original content and content from other third-party providers, including television series, films, and documentaries. The service is available in an ad-free version with limited content, while the premium tier includes a larger content library including original shows and films.
Mandaar is an Indian Bengali-language crime thriller drama streaming television series created by Anirban Bhattacharya and Pratik Dutta. A loose adaptation of Macbeth by William Shakespeare, Bhattacharya makes his directorial debut on the OTT platform through this series. It stars Sohini Sarkar as Laili, Debasish Mondal as Mandaar (Macbeth), Debesh Roy Chowdhury as Dablu Bhai, and Anirban Bhattacharya as Muqaddar Mukherjee, a corrupt police officer.