She is the author of The Livewire Guide to Going, Being and Staying Veggie!, The Silent Ark: A Chilling Expose of Meat – The Global Killer, and Born To Be Wild: The Livewire Guide to Saving Animals.
Gellatley was the winner of the Linda McCartney Award for Animal Welfare in 1999, sponsored by the Daily Mirror's Pride of Britain Awards.[4]
Career
Gellatley became vegetarian at the age of 15 and has spent most of her working life campaigning on behalf of animal rights. After obtaining a degree in zoology and psychology, she became the Vegetarian Society's first youth education officer (1987 to 1993) and rose to become its director.
She launched Greenscene, Britain's only magazine for young vegetarians, and was its editor from 1987 to 1992. In October 1994, she launched Viva!, a registered charity that campaigns for vegetarian and vegan lifestyles and promotes animal rights. She was the editor and one of the authors of Vegetarian Issues: A Resource Pack for Secondary Schools, 1992.
In 2002, Gellatley co-authored When Pigs Cry: A Report on the USA Pig Industry.[5]
In 1997, Gellatley created a website to campaign against the culling of kangaroos and the trade in their meat.[6] The Australian High Commission in London responded that it was, "a campaign based on false, emotive and outdated information," and that the meat was a by-product of a regulated cull to control the numbers of kangaroos that would take place anyway.[7]
In 2002, on the television show 60 Minutes,[8] she talked about the "illegal" killing of kangaroos in Australia, and in 2006 wrote "'Under Fire' A Viva! Report on the Killing of Kangaroos for Meat and Skin."[9] She subsequently took the campaign to Australia itself.[10]
Gellatley extended the campaign to the football industry, launching the "Killing for Kicks" campaign.[11] She has named Adidas as a company that uses kangaroo skin to make football boots.[12]
As of June 2018, kangaroo meat has been removed from all UK supermarkets.[13] The same year, pet supplies retailer Pets at Home agreed to discontinue the sale of dog treats that contained kangaroo meat.[14]
Veganism is the practice of abstaining from the use of animal product—particularly in diet—and an associated philosophy that rejects the commodity status of animals. An individual who follows the diet or philosophy is known as a vegan.
People for the Ethical Treatment of Animals is an American animal rights nonprofit organization based in Norfolk, Virginia, and led by Ingrid Newkirk, its international president. PETA reports that PETA entities have more than 9 million members globally.
The Vegetarian Society of the United Kingdom is a British registered charity which was established on 30 September 1847 to promote vegetarianism.
Animal Aid is a British animal rights organisation, founded in 1977 by Jean Pink. The group campaigns peacefully against the consumption of animals as food and against animal cruelty such as their use for medical research—and promotes a cruelty-free lifestyle. It also investigates and exposes animal abuse.
Viva! is a British animal rights group, which focuses on promoting veganism. It was founded by Juliet Gellatley in 1994. Viva! carries out undercover investigations to expose the abuse of factory farmed animals and produces information on how to go vegan, including recipes and shopping guides. It is a registered charity.
Kangaroo meat is produced in Australia from wild kangaroos and is exported to over 60 overseas markets.
Tony Wardle is a British journalist and writer. He co-authored, with Michael Mansfield, the 1993 book Presumed Guilty: British Legal System Exposed, which criticised the British criminal justice system. He is a vegan and actively involved in the work of Viva!, an animal rights organisation of which he is an associate director. He is also editor of the magazine Viva!Life. He was also a founding director of The Vegetarian and Vegan Foundation until its closure in 2013, along with Juliet Gellatley. He and filmmaker Yvette Vanson created Vanson Wardle Productions Ltd in 1981.
Viva! Health, formerly The Vegetarian and Vegan Foundation (VVF), founded by Juliet Gellatley, is a science-based health and nutrition charity. Viva! Health monitors and interprets the growing body of research linking diet and health. Viva! Health provides information and advice about healthy eating. Viva! Health also runs health and education campaigns, presents school talks, cookery demonstrations, contributes to the magazine Viva!life and produces a wide variety of materials, including the free online Vegetarian Recipe Club. Viva! Health also answers nutritional queries from the public, industry and health sector and publishes diet and health-related stories regularly in national, regional and specialist press.
The Meat and Livestock Commission, (MLC), was set up by the UK Government under the Agriculture Act 1967 with Government money with the remit to promote the sale of red meat. The MLC was previously an independent non-departmental public body, but from 1 April 2008 it was superseded by the Agriculture and Horticulture Development Board.
Women have played a central role in animal advocacy since the 19th century. The animal advocacy movement – embracing animal rights, animal welfare, and anti-vivisectionism – has been disproportionately initiated and led by women, particularly in the United Kingdom. Women are more likely to support animal rights than men. A 1996 study of adolescents by Linda Pifer suggested that factors that may partially explain this discrepancy include attitudes towards feminism and science, scientific literacy, and the presence of a greater emphasis on "nurturance or compassion" amongst women. Although vegetarianism does not necessarily imply animal advocacy, a 1992 market research study conducted by the Yankelovich research organization concluded that "of the 12.4 million people [in the US] who call themselves vegetarian, 68% are female, while only 32% are male".
lauren T. Ornelas is an American animal rights advocate for more than 20 years and is the founder of the Food Empowerment Project.
Carnism is a concept used in discussions of humanity's relation to other animals, defined as a prevailing ideology in which people support the use and consumption of animal products, especially meat. Carnism is presented as a dominant belief system supported by a variety of defense mechanisms and mostly unchallenged assumptions. The term carnism was coined by social psychologist and author Melanie Joy in 2001 and popularized by her book Why We Love Dogs, Eat Pigs, and Wear Cows (2009).
Melanie Joy is an American social psychologist and author, primarily notable for coining and promulgating the term carnism. She is the founding president of nonprofit advocacy group Beyond Carnism, previously known as Carnism Awareness & Action Network (CAAN), as well as a former professor of psychology and sociology at the University of Massachusetts Boston. She has published the books Strategic Action for Animals, Why We Love Dogs, Eat Pigs, and Wear Cows and Beyond Beliefs.
Farm Animal Rights Movement (FARM) is an international nonprofit organization working to promote a vegan lifestyle and animal rights through public education and grass roots outreach. It operates ten national and international programs from its headquarters in Bethesda, Maryland.
Animal Liberation is a nonprofit animal rights organisation based in Sydney, founded by Christine Townend and led by current CEO Lynda Stoner. It was formed in 1976, one year after the release of Animal Liberation by Australian philosopher Peter Singer. Animal Liberation's primary campaigns are to advocate against the use of animals for food, clothing, research, sport and entertainment, by promoting a vegan lifestyle.
SWINE is a film written and directed by film-makers and campaigners Robbie Lockie and Damien Clarkson. The film is their first collaboration under the name Growing Box Co. and it has been commissioned by the charity Viva! as part of their ongoing campaign 'FaceOff'. The film suggests we are sleepwalking into a superbug pandemic. The film will be released online on 7 July 2016 and there will be a London screening.
This article is about the treatment of and laws concerning non-human animals in Australia. Australia has moderate animal protections by international standards.
Animal welfare and rights in Spain is about the treatment of and laws concerning non-human animals in Spain. Spain has moderate animal protections by international standards.
Hogwood: a modern horror story is a 2020 documentary film focussing on an undercover investigation of a UK pig farm. The film was created by UK charity Viva!, directed by Tony Wardle and presented by Jerome Flynn.
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