DD Sahyadri

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DD Sahyadri
दूरदर्शन सह्याद्री
DDSahyadriLogo.jpg
Country India
NetworkDD (Doordarshan)
Headquarters Mumbai, Maharashtra, India
Programming
Language(s) Marathi
Picture format 576i (4:3) (SDTV)
Ownership
Owner Prasar Bharati
Sister channels DD National
DD News
History
Launched15 August 1994 [1]
Former namesRLSS Marathi (DD 10)
(1994 – 2000) [1]
Links
Website https://www.doordarshan.gov.in/ddsahyadri

DD Sahyadri is a Marathi TV channel. It is a regional channel dedicated to Maharashtra. It shows Marathi serials, news, films infotainment and educational programs about agriculture, healthcare, and other subjects. It is part of Doordarshan network. It is a Free-to-air channel. [2] [3]

Contents


Name

The name 'Sahyadri' in 'DD Sahyadri' comes from the a group of hills in the Western Ghats. This is similar to how other regional DD channels are named.

History

2 October 1972 (Gandhi Jayanti): Doordarshan Kendra Mumbai started broadcasting two hours a day on DD National in black-and-white. The transmission was broadcast using a small transmitter that served few TV households. [4]

15 August 1994 (Independence Day): DD Sahyadri was launched as separate channel as RLSS Marathi (DD 10) throughout India. [1]

2 June 1999: A new studio for DD Sahyadri was inaugurated. [1]

1 January 2000: DD 10 broadcast time increased to seventeen hours a day. [1]

5 April 2000: DD 10 was renamed DD Sahyadri. [1]

Description

DD Sahyadri broadcasts serials, informative programmes, public debates, and film-based programmes. Old and new Marathi films shown on this channel. DD Sahyadri offers about six to eight event properties a year with the big ones being the annual DD Awards, Hirkhani Awards (felicitating women achievers) and the Navaratan Awards. DD Sahyadri is supported by Doordarshan studios in Mumbai, Pune and Nagpur. It makes an annual live telecast of Dahihandi Mahotsav from Thane.

DD Sahyadri's Mission is 'To inform, Educate and Entertain Marathi knowing people in their language, idiom & Culture' and 'To showcase the Real Maharashtra Culture, its values, traditions, modernization, diversity and its unity through programmes of high quality in the highest tradition of Public Service Broadcasting with true Indian National Spirit'.

Competitors and Ranking

The channel competes with private channels such as Zee Marathi, Colors Marathi, Star Pravah, Sony Marathi and Zee Yuva and FTA channels such as Fakt Marathi. In the TAM Report for the week ending on 5 March 2011, DD Sahyadri was ranked the most watched Marathi-language channel with 32.4% reach. Sahyadri is also considered the best regional TV channel, compared to other regional Doordarshan TV channels. In week 47 of 2020, 7 chya Batmya comes in Top 5 Marathi TV shows. Also, in lockdown of 2020, 7 chya Batmya always top the TRP charts.

Broadcast Timings

DD Sahyadri ModesTimings
Terrestrial6 am to 9 am (except Sunday)

3 pm to 8 pm (At other times DD National is shown in Mumbai)

Satellite24 hours a day

Monthly Programme Composition

New versus Repeat Programmes in a Month

Type of ProgrammeNumber of HoursPercentage
New Programmes36751.1%
Repeat Programmes35348.9%
Total Transmission720100.0%

Classification of Programmes in a Month

Type of ProgrammePercentage
1. In-House Programme Productions80.5%
(i) News & Current Affairs14.5%
(ii) Marathi Film & Film Based13.6%
(iii) In-House Programmes52.2%
2. Sponsored Programmes8.1%
3. Others (Fillers/Promos/Balchitrawani/Announcements)11.4%
Total100%

Categories of Programmes in a Month

NumberTypePercentage
(i)Sports0.73%
(ii)Public Service13.24%
(iii)Entertainment44.30%
(iv)Educational10.98%
(v)News, Current Affairs, Parliament/Assembly14.45%
(vi)Health1.76%
(vii)Children3.08%
(viii)Other (Slides/Titles/Promos)11.46%
Total100%

News

News Bulletin Timings

No.StartEnd
18:30 am9:00 am
211:00 am11:30 am
31:00 pm1:30 pm
44:30 pm5:00 pm
57:00 pm7:30 pm
69:30 pm10:00 pm

News Headlines Timings

No.Time
108:30 am
211:30 am
302:30 pm
405:00 pmexcept Sat-Sun
507:00 pm
609:30 pm

Ratings

WeekYear BARC Viewership
TRP Rank
Week 4720151.35
Week 1220202.02
Week 1420202.11
Week 1520201.91
Week 1620201.71
Week 1720201.71
Week 1820201.31
Week 1920201.11
Week 2020201.21
Week 2120200.75
Week 2520201.11
Week 2620201.41
Week 2720201.42

Technology

DD Sahyadri is broadcast from eight high power transmitters in Maharashtra located in: [5]

See also

Related Research Articles

Doordarshan Indias public service broadcaster

Doordarshan is an Indian public service broadcaster founded by the Government of India, owned by the Ministry of Information and Broadcasting and one of Prasar Bharati's two divisions. One of India's largest broadcasting organisations in studio and transmitter infrastructure, it was established on 15 September 1959. Doordarshan, which also broadcasts on digital terrestrial transmitters, provides television, radio, online and mobile service throughout metropolitan and regional India and overseas.

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DD Chandana Indian Kannada-language television channel

DD Chandana is a Kannada TV channel owned and operated by Prasar Bharati under Doordarshan, supported by Doordarshan studios in Bengaluru and Kalburgi. Launched in 1994 DD Chandana has entertainment serials, infotainment programmes, news and current affairs, social programmes and film programmes as its major content. In terrestrial mode, DD Chandana is available to 81.7% of the population of Karnataka.

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DD North-East

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Prateeksha Lonkar is an Indian actress who mostly appeared in Hindi and Marathi films and television series. She is best known for playing the lead title role in the Marathi TV serial Damini, that aired on DD Sahyadri.

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DD Gyan Darshan 1 is a state owned television channel telecasting from Doordarshan, Kendra, IGNOU. It is an educational media initiative of MHRD in collaboration with the Ministry of Information and Broadcasting (MIB), Prasar Bharati and ISRO with IGNOU as the nodal agency.

DD Nagaland is an English TV channel owned and operated by Prasar Bharati under Doordarshan, supported by Doordarshan studios in Kohima and Dimapur. Launched in 1992 DD Nagaland has entertainment serials, infotainment programmes, news and current affairs, social programmes and film programmes as its major content. In terrestrial mode, DD Nagaland is available to 96.7% of the population of Nagaland.

DD Chandigarh is a TV channel owned and operated by Prasar Bharati under Doordarshan, supported by Doordarshan studios in Chandigarh. Launched in 1996 DD Chandigarh has entertainment serials, infotainment programmes, news and current affairs, social programmes and film programmes as its major content. In terrestrial mode, DD Chandigarh is available to 61.7% of the population of Chandigarh. Transmission of programs mainly in Hindi and Punjabi language for one hour a day i. e from 4:00 pm to 5:00 pm including 10 minutes of news on DD Punjabi.

Purushottam Darwhekar was an Indian writer and producer of Indian classical and semi-classical musical plays and radio and television programs. He is credited with a revival of the Marathi musical theater in the 1960s.

Manaswini Lata Ravindra is a Marathi playwright, screenwriter and director, known for writing the play Amar Photo Studio and also being one of the writers of the Marathi sitcom Dil Dosti Duniyadari. In 2016, she is a recipient of the Sahitya Akademi Yuva Puraskar for her short story collection, Blogchya Aarshyapallyad.

References

  1. 1 2 3 4 5 6 "facts-at-a-glance-2010-1-(March-2011 update).pdf" (PDF). Doordarshan Kendra Mumbai. 31 March 2011. Archived from the original (PDF) on 28 January 2015. Retrieved 27 January 2015.
  2. ↑ Dhayade, Kundan (17 April 2020). "Doordarshan Sahyadri About" . Retrieved 17 April 2020.
  3. ↑ "Maharashtra: DD Sahyadri to air televised lectures for school students from July 20". /indian express. Retrieved 13 June 2022.
  4. ↑ "Layout 1 - PB 10-11 Eng_m" (PDF). Prasar Bharati. Prasar Bharati. 2011. Retrieved 27 January 2015.
  5. ↑ "DDK Mumbai Annual Report 2010-2011" (PDF). Doordarshan Kendra Mumbai. 2011. Retrieved 27 January 2015.
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