Google Currents (social app)

Last updated

Google Currents
Other namesGoogle+ for G Suite
Developer(s) Google
Initial releaseOctober 27, 2011;13 years ago (2011-10-27) [1]
Platform Android, iOS, Web app
Successor Spaces in Google Chat
License Proprietary
Website Google Currents' Introduction & Features at the Wayback Machine (archived 2022-01-04)

Google Currents was a software application developed by Google for internal enterprise communication. [2] [3] It is one of many products that constitute the Google Workspace line of products. [4]

Contents

Google Currents was different from the also defunct Google app of the same name, which provided users with access to an electronic library of magazines from 2011 to 2013. [5] [6] It was replaced by the Spaces feature in Google Chat in March 2023. Google announced shutting down for business and education on July 5, 2023. [7]

History and development

Originally called Google+ for G Suite, Currents was, up until its closure in 2023, the sole remnant of Google's defunct social network Google+, which counted more than 375 million active members in 2016 but struggled to compete with the largest social network Facebook. [8] A user profile in the platform was a publicly visible account and included fundamental characteristics of social networking services. [9] Currents provided functionality that supported interdisciplinary collaborative experience alongside other G-Suite software and tools. [10] Communities within the platform can be used for posting discussions and topics while users can follow communities, topics, or other users to keep up with published content. [11] It was shut down entirely for personal and brand use on April 2, 2019. [12] [13] It also offered as the successor for Google internal company communication. [8]

In June 2020, Google Currents was in Public Beta for Google Workspace clients. A free trial could also be requested. [14] [15] [16]

On February 10, 2022, Google announced that it would be planning to "wind down" Google Currents and transition its users to the Spaces feature in Google Chat the next year. [17]

See also

References

  1. ↑ Ho, Ronald (October 27, 2011). "Google+ is now available with Google Apps". Official Google Enterprise Blog. Retrieved July 16, 2025.
  2. ↑ Welch, Chris (April 10, 2019). "Google's new Currents app is its enterprise replacement for Google+". TheVerge.com. Retrieved September 4, 2019.
  3. ↑ Admin (July 7, 2020). "Google plus for G Suite officially gone, rebranded as Google Currents". TechAnnouncement.in. Retrieved July 7, 2020.
  4. ↑ Torres, JC (April 10, 2019). "Google Currents resurrected as G Suite's Google+ replacement". SlashGear.com. Retrieved September 4, 2019.
  5. ↑ "Google Currents For iOS Now Called Google Play Newsstand Following Big Redesign". September 23, 2014. Retrieved October 30, 2019.
  6. ↑ "Google product replaces failed product, named after different failed product". The Inquirer . April 11, 2019. Archived from the original on April 12, 2019. Retrieved October 30, 2019.
  7. ↑ "New community features for Google Chat and an update on Currents". Google Workspace Updates. April 12, 2023. Retrieved August 4, 2023.
  8. 1 2 Wirtz, Bernd W. (2024). Digital Business and Electronic Commerce: Strategy, Business Models and Technology. Springer Nature. p. 604. ISBN   978-3-031-50289-7.
  9. ↑ Troussas, Christos; Virvou, Maria (2020). Advances in Social Networking-based Learning: Machine Learning-based User Modelling and Sentiment Analysis. Springer Nature. p. 6. ISBN   978-3-030-39130-0.
  10. ↑ Ed.D, Stephanie Watson Zollinger; Ph.D, Jody Nyboer (2021). Effective Design Critique Strategies Across Disciplines. University of Minnesota Libraries Publishing. p. 11. ISBN   978-1-946135-71-1.
  11. ↑ Iyer, Balaji; Jeevaganambi, Abhi (2022). Google Workspace User Guide: A practical guide to using Google Workspace apps efficiently while integrating them with your data. Birmingham: Packt Publishing Ltd. p. 9. ISBN   978-1-80107-068-3.
  12. ↑ Sanker, Kyle (March 19, 2019). "Shutting down Google+ for consumer (personal) accounts on April 2, 2019". Oi Marketing. Retrieved March 19, 2019.
  13. ↑ "Google launches replacement for Google+ called Google Currents | IOL Business Report". www.iol.co.za. Retrieved October 30, 2019.
  14. ↑ "Google Currents is the Reanimated Corpse of Google+". The Mac Observer. April 11, 2019. Retrieved October 30, 2019.
  15. ↑ Velasco, Carl (April 13, 2019). "Google+ Is Back From The Dead … Sort Of". Tech Times. Retrieved October 30, 2019.
  16. ↑ "With consumer G+ dead, Currents hopes to make waves in the enterprise". April 11, 2019. Retrieved October 30, 2019.
  17. ↑ "The future of Currents and the next generation of collaboration in Spaces". Google Workspace Updates. Retrieved February 11, 2022.
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