Last updated
The Wavii logo.png
Available inEnglish
Owner Alphabet Inc.
LaunchedLate 2008
Current statusActive (Integrated in Google)

Wavii was a Seattle startup founded by Adrian Aoun in 2008, and was subsequently acquired by Google, Inc. in April 2013. [1] Wavii developed an iPhone app that allowed users to follow topics (e.g., a company, celebrity, politician, athlete, city, etc.) and receive short updates about them in their feed. This app was based on data produced by Wavii's proprietary technology, which used natural-language-processing and machine-learning approaches to convert content on the web (e.g., news articles and blogs) into structured summaries of the stories they contained. [2]

iPhone line of smartphones designed and marketed by Apple Inc.

The iPhone is a line of smartphones designed and marketed by Apple Inc. All generations of the iPhone use Apple's iOS mobile operating system software. The first-generation iPhone was released on June 29, 2007, and multiple new hardware iterations with new iOS releases have been released since.


Wavii's team was primarily former Last.fm, Microsoft, and Amazon engineers. [3]

Last.fm is a music website founded in the United Kingdom in 2002. Using a music recommender system called "Audioscrobbler", Last.fm builds a detailed profile of each user's musical taste by recording details of the tracks the user listens to, either from Internet radio stations, or the user's computer or many portable music devices. This information is transferred ("scrobbled") to Last.fm's database either via the music player itself or via a plug-in installed into the user's music player. The data is then displayed on the user's profile page and compiled to create reference pages for individual artists.

Microsoft U.S.-headquartered technology company

Microsoft Corporation is an American multinational technology company with headquarters in Redmond, Washington. It develops, manufactures, licenses, supports, and sells computer software, consumer electronics, personal computers, and related services. Its best known software products are the Microsoft Windows line of operating systems, the Microsoft Office suite, and the Internet Explorer and Edge web browsers. Its flagship hardware products are the Xbox video game consoles and the Microsoft Surface lineup of touchscreen personal computers. In 2016, it was the world's largest software maker by revenue. The word "Microsoft" is a portmanteau of "microcomputer" and "software". Microsoft is ranked No. 30 in the 2018 Fortune 500 rankings of the largest United States corporations by total revenue.

Wavii's product

Google acquisition

On April 30, 2013 it was announced that Google, Inc. had acquired Wavii for an amount that was officially undisclosed, but which industry insiders claimed was over $30 million USD. The acquisition was viewed as a way for Google to expand their ability to understand the web for search and to summarize content. [4]

Google discontinued the Wavii iPhone app and website, but the company reported that it is continuing to run Wavii's technology and produce feed content for applications within Google. [5]

Following the acquisition Wavii's team relocated from Seattle to the San Francisco Bay area. [6]

Seattle City in Washington, United States

Seattle is a seaport city on the West Coast of the United States. It is the seat of King County, Washington. With an estimated 744,955 residents as of 2018, Seattle is the largest city in both the state of Washington and the Pacific Northwest region of North America. According to U.S. Census data released in 2018, the Seattle metropolitan area's population stands at 3.94 million, and ranks as the 15th largest in the United States. In July 2013, it was the fastest-growing major city in the United States and remained in the top 5 in May 2015 with an annual growth rate of 2.1%. In July 2016, Seattle was again the fastest-growing major U.S. city, with a 3.1% annual growth rate. Seattle is the northernmost large city in the United States.

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Meebo instant messaging client

Meebo was an instant messaging and social networking service provider. It was founded in September 2005 by Sandy Jen, Seth Sternberg, and Elaine Wherry, and was based in Mountain View, California. Initially the company offered a web-based instant messenger service, extending its offer in more general online chat and even social networking directions. In June 2012, Google acquired Meebo to merge the company's staff with the Google+ developers team.

Taptu was a social media and technology company that built platforms, tools and applications that enabled content on touch screen mobile devices, including phones running iOS and Android. Taptu was a privately held company that was founded in Cambridge in 2007 and was funded by DFJ Esprit and Sofinnova. The company was based in Cambridge and Denver, Colorado.

This is a timeline of Facebook.

Flipboard social-network aggregation, magazine-format application

Flipboard is a news aggregator and social network aggregation company based in Palo Alto, California, with offices in New York, Vancouver and Bejiing. Its software, also known as Flipboard, was first released in July 2010. It aggregates content from social media, news feeds, photo sharing sites and other websites, presents it in magazine format, and allows users to "flip" through the articles, images and videos being shared. Readers can also save stories into Flipboard magazines. As of March 2016 the company claims there have been 28 million magazines created by users on Flipboard. The service can be accessed via web browser, or by a Flipboard application for Microsoft Windows and macOS, and via mobile apps for iOS and Android. The client software is available at no charge and is localized in 21 languages. Its current headquarters is located at 735 Emerson St, Palo Alto, CA 94301, recently moving from a nearby building.

Qwiki was a New York City based startup automated video production company. Qwiki released an iPhone app that automatically turns the pictures and videos from a user's camera roll into movies to share. The company's initial product, an iPad application that created video summaries of over 3 million search terms, was downloaded more than 3 million times and named by Apple as the best "Search and Reference" application of 2011.

Pinterest Photo sharing and publishing website

Pinterest, Inc. is a social media web and mobile application company. It operates a software system designed to enable saving and discovery of information on the World Wide Web using images and, on a smaller scale, GIFs and videos. The site was founded by Ben Silbermann, Paul Sciarra, and Evan Sharp. Pinterest has reached 300 million monthly active users as of August 2019.


Quixey was a company located in Mountain View, California that called itself "the search engine for apps". Users could search for an app on Quixey by describing what they were looking for using natural language. The company invented a new type of search, "Functional Search," that gathered app information from review sites, blogs, social media sites, and additional sources. The technology allowed users to search across multiple platforms, eliminating the need for multiple searches using different mobile devices. In 2015, Quixey raised a $60 million investment round at a valuation of approximately $600 million.


News360 is a personalized news aggregation app for smartphones, tablets and the web. It attempts to learn a user's interests by analyzing their interaction with news stories on the app and using semantic analysis and natural language processing to create an Interest Graph and construct a unique feed of relevant content for each user. The app has an audience of more than 4M users and is located in San Francisco, CA, with offices in Vancouver, BC and Moscow, Russia.

A sticker is a detailed illustration of a character that represents an emotion or action that is a mix of cartoons and Japanese smiley-like "emojis". They have more variety than emoticons and have a basis from internet "reaction face" culture due to their ability to portray body language with a facial reaction. Stickers are elaborate, character-driven emoticons and give people a lightweight means to communicate through kooky animations.

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Hoppit is a personalized search engine. It was founded by Steven Dziedzic and Emad Saghir in 2011 and headquartered in New York, NY. It was acquired in 2013 and is now a part of XO Group, Inc.

Gagan Biyani is an Indian American serial entrepreneur, marketer, and journalist. He was a co-founder and President of Udemy, a large online education company, and was co-founder and CEO of Sprig, a food delivery company. Biyani was also a reporter for TechCrunch and one of the early employees at Lyft. He began his career working for Accenture and Microsoft.


23snaps Ltd. is a free, private social network and photo sharing service for families that allows parents to save photos, videos, measurements and stories of their children to a digital journal and privately share those updates with other family members or close friends. 23snaps is available online and on mobile devices and launched 1 June 2012.

Freestyle Capital is a venture capital firm focused on early stage investments in technology, financial technology, media, telecommunications, internet software and consumer and web-based technology companies. The firm was founded in 2009 by Josh Felser and Dave Samuel and is based in San Francisco, California.


  1. Ingrid Lunden (2013-04-26). "Wavii Confirms Google Buy, Shuts Down Its Service To Make Natural Language Products For The Search Giant". TechCrunch.
  2. Santos, Alexis (2013-04-24). "Google reportedly acquires natural language processing startup Wavii". Engadget.com. Retrieved 2013-08-25.
  3. "Join". LinkedIn. Retrieved 2013-08-25.
  4. Efrati, Amir (2013-04-23). "Google Acquires Wavii to Beef Up Web-Search 'Knowledge Graph' - Digits - WSJ". Blogs.wsj.com. Retrieved 2013-08-25.
  5. "Wavii". Wavii. Retrieved 2013-08-25.
  6. "Wavii officially acquired by Google, app shuts down". VentureBeat. Retrieved 2013-08-25.

Further reading

<i>The New York Times</i> Daily broadsheet newspaper based in New York City

The New York Times is an American newspaper based in New York City with worldwide influence and readership. Founded in 1851, the paper has won 127 Pulitzer Prizes, more than any other newspaper. The Times is ranked 18th in the world by circulation and 3rd in the U.S.