Stan (service)

Last updated

Stan Entertainment Pty Ltd
Stan logo.svg
Type of site
 OTT video streaming
Available in English
Founded1 April 2014;10 years ago (2014-04-01)
Predecessor(s)StreamCo Media (2014)
Headquarters Sydney, New South Wales,
Australia
Area servedAustralia
Owner Nine Digital
Services Streaming service
Revenue A$149.1 million (H1 FY2021) [1]
Parent Nine Entertainment
URL www.stan.com.au
RegistrationMonthly subscription required to access content
Users Increase2.svg 2.6 million (as of 22 February 2023) [2]
Launched26 January 2015;9 years ago (2015-01-26)
Current statusActive

Stan (stylised as Stan.) is an Australian subscription over-the-top streaming service. It was launched on 26 January 2015. [3] Stan originally was founded as StreamCo Media, a 50/50 joint venture between Nine Entertainment Co. and Fairfax Media. In August 2014, each company invested A$50 million in StreamCo. [4] StreamCo was renamed Stan Entertainment in December 2014, prior to the January 2015 launch of the streaming service. Nine Entertainment would ultimately acquire Fairfax Media in 2018, making Stan a wholly owned subsidiary of Nine Digital.

Contents

The service offers a broad range of film and television content from both local and foreign productions, particularly from the United States and United Kingdom. Stan also includes a growing library of their own original film and television content. With over 2.6 million subscribers, as of June 2023 Stan is the fourth largest streaming service in Australia, behind Disney+, Amazon Prime Video and Netflix. [5]

Stan's original comedy No Activity became the first SVOD program ever nominated for a Logie Award at the 2016 ceremony. [6]

Content

At launch, the first major programming announcement was the exclusive rights to the premiere season of Better Call Saul as well as the rights to Breaking Bad , which previously aired on Foxtel. [7] It also held the rights to Transparent and Mozart in the Jungle . [8]

The company has a content partnership deal with Sony Pictures, [7] ABC, [9] SBS and its World Movies subsidiary, [10] Paramount Global, [11] Amazon MGM Studios, [12] BBC Worldwide, [13] Showtime, [14] CBS, [14] Village Roadshow, [15] and Warner Bros. International Television Distribution. [16] In December 2014, Stan signed non-exclusive agreements with ABC Commercial and Viacom, with the latter covering Comedy Central, MTV, and Nickelodeon programming. [9] [11]

In August 2015, Stan signed a multi-year deal with Warner Bros. International Television Distribution, bringing several new U.S. series to the platform, including Australian premiere series A to Z and Selfie , as well as the third season of The Following (the first two seasons aired on the Nine Network). [16] In 2016, Stan reached an exclusive multi-year deal with CBS Corporation, which included exclusive rights to Showtime original programs (before the launch of Paramount+ in August 2021). [17]

On 13 December 2018, Stan reached a content agreement with Disney to carry films and television series. [18] The agreement ended in late-2019 due to the launch of Disney+. [19] [20] On 20 August 2019, Stan reached an agreement with Paramount Pictures, carrying some of its films, and series such as The Great and Looking for Alaska. [21] In August 2020, Stan reached a multi-year agreement with NBCUniversal for rights to content from Sky Studios and its U.S. streaming service Peacock. [22] Eventually, the Foxtel Group made a deal with NBC Universal in 2022 to be the home of newer Peacock shows, following the expiration of NBC Universal's deal with Stan. [23]

Stan Original

Stan commissioned its parent company, the Nine Network, to produce original Australian drama series exclusive to the service and approached ABC and SBS on the possibility of co-producing shows and films. [24]

On 16 February 2015, Stan announced it was developing two original series: a Wolf Creek series, and a political drama based on the life of High Court judge Lionel Murphy titled Enemies of the State, with additional productions to be announced in the coming months. [25]

On 1 May 2015, Stan announced its first commissioned series, a comedy titled No Activity ; [26] which premiered on 22 October 2015. [27] Stan renewed No Activity on 15 December 2015 for a second season. [28]

Series developed and aired by Stan are known as Stan Original series. [29]

Acquired exclusives

The following is a list of acquired programs which have had their Australian premiere on Stan.

Stan Sport

Stan Sport
Stan Sport logo.svg
Type of site
 OTT video streaming
Available in English
FoundedNovember 2020;3 years ago (2020-11)
Headquarters Sydney, New South Wales,
Australia
Area servedAustralia
Owner Nine Digital
Products
Services Sports television distribution
Parent Nine Entertainment
URL www.stan.com.au
RegistrationMonthly subscription required to access content
Launched19 February 2021;3 years ago (2021-02-19)
Current statusActive

In November 2020, Stan began to acquire sports rights in association with Nine's Wide World of Sports. These events are carried in a new add-on subscription known as Stan Sport, while the Nine Network holds free-to-air rights to portions of these packages. [66] [67]

In 2021, Stan and Nine began a three-year contract with Rugby Australia to air rugby union on the Nine Network and Stan. Ending a long-standing agreement with Fox Sports and Network 10, Stan holds the pay television rights, streaming all Super Rugby and Super W matches live and ad-free, as well as coverage of inbound tests involving Australia, Argentina, New Zealand, and South Africa, club matches, The Rugby Championship, the Bledisloe Cup, and the Shute Shield, among others. [67] [68]

Stan and Nine also acquired rights to the French Open and Wimbledon tennis tournaments. [66]

In June 2021, Stan announced the acquisition of the rights to UEFA club competitions, including the UEFA Champions League beginning in August 2021. In the same announcement it was also revealed that the Australian Open would be broadcast on the platform. [69]

SportEventBroadcast partnersDatesNotes
Summer Olympics Paris 2024, Los Angeles 2028, Brisbane 2032 Nine Network 2024, 2028, 2032
Summer Paralympic Games Paris 2024, Los Angeles 2028, Brisbane 2032 Nine Network 2024, 2028, 2032
Winter Olympics Milan Cortina 2026, TBA 2030 Nine Network 2026, 2030
Winter Paralympic Games Milan Cortina 2026, TBA 2030 Nine Network 2026, 2030
Winter Youth Olympics Gangwon 2024 Nine Network 2024
Cycling UCI Road World Championships 2022–present
Motor racing SpeedSeries 2022–2023
Motor racing Indianapolis 500 2022–present
Motor racing IndyCar Series 2022–present
Motor racing Formula E World Championship 2022–presentAll races and qualifying sessions live and on-demand. [70]
Motor racing World Endurance Championship 2022–present
Motor racing World Rally Championship 2022–present
Rugby union Six Nations 2022–presentAll matches live and on-demand
Rugby union Super Rugby Pacific Nine Network 2021–presentAll matches live and on-demand
Rugby union Super W 9Go! or 9Gem 2021–presentAll matches live and on-demand
Rugby union Wallabies testsNine Network2021–presentAll test matches featuring the Wallabies live and on-demand; including the Bledisloe Cup
Rugby union Wallaroos tests2021–presentAll test matches featuring the Wallaroos live and on-demand
Rugby union The Rugby Championship Nine Network2021–presentEvery championship match live and on-demand
Rugby union Premiership Rugby 2021–presentAll matches live and on-demand [71]
Rugby union Shute Shield Nine Network2021–presentAll matches live and on-demand
Rugby union Japan Rugby League One 2021–presentSelect matches live and on-demand [72]
Rugby union Six Nations Championship 2021–All matches live and on-demand
Rugby union Women's Six Nations Championship 2022–All matches live and on-demand
Rugby union 2021 British & Irish Lions tour to South Africa 2021TBC
Football UEFA Champions League 9Gem (final only)2021–presentAll matches live and on-demand
Football UEFA Europa Conference League 9Gem (2025–, final only)2021–presentAll matches live and on-demand
Football UEFA Europa League 9Gem (final only)2021–presentAll matches live and on-demand
Football UEFA Super Cup 2021–presentLive and on-demand
Tennis Australian Open Nine Network2022–present
Tennis French Open Nine Network2021–presentAll matches on all courts live, some available on-demand. [66]
Tennis Wimbledon Championships Nine Network2021–presentAll matches on all courts live, some available on-demand. [66]
Tennis The Laver Cup 2021–presentAll matches on all courts live, some available on-demand.
Tennis US Open Nine Network 2021–presentAll matches on all courts live, some available on-demand.

Magazine programs

SportProgramYears
Rugby Union Rugby Heaven2021
Rugby Union Wraparound2021
Rugby Union Conversation with Campo2021
Rugby Union Club Land2022
Rugby Union Breakdown2021 (Sky Sport simulcast)
Rugby Union Rugby Nation2021 (Sky Sport simulcast)
Rugby Union Aotearoa Rugby Show2021 (Sky Sport simulcast)
Rugby Union Play Makers Rugby Stories2021 (Sky Sport simulcast)
Rugby Union Sky Rugby Club2021 (Sky Sport simulcast)
Football Stan Sport FC2021
Football Two Up Top2021
Tennis Grand Slam Daily2022

Commentators

Rugby Union

Tennis (French Open, Wimbledon)

Football (Champions League)

Stan Event

Stan Event is a add-on pay-per-view proposition for boxing events.

Marketing and subscription numbers

At launch, Australian actress Rebel Wilson promoted the service. [73]

Parent company Fairfax Media claimed they were approaching 100,000 customers by March 2015, however, many of these customers were on a 30-day trial period. [74] In May 2015, Fairfax announced the service was nearing 200,000 subscribers and had a target of 300,000 to 400,000 by the year's end. [75]

In May 2015, Roy Morgan Research found that Netflix had 1.039 million Australian users, compared to 97,000 for former competitor Presto and 91,000 for Stan. [76] In October 2015, Nine Entertainment claimed that Stan had between 150,000 and 200,000 paying subscribers, which they said was ahead of Presto's estimated 100,000 customers. [77]

One year after its launch, CEO Mike Sneesby announced that 1.5 million users had used the service across almost 700,000 subscriptions. [17] In December 2016 Stan claimed to have 600,000 active subscribers. [78] In November 2017 it was reported that the service had over 800,000 active subscribers and revenue topping $100 million a year. [79]

Stan reached 1 million active subscribers in June 2018. [80] By December 2019, the service had over 1.8 million subscribers. [81]

As of August 2020, Stan passed the 2 million subscriber mark reaching 2.1 million subscribers in total. [82]

As of May 2021, Stan passed 2.3 million active subscribers and more than 4 million people that had entered their credit card details on the platform. Stan gained nearly 150,000 sport subscribers since it began broadcasting rugby union matches earlier this year. [83]

Subscribers

DatePaying SubscribersTotal SubscribersStan Sport SubscribersRef
As of March 2015not stated100,000n/a [74]
As of May 201591,000200,000n/a [76]
As of October 2015200,000not statedn/a [77]
As of January 2016600,0001,500,000n/a [78]
As of November 2017800,000not statedn/a [79]
As of June 20181,000,000+not statedn/a [80]
As of December 20191,800,000not statedn/a [84]
As of August 20202,000,0002,100,000n/a [82]
As of May 20212,300,000not stated150,000 [83]
As of August 20222,500,000not statednot stated [85]
As of February 20232,600,000not statednot stated [2]

Supported devices

Hardware supported

The devices on this list are supported by Stan: [86]

Stan does not support jailbroken iOS devices. [92]

Software supported

Supported web browsers by platform: [93]

See also

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